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When we say direct marketing, the first thing that comes to our mind is mail and email marketing, TV ads and brochures. But it is more than that. Do you know that there are many direct marketing strategies out there? Read on to learn more.
      


Does anyone actually BELIEVE that taking multiple drugs is harmless? Of course not. Heck, the TV ads tell us daily about all the serious possible side effects - including depression with antidepressants, flu symptoms with flu vaccines, and even death. The fact that the more drugs a person takes the greater are the risks is just common sense.

This is intuitively obvious to the most casual observer. At least it SHOULD be.
      


I had coffee today with @EverydayMama and we talked a bit about this. Some companies still seem to want to take shortcuts and go for volume over quality. Those of us who do consulting face this battle with our clients. Real engagement does not happen overnight!

Thank you to @CarolSchiller for turning me on to this site.
      


New Study Reveals: Online Video Ads Beat TV Ads In Viewer Recall http://lenq.me/tvonlads by Les Luchter


Former White House Aides Starting Non-Disclosing Independent Group -- Like the Kind President Obama Called a “Threat to our Democracy”

http://bit.ly/l3cUxb
      


April 22, 2011   Greetings!  We hope you are having a convivial and exuberant week!  This edition includes the signing of a Memorandum of Understanding (MOU) with Italy's Department of Agriculture and a new industry circular on TV ads   www.TTB.gov   In the TTB Newsletter, we compile the top TTB news of the week and other helpful information about the Bureau and the Federal alcohol and tobacco laws and regulations we enforce. Please send any questions and/or comments t... read full post


Excerpt from Email from Obama for America announcing Obama's 2012 Presidential Run. This should be an interesting race to watch as everyone is watching.

Cynthia --

Today, we are filing papers to launch our 2012 campaign.

We're doing this now because the politics we believe in does not start with expensive TV ads or extravaganzas, but with you -- with people organizing block-by-block, talking to neighbors, co-workers, and friends. And that kind of campaign takes time to build.

So even though I'm focused on the job you elected me to do, and the race may not reach full speed for a year or more, the work of laying the foundation for our campaign must start today.
...

As we take this step, I'd like to share a video that features some folks like you who are helping to lead the way on this journey. Please take a moment to watch:

Watch the video: Obama for America http://t.co/jI6EmmE

Donate: You Power This Movement http://t.co/AELsOAn

http://my.barackobama.com/2012

Thank you,

Barack
      


In Pre-Dawn Email, President Obama Launches 2012 Re-Election Campaign
Liked by  shaor3  
      


I am appalled at Millers choice to drop Patti from their campaign. Come on girls, please get behind me by boy cotting this brand, What has 1 mans life got to do with how women choose to go shopping. Grow up Millers. This is disgraceful behavoiur on your part.

happy shopping ladies,

Caaren hulme.
      


When doing social media assessments, the numbers do matter. The NCP Model of the Social Media Academy indicates that without a network, what you do on social media won't matter. For the top auto industry companies, this should be a large network don't you think?

The visuals shared here from Mashable, may make it more understandable. Note that recently both Ford and Volvo had job postings for social media community managers.
Liked by  ASTM Student Fans  
      


The threats to undermine Social Security continue. This week the Wall Street Journal reported that four Senators, Crapo, Coburn, Conrad, and Durbin(!), are meeting regularly on a plan to reintroduce the ideas from the Deficit Commission that include raising the retirement age and cutting Social Security benefits. Meanwhile, in the House, Rep. Cantor says that Social Security is still on the table to be cut. We can't let this happen. We want to make sure that Congress understands what they are ... read full post


Supposedly, twice as memorable & much cheaper, too.

"...In reality, the differences in media – an interactive and bright interstitial vs. some lady jibbering about soup during an episode of V – are more to blame for this disparity than anything Apple or Campbell’s have actually done here.."