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Here are some starteling statistics on current local search that can have a big impact on any Dental Practice. Dental Practice Marketing
      


With the holidays approaching, there seems to be no shortage on solicitations to improve traffic to your site, local search optimization and of course the coveted 1st Place on Page 1 of Google. This month apparently there are specials available for anyone who can not distinguish between content that is useful to that which sells a product or service. So good news if you have a desire to dominate search results for your respected industry and category. Sales and service members are on standby and waiting to take your call and are hoping you are even less informed in digital media than the last guy they spoke with. What concerns me most is not the overwhelming amount of misinformation presented as a solution to advertisers (which I am privy to at no less than five times a day in the form of inquiry seeking clarification) it is that businesses who then buy into this notion that success is predicated by being bigger, more visible and more local have not determined what the actual li... read full post
      


This is a great Local SEO primer for local businesses that don't have the time to dedicate to SEO. However, it's critical to perform the basics. I've summarized the main parts companies can do themselves.