brand recognition

User experience in interactive and digital media is no different than a customer experience gained by actually visiting an outlet.

John Jantsch hits the nail on the head again in this wonderful post that came through via my RSS feeder this morning.

He asks us to go beyond measuring dollars and profits. Now before you go all crazy on me thinking I said NOT to measure dollars and profits - go back and notice that I said - go BEYOND it.

I was so inspired by this idea that I wrote an article over at SurveyAnalytics and QuestionPro blogs about HOW to actually measure customer engagement and loyalty -- which in turn can be extrapolated to mean trust. You can check those out here:
http://blog.surveyanalytics.com/2011/10/26/measuring-customer-engagement-as-a-predictor-of-profitability/

What are you thoughts on this?

I say utilize every avenue that you can to increase your brand recognition and exposure. We should really NOT limit ourselves to choices when it comes to business. There should be an aggressive campaign to continuously promote a brand. This is really essential for small businesses in this economy.

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Take a look at the video and based on the information contained therein, do you believe the Galaxy Tab 10.1 can be the best iPad competitor released to date?

Using the underused Facebook for brand recognition is a great idea, but make sure you know what you intend to use it for before you publish your page. Strategize, plan, and manage your page well for best results.

Facebook is a key online marketing tool for businesses—if utilized to its fullest it can drive increased traffic to your website, generate additional sales, promote brand recognition and loyalty, and provide you with a direct communication link to your clients and customers. Here's 20 companies—chosen from nominations by entrepreneurs, social media experts, Inc. editors, and Facebook—that we think have awesome fan pages.

It is not often that a new font makes the news, or let alone gets commented on. BUT, I do thoroughly enjoy this font. The clarity and clearness are something that I personally look for in a font and this definitely gives me that.

Creating artwork of any kind is time consuming. Making sure you have your your signature is crucial for growing brand recognition. Clay stamps are instrumental when using polymer clay and pottery to sign your custom creations.