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Spirituality Social Media Business Humor Life Green History Current Events
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With the holidays approaching, there seems to be no shortage on solicitations to improve traffic to your site, local search optimization and of course the coveted 1st Place on Page 1 of Google. This month apparently there are specials available for anyone who can not distinguish between content that is useful to that which sells a product or service. So good news if you have a desire to dominate search results for your respected industry and category. Sales and service members are on standby and waiting to take your call and are hoping you are even less informed in digital media than the last guy they spoke with. What concerns me most is not the overwhelming amount of misinformation presented as a solution to advertisers (which I am privy to at no less than five times a day in the form of inquiry seeking clarification) it is that businesses who then buy into this notion that success is predicated by being bigger, more visible and more local have not determined what the actual li... read full post |
