Website Terms of Use

Description of Site Services; Acceptance of Terms of Use

Welcome to www.amplify.com (together with any successor sites and the Site Services and Company Content (each as defined below), in whole and in part, the “Site”). The Site is operated by Amplify Education, Inc. (“Company” or “we”). The services that Company makes available on or through the Site include education-related articles, information and instructional services, purchasing functionality, support chat functionality and any other features, content, services, functionality and applications offered from time to time by Company on or through the Site (collectively, “Site Services”).

BY ACCESSING OR USING THE SITE, YOU REPRESENT AND WARRANT THAT YOU ARE OF LEGAL AGE TO ENTER INTO THIS TERMS OF USE AGREEMENT (“AGREEMENT”) AND YOU AGREE TO BE BOUND BY THE TERMS AND CONDITIONS OF THIS AGREEMENT. BY PURCHASING GOODS AND SERVICES ON THE SITE, YOU ARE ACCEPTING THE PRACTICES DESCRIBED IN THIS AGREEMENT AS WELL AS ANY ADDITIONAL TERMS OF USE THAT MAY BE ASSOCIATED WITH THE PARTICULAR GOODS AND SERIVICES YOU ARE PURCHASING.

Please read this Agreement carefully. If you are an employee or other representative of a school or other organization who is accessing or using the Site on behalf of such organization, then you are agreeing to this Agreement on behalf of yourself and such organization. We may modify this Agreement at any time in our discretion, and we may provide such modifications to you by any reasonable means, including by posting the revised version of this Agreement on the Site. You can determine when this Agreement was last revised by referring to the “LAST UPDATED” legend at the top of this Agreement. Your access to or use of the Site following any changes to this Agreement will constitute your acceptance of those changes. Notwithstanding the foregoing, any changes to this Agreement shall not apply to any dispute between you and us arising prior to the date on which we posted the revised version of this Agreement incorporating such changes or otherwise notified you of such changes. If you do not agree to be bound by this Agreement, you must not access or use the Site. Your access to and use of certain parts of the Site may require you to accept additional terms and conditions, and may require you to download certain Software or Content (each as defined below).

Jurisdictional Issues

The Site is controlled and operated by Company from the United States, and is not intended to subject Company to the laws or jurisdiction of any state, country or territory other than that of the United States. Company does not represent or warrant that the Site is appropriate or available for use in any particular jurisdiction other than the United States. In choosing to access and use the Site, you do so on your own initiative and at your own risk, and you are responsible for complying with all local laws, rules and regulations. You are also subject to United States export controls and are responsible for any violations of such controls, including any United States embargoes and other federal rules and regulations restricting exports. We may limit the Site’s availability to any person, geographic area or jurisdiction we choose, at any time and in our discretion. Not all products or services described on the Site are available in all states or territories.

Company content

The Site contains information, text, files, images, video, sounds, musical works, computer code, works of authorship, applications, and other materials and content (collectively, “Content”) of Company or its licensors (“Company Content”). The Site (including the Company Content) is protected by copyright, trademark, trade secret and other laws, and as between you and Company, Company owns and retains all rights in the Site. Company hereby grants to you a limited, revocable, non-sublicensable license, during the term of the Agreement, to access, display and perform the Company Content (excluding any computer code) solely for your personal, non-commercial use and solely as necessary to access and use the Site. Except as expressly permitted by Company in this Agreement or on the Site, you may not copy, download, stream, capture, reproduce, duplicate, archive, upload, modify, translate, create derivative works based upon, publish, broadcast, transmit, retransmit, distribute, perform, display, sell or otherwise use or transfer any Content. You may not, either directly or through the use of any device, software, online resource or other means, remove, alter, bypass, avoid, interfere with or circumvent any copyright, trademark or other proprietary notice on the Content or any digital rights management mechanism, device, or other content protection or access control measure associated with the Content.

User content

You may not access or use the Site for any commercial purpose. You are responsible for all Content that you post, upload, transmit, e-mail or otherwise make available on, through or in connection with the Site (collectively, “User Content”). Please choose carefully the Content that you make available on, through or in connection with the Site. Company does not control any Content other than Company Content, and as such you may be exposed to offensive, indecent, inaccurate or otherwise objectionable Content by accessing or using the Site. Company is not responsible or liable for any Content or the conduct of any Site user. If you become aware of any misuse of the Site, please report such misuse immediately to Company at general@amplify.com. Company reserves the right (but has no obligation) to monitor the Site, including for inappropriate Content or conduct, and to remove any Content in Company’s discretion and without liability to you or any third party.

Your proprietary rights

You retain any ownership rights that you have in your User Content. You hereby grant to Company and its affiliates, licensees and authorized users, a perpetual, non-exclusive, fully paid-up and royalty-free, sublicensable (through multiple tiers), transferable (in whole or in part), worldwide license to use, modify, excerpt, adapt, create derivative works and compilations based upon, publicly perform, publicly display, reproduce and distribute such User Content on, through or in connection with the Site and/or any other commercial or non-commercial endeavor of Company or any of its affiliates, including in connection with any distribution or syndication thereof to Third Party Services (as defined below), on and through all media formats now known or hereafter devised, for any and all purposes including promotional, marketing, trade and commercial purposes. The exercise of such rights shall not require any further permission or notice, payment or attribution to you or any third party. Company reserves the right to limit the storage capacity made available for User Content.

You represent and warrant that: (a) you own the User Content made available by you, or otherwise have the right to grant the license set forth in this Section, and (b) the posting of such User Content through or in connection with the Site does not violate the privacy rights, publicity rights, copyrights, contract rights or any other rights of any person or entity. You agree to pay for all royalties, fees and any other monies owing to any person or entity by reason of the use of such User Content.

Use of the site

You agree not to:

  • Post, upload or otherwise transmit or link to Content that is: unlawful; threatening; harmful; abusive; pornographic or includes nudity; offensive; harassing; excessively violent; tortious; defamatory; false or misleading; obscene; vulgar; libelous; hateful; or discriminatory.
  • Violate the rights of others, including patent, trademark, trade secret, copyright, privacy, publicity, contract or other proprietary rights.
  • Harass or harm another person.
  • Exploit or endanger a minor.
  • Impersonate any person or entity.
  • Introduce or engage in activity that involves the use of viruses, bots, worms, Trojan horses, Easter eggs, time bombs, spyware or any other computer code, files or programs that interrupt, destroy or limit the functionality of any computer software or hardware or telecommunications equipment, or otherwise permit the unauthorized access to or use of a computer or a computer network.
  • Interfere with, damage, disable, disrupt, impair, create an undue burden on, or gain unauthorized access to the Site or any Account, or Company’s servers or networks;
  • Restrict or inhibit any other person from using the Site (including by hacking or defacing the Site). Cover, remove, disable, block or obscure the Site (including advertisements on the Site).
  • Use technology or any automated system, such as scripts or bots, to collect user names, passwords, e-mail addresses or any other data from or through the Site, or to circumvent or modify any security technology or software that is part of the Site.
  • Send or cause to send (directly or indirectly) unsolicited bulk messages or other unsolicited bulk communications of any kind through the Site. If you do so, you acknowledge you will have caused substantial harm to Company, and that the amount of such harm would be extremely difficult to measure. As a reasonable estimation of such harm, you agree to pay to Company $50.00 for each actual or intended recipient of such communication.
  • Modify, adapt, translate, reverse engineer, decompile or disassemble the Site.
  • Solicit, collect or request any information for commercial or unlawful purposes.
  • Post, upload or otherwise transmit an image or video of another person without that person’s consent.
  • Use the Site to advertise, promote or engage in any commercial activity (including engaging in sales, contests or sweepstakes) without Company’s prior written consent.
  • Frame or mirror the Site without Company’s express prior written consent.
  • Use the Site in a manner inconsistent with any applicable law, rule or regulation.
  • Use any robot, spider, site search/retrieval application or other manual or automatic device to retrieve, index, “scrape,” “data mine,” or in any way gather content of the Site or reproduce or circumvent the navigational structure or presentation of the Site without Company’s express prior written consent. Notwithstanding the foregoing, Company grants to the operators of public search engines the permission to use spiders to copy material from the Site for the sole purpose of, and solely to the extent necessary for, creating publicly-available searchable indices of such material, but not caches or archives of such material. Company reserves the right to revoke these exceptions either generally or in specific cases.
  • Attempt, facilitate or encourage others to do any of the foregoing.

Company reserves the right to investigate and take appropriate legal action against anyone who, in Company’s discretion, violates this Agreement or attempts to do so, including terminating or suspending a user’s Account or access to or use of the Site, or reporting any User Content or conduct to law enforcement authorities.

You (and not Company) are responsible for obtaining and maintaining all telecommunications, broadband and computer hardware, equipment and services needed to access and use the Site, and for paying all charges related thereto.

User disputes

You are solely responsible for your interactions with other users of the Site, providers of Third Party Services (as defined below) or any other third parties with whom you interact on, through or in connection with the Site.

Purchases

Company may make available products and services for purchase through the Site, and may use third-party suppliers and service providers to enable e-commerce functionality on the Site. You may only purchase products and services that appear on the Site and that are delivered to an address located in the United States. You may only purchase products and services for personal, non-commercial use by you, your educational institution or students of your educational institution. We may limit quantities or refuse any order for any reason or no reason, including if we have reasonable cause to believe an order is for onward sale or resale other than through distribution channels approved by us. We make no promise that products or services available on the Site are appropriate or available for use in locations outside the United States, and purchasing products or services for delivery to or use in territories where their contents are unlawful is prohibited. If you choose to purchase products or services from locations outside the United States, you do so at your own risk. It is your responsibility to ascertain and obey all applicable local, state, federal and international laws (including minimum age requirements) in regard to the possession, use and sale of any product or service made available through the Site.

If you wish to purchase any product or service made available through the Site, you may be asked to supply certain information relevant to your transaction, including your credit card number, the expiration date of your credit card, your billing address and your shipping information. YOU REPRESENT AND WARRANT THAT YOU HAVE THE LEGAL RIGHT TO USE ANY CREDIT CARD(S) USED IN CONNECTION WITH ANY TRANSACTION. By submitting such information, you grant to Company the right to provide such information to third parties for purposes of facilitating the completion of transactions initiated by you or on your behalf. Verification of information may be required prior to the acknowledgement or completion of any transaction. While it is our practice to confirm orders by e-mail, the receipt of an e-mail order confirmation does not constitute our acceptance of an order or our confirmation of an offer to sell a product or service.

Details of the products and services available for purchase are set forth on the Site. All prices are displayed exclusive of all taxes and shipping/freight charges. Available payment methods, methods of shipping and shipping charges (including charges for expedited shipping, if available) are detailed on the Site. Company may also collect and remit sales tax on your purchase as required by United States law. If you are a tax-exempt entity, please enter the appropriate information where requested on your order form and we will not collect sales tax on your purchase.

Generally, credit and debit cards are not charged until we either ship the product(s) or confirm store availability (at which time you will be charged only for the products we have actually shipped along with any applicable taxes and shipping charges). However, we may pre-authorize your order amount with your credit or debit card issuer at the time you place the order, which may have an effect on your available credit line. When paying for a preorder with a debit card, you will be charged at the time you place your preorder. Please contact your credit or debit card issuer for more information. If you ordered a special delivery product, you will be charged once a delivery time is confirmed. For digitally delivered orders, your credit or debit card will be charged at the time that you initiate the download of the product.

All purchases made through the Site are made pursuant to a shipment contract. As a result, risk of loss and title for products purchased through the Site pass to you upon delivery of the products to the carrier. You are responsible for filing any claims with carriers for damaged and/or lost shipments. Please note that all shipping addresses must be compliant with the shipping restrictions contained on the Site.

Products, services and specifications

All products and services described or depicted on the Site, and all related features, content, specifications and prices, are subject to change at any time without notice. Certain weights, measures and similar descriptions are approximate and are provided for convenience purposes only. Packaging may vary from that shown. We make reasonable efforts to accurately display the attributes of our products, including the applicable colors; however, the actual color you see will depend on your computer system, and we cannot guarantee that your computer will accurately display such colors. The inclusion of any product or service on the Site at a particular time does not imply or warrant that such product or service will be available at any time. Occasionally, the manufacture or distribution of a certain product or service may be delayed for a number of reasons. In such event, we will make reasonable efforts to notify you of the delay and keep you informed of the revised delivery schedule. By placing an order, you represent that the products and services ordered will be used only in a lawful manner. All DVDs and similar products are sold for private, non-commercial home use (where no admission fee is charged), non-public performance, or classroom or instructional use only, and may not be duplicated.

Return and exchange policy

Unless otherwise specified in the terms associated with a particular product, you may return or exchange any product purchased through the Site within fourteen (14) days of receipt, by calling our customer service hotline, 1–800–823–1969, in the event that the purchased product is defective or you received the wrong product. Except for the foregoing, you may not return, cancel or exchange any product or service. Certain jurisdictions may provide additional statutory rights. Nothing herein is meant to limit your return or cancellation rights under local law. In the event that a return or exchange is due to an incorrect order or faulty product, we will be responsible for the shipping costs associated with such return. We will ship a replacement product upon receiving your defective or incorrect product and verifying the reason for the return or exchange.

Accuracy of information

We attempt to ensure that information on the Site is complete, accurate and current. Despite our efforts, the information on the Site may occasionally be inaccurate, incomplete or out of date. We make no representation as to the completeness, accuracy or currency of any information on the Site. For example, products or services included on the Site may be unavailable, may have different attributes than those listed, or may carry a different price than that stated on the Site. If an item’s correct price is higher than our stated price, we will, at our discretion, either contact you for instructions before shipping or cancel your order and notify you of such cancellation. Items in your “Shopping Bag” reflect the current price displayed on the item’s product detail page. Please note that this price may differ from the price displayed when the item was first placed in your Shopping Bag. In addition, we may make changes in information about price and availability without notice.

Chemicals, agricultural materials, and other hazardous materials

Certain products made available through the Site may include chemicals, agricultural materials or other material that may be subject to regulations or restrictions with respect to import or export, or to whom we may sell such material or where or how such material may be used. It is your responsibility to read and abide by all warning notices that accompany any products that you purchase. In addition, we reserve the right to request additional information from you, verify your identity, limit sales to certified educational or research institutions, or cancel or delay your order if required by law or if we believe it is necessary or advisable. Due to special shipping and handling requirements, freight companies routinely impose a surcharge on each package of hazardous material shipped. In such event, we will add such surcharge to your order.

Registration and account security

You may have the ability to create an account on or through the Site (an “Account”). If you submit registration information to create an Account, you represent and warrant that all information submitted to Company in connection with such registration is complete and accurate, and that you will update such information if it changes. If you create an Account, you are responsible for all use of your Account, and for maintaining the confidentiality of the information used to access your Account (including user name and password). You agree not to share your user name or password with anyone, or use anyone else’s Account at any time. You agree to notify Company immediately if you suspect any unauthorized use of, or access to, your Account (including your user name and password). You acknowledge that the reuse of your password in connection with accounts on other websites increases the risk that the security of your Account may be compromised.

The Site may make available, or third parties may provide, links to other websites, applications, resources, advertisements, Content or other products or services created, hosted or made available by third parties (“Third Party Services”), and such third party may use other third parties to provide portions of the Third Party Service to you, such as technology, development or payment services. When you access or use a Third Party Service, you are interacting with the applicable third party, not with Company, and you do so at your own risk. Company is not responsible for and makes no warranties, express or implied, as to the Third Party Services or the providers of such Third Party Services (including the accuracy or completeness of the information provided by such Third Party Service or the privacy practices of any third party). Inclusion of any Third Party Service or a link thereto on the Site does not imply approval or endorsement of such Third Party Service. Company is not responsible or liable for the content or practices of any Third Party Service or third party, even if such Third Party Service links to or is linked by the Site, and even if such Third Party Service is operated by an affiliate of Company or a company otherwise connected with us or the Site

Feedback

Unless we expressly agree otherwise in writing, if you provide us with any ideas, proposals, suggestions or materials (“Feedback”), whether related to the Site or otherwise, you hereby acknowledge and agree that (a) your provision of any Input is gratuitous, unsolicited and without restriction and does not place Company under any fiduciary or other obligation; and (b) any Feedback is not confidential and Company has no confidentiality obligations with respect to such Feedback.. You hereby grant to us a world-wide, royalty-free, fully paid-up, exclusive, perpetual, irrevocable, transferable and fully sublicensable (through multiple tiers) license, without additional consideration to you or any third party, to reproduce, distribute, perform and display (publicly or otherwise), adapt, modify and otherwise use and exploit such Feedback, in any format or media now known or hereafter developed, and you hereby represent and warrant that you have all necessary rights to grant the foregoing license. We may use Feedback for any purpose whatsoever without permission or notice, compensation or attribution to you or any third party. You are and remain responsible and liable for the content of any Feedback.

Privacy

Please review the Privacy Policy for the Site, available at http://www.amplify.com/privacy, to learn about our information collection, usage and disclosures practices with respect to information collected by us through the Site. Please note that certain products or services made available by us, other than the Site, may be subject to different privacy policies. In addition, the Site’s Privacy Policy does not address, and we are not responsible or liable for, the information collection, usage and disclosures practices of any third party or Third Party Service.

Disclaimers

THE SITE, USER CONTENT, THIRD PARTY SERVICES, AND ALL PRODUCTS AND SERVICES SOLD THROUGH THE SITE (COLLECTIVELY, THE “SITE PRODUCTS”) ARE MADE AVAILABLE “AS-IS” AND “AS AVAILABLE” AND COMPANY DOES NOT GUARANTEE OR PROMISE ANY SPECIFIC RESULTS FROM USE OF THE SITE PRODUCTS. COMPANY AND ITS AFFILIATES EXPRESSLY DISCLAIM ANY WARRANTIES AND CONDITIONS OF ANY KIND, WHETHER EXPRESS OR IMPLIED, INCLUDING THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NON-INFRINGEMENT. IN PARTICULAR, COMPANY AND ITS AFFILIATES MAKE NO WARRANTY THAT THE SITE OR USER CONTENT OR THIRD PARTY SERVICES, OR YOUR ACCESS TO OR USE THEREOF, WILL BE UNINTERRUPTED, TIMELY, SECURE, ERROR-FREE, ACCURATE OR RELIABLE. UNDER NO CIRCUMSTANCES SHALL WE BE LIABLE FOR ANY CONSEQUENCES OF ANY UNAUTHORIZED USE OF THE SITE PRODUCTS THAT VIOLATES ANY APPLICABLE LAW OR REGULATION. CERTAIN STATE LAWS DO NOT ALLOW LIMITATIONS ON IMPLIED WARRANTIES OR THE EXCLUSION OR LIMITATION OF CERTAIN DAMAGES. IF THESE LAWS APPLY TO YOU, SOME OR ALL OF THE ABOVE DISCLAIMERS, EXCLUSIONS, OR LIMITATIONS MAY NOT APPLY TO YOU, AND YOU MIGHT HAVE ADDITIONAL RIGHTS.

Under no circumstances will Company or its affiliates be responsible for any loss or damage, including property damage, personal injury or death, resulting from use of the Site, Products, problems or technical malfunction in connection with use of the Site, Products, attendance at any Company event or the conduct of any Site users, whether online or offline. Your use of the Site, Products is solely your responsibility and at your own risk. The User Content and Third Party Services do not necessarily reflect the opinions or policies of Company or its affiliates.

Limitations on liability

IN NO EVENT WILL COMPANY OR ITS AFFILIATES BE LIABLE TO YOU OR ANY THIRD PARTY FOR ANY INDIRECT, CONSEQUENTIAL, EXEMPLARY, INCIDENTAL, SPECIAL OR PUNITIVE DAMAGES, INCLUDING LOST PROFIT DAMAGES, ARISING FROM YOUR USE OF THE SITE PRODUCTS, EVEN IF COMPANY OR ONE OF ITS AFFILIATES HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. NOTWITHSTANDING ANYTHING TO THE CONTRARY CONTAINED HEREIN, THE TOTAL LIABILITY OF COMPANY AND ITS AFFILIATES TO YOU FOR ANY CAUSE WHATSOEVER AND REGARDLESS OF THE FORM OF THE ACTION, WILL AT ALL TIMES BE LIMITED TO THE AMOUNT PAID, IF ANY, BY YOU TO COMPANY FOR THE SITE PRODUCTS.

Indemnity

You agree to indemnify and hold harmless Company, its affiliates, subcontractors and other partners, and each of their respective officers, agents, partners and employees, from any losses, costs, expenses (including reasonable attorneys’ fees), liabilities, claims or demands, due to or arising out of your use of the Site, your breach or alleged breach of this Agreement, your violation or alleged violation of any rights of another, or any Content that you post or otherwise submit on, through or in connection with the Site.

Termination

This Agreement remains in full force and effect while you access or use the Site. If you create an Account, you may terminate your Account at any time, for any reason, by contacting us at general@amplify.com. Company may terminate or suspend your Account and/or your access to or use of the Site at any time, for any or no reason, with or without prior notice or explanation, and without liability. Upon any such suspension or termination, your right to access and use the Site will immediately cease, and Company may immediately deactivate or delete your Account and all files and other information associated with it, and/or bar any further access to such files and other information. Company shall not be liable to you or any third party for any suspension or termination of your Account or of access to or use of the Site or any such files or other information, and shall not be required to make such files and other information available to you after any such suspension or termination. Sections 2, 5, 13, 17, 18, 19, 22, and 26 shall survive any expiration or termination of this Agreement.

U.S. export controls

All software made available in connection with the Site (“Software”) may be subject to United States export controls. No Software may be downloaded from or through the Site or otherwise exported or re-exported in violation of U.S. export laws.

Governing law

The terms of this Agreement are governed by the laws of the State of New York, U.S.A., without regard to its conflicts of law provisions, and regardless of your location.

Arbitration

EXCEPT FOR DISPUTES THAT QUALIFY FOR SMALL CLAIMS COURT, ALL DISPUTES ARISING OUT OF OR RELATED TO THIS AGREEMENT, WHETHER BASED IN CONTRACT, TORT, STATUTE, FRAUD, MISREPRESENTATION OR ANY OTHER LEGAL THEORY, WILL BE RESOLVED THROUGH FINAL AND BINDING ARBITRATION BEFORE A NEUTRAL ARBITRATOR INSTEAD OF IN A COURT BY A JUDGE OR JURY, AND YOU AGREE THAT COMPANY AND YOU ARE EACH WAIVING THE RIGHT TO TRIAL BY A JURY. YOU AGREE THAT ANY ARBITRATION UNDER THIS AGREEMENT WILL TAKE PLACE ON AN INDIVIDUAL BASIS; CLASS ARBITRATIONS AND CLASS ACTIONS ARE NOT PERMITTED AND YOU ARE AGREEING TO GIVE UP THE ABILITY TO PARTICIPATE IN A CLASS ACTION.

Arbitration procedure

Any arbitration under Section 23 above will be administered by the American Arbitration Association under its Commercial Arbitration Rules and Supplementary Procedures for Consumer-Related Disputes (“Supplementary Procedures”), as amended by this Agreement. The Supplementary Procedures are available online at http://www.adr.org/aaa/ShowPDF?doc=ADRSTG_015820. The arbitrator will conduct hearings, if any, by teleconference or videoconference, rather than by personal appearances, unless the arbitrator determines upon request by you or by us that an in-person hearing is appropriate. Any in-person appearances will be held at a location which is reasonably convenient to both parties with due consideration of their ability to travel and other pertinent circumstances. If the parties are unable to agree on a location, such determination should be made by the AAA or by the arbitrator. The arbitrator’s decision will follow the terms of this Agreement and will be final and binding. The arbitrator will have authority to award temporary, interim or permanent injunctive relief or relief providing for specific performance of this Agreement, but only to the extent necessary to provide relief warranted by the individual claim before the arbitrator. The award rendered by the arbitrator may be confirmed and enforced in any court having jurisdiction thereof. Notwithstanding any of the foregoing, nothing in this Agreement will preclude you from bringing issues to the attention of federal, state, or local agencies, and, if the law allows, they can seek relief against us for you.

Employment opportunities

Company may, from time to time, post Company employment opportunities on the Site and/or invite users to submit resumes to Company. If you choose to submit your name, contact information, resume and/or other personal information to Company in response to such employment listings, you are authorizing Company to use this information for all lawful and legitimate hiring, employment and other business purposes. Company also reserves the right, at its discretion, to forward such information to Company’s affiliates for their legitimate business purposes. Nothing in this Agreement or contained on the Site will constitute a promise by Company to review any such information, or to contact, interview, hire or employ any individual who submits such information.

The Digital Millennium Copyright Act of 1998 (“DMCA”) provides recourse for copyright owners who believe that material appearing on the Internet infringes their rights under U.S. copyright law. If you believe that any material residing on or linked to from the Site infringes your copyright, please send (or have your agent send) to Company’s Copyright Agent a notification of claimed infringement with all of the following information: (a) identification of the copyrighted work claimed to have been infringed, or, if multiple copyrighted works are covered by a single notification, a representative list of such works; (b) identification of the claimed infringing material and information reasonably sufficient to permit us to locate the material on the Site (such as the URL(s) of the claimed infringing material); (c) information reasonably sufficient to permit us to contact you, such as an address, telephone number, and, if available, an e-mail address; (d) a statement by you that you have a good-faith belief that the disputed use is not authorized by the copyright owner, the copyright owner’s agent or the law; (e) a statement by you that the above information in your notification is accurate and a statement by you, made under penalty of perjury, that you are the owner of an exclusive right that is allegedly infringed or are authorized to act on such owner’s behalf; and (f) your physical or electronic signature. Company’s Copyright Agent for notification of claimed infringement can be reached as follows: Copyright Agent, Amplify Education, Inc., 55 Washington Street, Brooklyn, NY 11201; Facsimile: 212-796-2311; Attn: Legal. Company’s Copyright Agent for notification of claimed infringement can also be reached electronically at: legal@amplify.com. Company reserves the right to terminate infringers’ and suspected infringers’ Accounts or their access to or use of the Site.

Notice for California residents

Under California Civil Code Section 1789.3, California users are entitled to the following consumer rights notice: If you have a question or complaint regarding the Site, please contact us by writing to Amplify Education, Inc., 55 Washington Street, Brooklyn, NY 11201 or by calling us at 212–213–8177 or sending a fax to 212–796–2311. California residents may reach the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs by mail at 1625 North Market Blvd., Sacramento, CA 95834, or by telephone at (916) 445–1254 or (800) 952–5210.

Other terms

This Agreement does not, and shall not be construed to, create any partnership, joint venture, employer-employee, agency or franchisor-franchisee relationship between you and Company. You may not assign, transfer or sublicense any or all of your rights or obligations under this Agreement without our express prior written consent. We may assign, transfer or sublicense any or all of our rights or obligations under this Agreement without restriction. The failure of Company to exercise or enforce any right or provision of this Agreement will not operate as a waiver of such right or provision. The Section titles in this Agreement are for convenience only and have no legal or contractual effect. References to and mentions of the word “include,” “includes,” “including,” or “e.g.” will mean “including, without limitation.” References to “discretion” will mean “sole discretion.” This Agreement operates to the fullest extent permissible by law. If any provision of this Agreement is unlawful, void or unenforceable, that provision is deemed severable from this Agreement and does not affect the validity or enforceability of any remaining provisions. Without limitation, you agree that a printed version of this Agreement and of any notice given in electronic form shall be admissible in judicial or administrative proceedings based upon or relating to this Agreement to the same extent and subject to the same conditions as other business documents and records originally generated and maintained in printed form. Company will not be responsible for failures to fulfill any obligations due to causes beyond its control.

Please contact us at legal@amplify.com with any questions regarding this Agreement.

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Acceptable Use Policy

Amplify Education, Inc. (“Amplify”) products support classroom instruction and learning and include Amplify CKLA, Amplify ELA, Amplify Science, Amplify Desmos Math, Desmos Math, Boost Reading, Boost Math, mCLASS, Mathigon, services at classroom.amplify.com (for creating and assigning activities) and student.amplify.com (for use of the activities or curricula as directed by an instructor), and any other product or service that links to this Acceptable Use Policy (together, the “Products”). This Acceptable Use Policy (the “AUP”) provides the general terms and conditions applicable to your use of the Products. By accessing, downloading, or using the Products, you agree to be bound by the terms of this AUP. 

Notwithstanding the foregoing, nothing in this AUP supersedes or limits your rights under the terms of any other agreement you or your institution have entered into with Amplify regarding the use of Products. In the event of any conflict between the AUP and the terms and conditions of an applicable agreement that you or your institution have entered into with Amplify, the terms and conditions of such agreement shall control.

Our Products are geared towards K–12 students, educators, and staff who use the Products as authorized by their School District or State Agency (each as defined in the Privacy Policy (defined below), and together, “School”) (“Authorized School Users”). Student Data (defined below) is owned and controlled by the School, and Amplify receives Student Data as a “school official” under Section 99.31 of the Family Educational Rights and Privacy Act of 1974 (“FERPA”) for the purpose of providing the Products hereunder. In addition, we rely on the School acknowledging that it is acting as the parent’s agent and consenting on the parent’s behalf to process personal information of students under the age of 13 (“Child Users”) in accordance with the Children’s Online Privacy Protection Act (“COPPA”). 

Schools may provide authorization in two ways: 

(1) by the School agreeing to our Customer Terms and Conditions located at amplify.com/customer-terms or another agreement between Amplify and the School, as applicable; or 

(2) by an educator, staff member, or agent of a School (“Educator”) agreeing to this AUP. If you are an Educator and wish to use the Products in your classroom, you represent and warrant that the use of the Products in your classroom has been authorized by your School, and that you are authorized to accept this AUP on behalf of the School.

In each case, we provide these Products solely for the benefit of the School and for no other commercial purpose. We require all Schools to review our Privacy Policy, available at amplify.com/customer-privacy (“Privacy Policy”), and to make a copy of the Privacy Policy available to the parents or guardians of Child Users.

We also provide limited opportunities for individual users to sign up for a restricted account for at-home use of our Products (together, with Authorized School Users, “Authorized Users”). Please see Additional terms for Mathigon and Amplify Classroom accounts (Section 18) for additional information.

1. License

Subject to compliance with this AUP, you are granted a non-transferable, non-exclusive, non-sublicensable license to access and use the Products. You understand that your use of the Products does not confer to you any intellectual property rights held by Amplify or its licensors. Unless otherwise indicated, any future release, update, or other addition to functionality or content of the Products will be subject to this AUP. 

2. Restrictions

You may access and use the Products solely for non-commercial instructional and administrative purposes. Guidelines for such purposes may be set forth at http://amplify.com/amplify-program-usage-guidelines and additional guidelines may be detailed in materials associated with the Product You are accessing. Further, You may not, except as expressly authorized by Amplify: (a) copy, modify, translate, distribute, disclose, or create derivative works based on the contents of, sell, or otherwise exploit, the Products, or any part thereof; (b) decompile, disassemble, reverse engineer the Products, or otherwise use the Products to develop functionally similar products or services; (c) modify, alter, or delete any of the copyright, trademark, or other proprietary notices in or on the Products; (d) rent, lease, or lend the Products or use the Products for the benefit of any third party; (e) avoid, circumvent, or disable any security or digital rights management device, procedure, protocol, or mechanism in the Products; (f) use any content from the Products, including but not limited to text, images, videos, assessments, lesson plans, or code, as input or training material for any machine learning or artificial intelligence system, including large language models, neural networks, or other algorithmic models, for any purposes, commercial or non-commercial; or (g) permit any Authorized User or third party to do any of the foregoing. You also agree that any works created in violation of this section are derivative works, and, as such, You agree to assign, and hereby assign, all right, title, and interest in such works to Amplify. The Products and derivatives thereof may be subject to export control laws, restrictions, regulations, and orders of the U.S. and other jurisdictions (together, “Export Laws”). You agree to comply with all applicable Export Laws, and will not, and will not permit Authorized Users to, export, or transfer for the purpose of re-export, any Product to any prohibited or embargoed country in violation of any U.S. export law or regulation. Further, You represent that You are not located in a country that is subject to a U.S. Government embargo, subject to sanctions by the U.S. Office of Foreign Assets Control, or included on any restricted party list maintained by the U.S. Bureau of Industry and Security. The software and associated documentation portions of the Products are “commercial items” (as defined at 48 CFR 2.101), comprising “commercial computer software” and “commercial computer software documentation,” as those terms are used in 48 CFR 12.212. Accordingly, if You are associated with the U.S. Government or its contractor, You will receive only those rights set forth in this Agreement in accordance with 48 CFR 227.7201-227.7204 (for Department of Defense and their contractors) or 48 CFR 12.212 (for other U.S. Government licensees and their contractors).

3. Use of the products

In connection with your access to and use of the Products, you agree not to: (a) post, upload, or otherwise transmit or link to content that is: unlawful; threatening; harmful; abusive; pornographic or includes nudity; offensive; harassing; excessively violent; tortious; defamatory; false or misleading; obscene; vulgar; libelous; hateful; or discriminatory; (b) violate the rights of others, including patent, trademark, trade secret, copyright, privacy, publicity, contract, or other proprietary rights; (c) harass or harm another person; (d) exploit or endanger a minor; (e) impersonate any person or entity; (f) introduce or engage in activity that involves the use of viruses, bots, worms, Trojan horses, time bombs, spyware, or any other computer code, files, or programs that interrupt, destroy, or limit the functionality of any computer software or hardware or telecommunications equipment, or otherwise permit the unauthorized access to or use of a computer or a computer network; (g) interfere with, damage, disable, disrupt, impair, create an undue burden on, or gain unauthorized access to the Products or any account (as defined below), or Amplify’s servers or networks; (h) restrict or inhibit any other person from using the Products (including by hacking or defacing the Products); (i) remove, disable, block, or obscure any portion of the Products; (j) use technology or any automated system, such as scripts or bots, to collect user names, passwords, email addresses, or any other data from or through the Products, or to circumvent or modify any security technology or software that is part of the Products; (k) send or cause to send (directly or indirectly) unsolicited bulk messages or other unsolicited bulk communications of any kind through the Products; (l) solicit, collect, or request any information for commercial or unlawful purposes; (m) post, upload, or otherwise transmit an image, audio recording, or video of another person without that person’s consent; (n) use the Products to advertise, promote, or engage in any commercial activity (including engaging in advertising, sales, contests, sweepstakes, or other promotions) without Amplify’s prior written consent; (o) frame or mirror the Products without Amplify’s express prior written consent; (p) use the Products in a manner inconsistent with any applicable law, rule, or regulation; (q) use any robot, spider, search/retrieval application, or other manual or automatic device to retrieve, index, “scrape,” “data mine,” or in any way gather content of the Products or reproduce or circumvent the navigational structure or presentation of the Products; (r) attempt, facilitate, or encourage others to do any of the foregoing. In addition to the foregoing restrictions, your use of the Products may also be subject to an additional acceptable use policy provided to you by your School, as applicable. You are responsible for meeting the hardware, software, telecommunications, and other requirements listed at amplify.com/customer-requirements.

4. Intellectual property

The Products and any Product logo, and certain other of the names, logos, and materials displayed in the Products, may constitute trademarks, trade names, or service marks (“Marks”) of Amplify or other entities. You are not authorized to use any such Marks. Ownership of all such Marks and the goodwill associated therewith remains with Amplify or those other entities. The content provided to you in the Products, including the software, graphs, text, and graphics, is protected under copyright laws, is subject to other intellectual property and proprietary rights and laws, and is owned by Amplify or its licensors. Your access to the Products does not transfer to you or any third party any rights, title, or interest in or to such intellectual property rights. You may not use the content of the Products, in whole or in part, to train or fine-tune any machine learning or artificial intelligence model or system, including for research, product development, commercial services, or any other purpose, commercial or non-commercial. Such use constitutes unauthorized derivative work and a violation of Amplify’s intellectual property rights. Your rights to make use of the Products are limited to those provided under this AUP, any additional terms as may be agreed upon between your School and Amplify, and any available exceptions under applicable intellectual property laws. Amplify Products are protected by patents (see amplify.com/virtual-patent-marking).

5. Account information

Your authentication to enable your access and use of these Products is based in part upon information supplied by you. You are required to (a) provide accurate information to Amplify and promptly report any changes to such information, (b) not share or allow others to use your account, (c) maintain the confidentiality and security of your account information, and (d) use the Products solely via such authorized accounts. You may not share your credentials (i.e., username and password) to access the Products with anyone except the person for whom that account was created. You agree to notify Amplify immediately of any unauthorized use of your account or related authentication information. Amplify will not be responsible for any losses arising out of the unauthorized use of your account.

6. Student data

The parties acknowledge and agree that in the course of providing the Products, Amplify may collect, receive, or generate information that directly relates to an identifiable current or former student of a School (“Student Data”). Student Data may include personal information from a student’s “educational records,” as defined by FERPA. Student Data is owned and controlled by the School and Amplify receives Student Data as a “school official” under Section 99.31 of FERPA for the purpose of providing the Products hereunder. Individually and collectively, Amplify and School agree to uphold our obligations, as applicable, under FERPA, COPPA, the Protection of Pupil Rights Amendment (“PPRA”), and applicable state laws relating to Student Data privacy. Amplify’s Privacy Policy governs the collection, use, and disclosure of Student Data collected or stored on behalf of the School under this AUP. The School is responsible for providing notice or obtaining appropriate consents under applicable laws to authorize Authorized School Users’ use of the Products, including making a copy of the Privacy Policy available to the parents or guardians of Child Users. Please see Additional Terms for Mathigon and Amplify Classroom accounts (Section 18) for additional information.

7. Confidentiality

You acknowledge that in connection with these terms, Amplify may provide you with certain sensitive or proprietary information (“Confidential Information”), including software, source code, assessment instruments, research, designs, methods, processes, customer lists, training materials, product documentation, know-how, or trade secrets, in whatever form. You agree (a) not to use Confidential Information for any purpose other than use of the Products in accordance with the AUP, and (b) to take all steps reasonably necessary to maintain and protect the Confidential Information of Amplify in strict confidence. Confidential Information shall not include information that, as evidenced by your contemporaneous written records: (i) is or becomes publicly available through no fault of your own; (ii) is rightfully known to you prior to the time of its disclosure; (iii) has been independently developed by you without any use of the Confidential Information; or (iv) is subsequently learned from a third party not under any confidentiality obligation.  

8. User materials

You represent, warrant, and covenant that you have all the necessary rights, including consents and intellectual property rights, in connection with any data, information, content, and other materials provided to or collected by Amplify from you or on your behalf in connection with your use of the Products, including materials and content that you post, upload, transmit, email, or otherwise make available on, through, or in connection with the Products (“User Materials”), and that except as otherwise agreed by your School and Amplify, you retain any ownership rights that you have in your User Materials. You hereby grant to Amplify and its affiliates, licensees, and authorized users, a perpetual, non-exclusive, fully paid-up, royalty-free, sublicensable (through multiple tiers), transferable (in whole or in part), worldwide license to use, modify, excerpt, adapt, create derivative works and compilations based upon, publicly perform, publicly display, reproduce, and distribute such User Materials in connection with the Products, subject to Amplify’s Privacy Policy. You and your School are responsible for the accuracy, integrity, completeness, quality, legality, and safety of such User Materials. You further represent and warrant that the posting of such User Materials through or in connection with the Products does not violate the privacy rights, publicity rights, copyrights, contract rights, or any other rights of any person or entity. Amplify and your School reserve the right (but have no obligation) to monitor the Products, including for inappropriate content or conduct, and to remove any content in their discretion without liability to you or any third party. Further, Amplify reserves the right to investigate and take appropriate legal action against anyone who, in Amplify’s discretion, violates this AUP or attempts to do so, including terminating or suspending a user’s account or access to or use of the Products, or reporting any content or conduct to law enforcement authorities. You are solely responsible for creating and maintaining your own backup copies of your User Materials. Amplify is not responsible for any loss, theft, or damage of any kind to any User Materials. 

9. Feedback

If you provide us with any ideas, proposals, or suggestions related to the Products (“Feedback”), you hereby acknowledge and agree that your provision of any Feedback is gratuitous, unsolicited, and without restriction, and does not place Amplify under any fiduciary or other obligation. You hereby grant to Amplify a worldwide, royalty-free, fully paid-up, exclusive, perpetual, irrevocable, transferable, and fully sublicensable (through multiple tiers) license to reproduce, distribute, perform and/or display (publicly or otherwise), adapt, modify, and otherwise use such Feedback, in any format or media now known or hereafter developed, and you hereby represent and warrant that you have all necessary rights to grant the foregoing license.

10. Third party links and services

The Products may make available, or third parties may provide, links to websites, software, applications, resources, advertisements, content, or other products or services created, hosted, or made available by third parties (“Third Party Services”). When you access or use a Third-Party Service, you are interacting with the applicable third party, not with Amplify, and you do so at your own risk. Inclusion of any Third-Party Service or a link thereto within the Products does not imply approval or endorsement of such Third-Party Service. Amplify does not control any content that is not Amplify content, and as such, you may be exposed to offensive, indecent, inaccurate, or otherwise objectionable content in the course of accessing or using such Third-Party Services linked from the Products. You are solely responsible for your interactions with other users of the Products, providers of Third-Party Services, and any other third parties with whom you interact on, through, or in connection with the Products. AMPLIFY IS NEITHER RESPONSIBLE NOR LIABLE FOR ANY THIRD-PARTY SERVICES, INCLUDING THE ACCURACY, INTEGRITY, COMPLETENESS, QUALITY, LEGALITY, USEFULNESS, OR SAFETY OF, OR INTELLECTUAL PROPERTY RIGHTS RELATING TO, SUCH THIRD-PARTY SERVICES. ANY ACCESS TO OR USE OF SUCH THIRD-PARTY SERVICES MAY BE SUBJECT TO THE TERMS AND CONDITIONS AND INFORMATION COLLECTION, USAGE, AND DISCLOSURE PRACTICES OF THIRD PARTIES. THIS AUP DOES NOT CREATE ANY RELATIONSHIP BETWEEN YOU AND ANY PROVIDER OF THIRD-PARTY SERVICES, AND NOTHING IN THIS AUP WILL BE DEEMED TO BE A REPRESENTATION OR WARRANTY BY AMPLIFY WITH RESPECT TO ANY THIRD-PARTY SERVICE.

11. Digital Millennium Copyright Act

The Digital Millennium Copyright Act of 1998 (“DMCA”) provides recourse for copyright owners who believe that material appearing on the Internet infringes their rights under U.S. copyright law. If you believe that any material residing on or linked to from the Products infringes your copyright, please send (or have your agent send) to Amplify’s Copyright Agent, by email, fax, or regular mail, a written notification of claimed infringement with all of the following information: (a) identification of the copyrighted work claimed to have been infringed, or, if multiple copyrighted works are covered by a single notification, a representative list of such works; (b) identification of the claimed infringing material and information reasonably sufficient to permit us to locate the material on the Products (such as the URL(s) of the claimed infringing material); (c) information reasonably sufficient to permit us to contact you, such as an address, telephone number, and, if available, an e-mail address; (d) a statement by you that you have a good-faith belief that the disputed use is not authorized by the copyright owner, the copyright owner’s agent or the law; (e) a statement by you that the above information in your notification is accurate, and a statement by you, made under penalty of perjury, that you are the owner of an exclusive right that is allegedly infringed, or that you are authorized to act on such owner’s behalf; and (f) your physical or electronic signature. Amplify’s Copyright Agent for notification of claimed infringement can be reached as follows: Amplify Education, Inc., 55 Washington Street #800, Brooklyn NY 11201; Attn: Copyright Agent. Amplify’s Copyright Agent for notification of claimed infringement can also be reached electronically at legal@amplify.com. Amplify reserves the right to terminate infringers’ and suspected infringers’ accounts or their access to or use of the Products.

12. Changes to the products

Amplify may, without prior notice, change any Product or stop providing any features of any Product. We may permanently or temporarily terminate or suspend your access to any Product features without notice for any reason, including if in our sole determination you violate any provision of this AUP. Upon termination, you continue to be bound by this AUP.

13. Warranty disclaimer

PRODUCTS ARE PROVIDED “AS IS” AND WITHOUT WARRANTY OF ANY KIND BY AMPLIFY. AMPLIFY EXPRESSLY DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING ANY WARRANTY AS TO TITLE, NON-INFRINGEMENT, MERCHANTABILITY, OR FITNESS FOR A PARTICULAR PURPOSE OR USE. YOU ASSUME RESPONSIBILITY FOR SELECTING THE PRODUCTS TO ACHIEVE YOUR INTENDED RESULTS AND FOR THE ACCESS AND USE OF THE PRODUCTS, INCLUDING THE RESULTS OBTAINED FROM THE PRODUCTS. WITHOUT LIMITING THE FOREGOING, AMPLIFY MAKES NO WARRANTY THAT THE PRODUCTS WILL BE ERROR-FREE OR FREE FROM INTERRUPTIONS OR OTHER FAILURES OR WILL MEET YOUR REQUIREMENTS. AMPLIFY IS NEITHER RESPONSIBLE NOR LIABLE FOR ANY THIRD-PARTY CONTENT OR SOFTWARE INCLUDED IN PRODUCTS, INCLUDING THE ACCURACY, INTEGRITY, COMPLETENESS, QUALITY, LEGALITY, USEFULNESS, OR SAFETY OF, OR IP RIGHTS RELATING TO, SUCH THIRD-PARTY CONTENT AND SOFTWARE. ANY ACCESS TO OR USE OF SUCH THIRD-PARTY CONTENT AND SOFTWARE MAY BE SUBJECT TO THE TERMS AND CONDITIONS AND INFORMATION COLLECTION, USAGE, AND DISCLOSURE PRACTICES OF THIRD PARTIES.

14. Limitation of liability

IN NO EVENT WILL AMPLIFY BE LIABLE TO YOU FOR ANY INCIDENTAL, SPECIAL, CONSEQUENTIAL, PUNITIVE, RELIANCE, OR COVER DAMAGES, DAMAGES FOR LOST PROFITS, LOST DATA, LOST BUSINESS, OR ANY OTHER INDIRECT DAMAGES, EVEN IF AMPLIFY HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. TO THE EXTENT PERMITTED BY APPLICABLE LAW, AMPLIFY’S ENTIRE LIABILITY TO YOU ARISING OUT OF PERFORMANCE OR NONPERFORMANCE BY AMPLIFY OR IN ANY WAY RELATED TO THE SUBJECT MATTER OF THIS AUP, REGARDLESS OF WHETHER THE CLAIM FOR SUCH DAMAGES IS BASED IN CONTRACT, TORT, STRICT LIABILITY, OR OTHERWISE, WILL NOT EXCEED $100 IN AGGREGATE. UNDER NO CIRCUMSTANCES WILL AMPLIFY BE LIABLE FOR ANY CONSEQUENCES OF ANY UNAUTHORIZED USE OF THE PRODUCTS THAT VIOLATES THIS AUP OR ANY APPLICABLE LAW OR REGULATION.

15. Termination

Amplify may terminate or suspend your access to the Products at any time for any reason, including if Amplify believes that you have violated the AUP or have engaged in conduct that violates applicable law or is otherwise harmful to the interests of Amplify, any other Amplify user, or any third party. Upon termination, you will: cease using the Products and return, purge, or destroy all copies of any Products and, if so requested, certify to Amplify in writing that such surrender or destruction has occurred. Sections 3–13, 16, and 17 will survive the termination of this Agreement.

16. Governing Law

This Agreement will be governed by and construed and enforced in accordance with the laws of the U.S., state of New York, without giving effect to the choice of law rules thereof.

17. Additional terms for iOS apps

By downloading any Products through Apple, Inc.’s App Store (“iOS Products”), you agree that the following additional terms apply to your use of our iOS Products:

  1. This AUP is not a legal agreement with Apple, Inc. (“Apple”). As between Amplify and Apple, Amplify (not Apple) is responsible for the iOS Products and the contents thereof.
  2. The license to use the iOS Products under Section 3 above is limited to use (i) on iOS devices that you or your School owns or controls, separate from and in addition to any specific technical requirements for any iOS Product, and (ii) as permitted by the Usage Rules set forth in Apple Media Services Terms and Conditions.
  3. You must comply with applicable third-party terms of agreement when using the Products.
  4. Without limiting Section 13 above and solely as between Amplify and Apple, you acknowledge that: (i) Apple has no obligation whatsoever to furnish any maintenance and support services with respect to the iOS Products; (ii) Amplify (not Apple) is responsible for addressing any claims of yours or of any third party relating to the iOS Products or your possession and/or use of the iOS products, including but not limited to (1) product liability claims, (2) any claim that the iOS Products fail to conform to any applicable legal or regulatory requirement, and (3) claims arising under consumer protection, privacy, or similar legislation; (iii) in the event of any failure of the iOS Products to conform to any applicable warranty, you may notify Apple, and Apple will refund the purchase price for the iOS Products to you; to the maximum extent permitted by applicable law, Apple will have no other warranty obligation whatsoever with respect to the iOS Products, and any other claims, losses, liabilities, damages, costs, or expenses attributable to any failure to conform to any warranty will be Amplify’s sole responsibility; and (iv) in the event of any third-party claim that the iOS Products or your possession and use of the iOS Products infringes that third party’s intellectual property rights, Amplify (not Apple) will be responsible for any investigation, defense, settlement, and discharge of any such intellectual property infringement claim.
  5. You represent and warrant that: (i) you are not located in a country that is subject to a U.S. Government embargo, or that has been designated by the U.S. Government as a “terrorist supporting” country; and (ii) you are not listed on any U.S. Government list of prohibited or restricted parties.
  6. Apple and Apple’s subsidiaries are third-party beneficiaries of these Terms, and upon your acceptance of these Terms, Apple will have the right (and will be deemed to have accepted the right) to enforce these Terms against you as a third-party beneficiary thereof.
  7.  Any questions, complaints, or claims with respect to the Products should be directed to: 

Email: privacy@amplify.comMail: Amplify Education, Inc., 55 Washington St. #800, Brooklyn, NY, 11201

18. Additional terms for Mathigon and Amplify Classroom accounts.

a. Mathigon updates: Amplify no longer offers accounts for Child Users, but we will continue to allow Child Users to access their active legacy Mathigon accounts where verifiable parental consent was obtained. We will continue to protect personal information in accordance with the Privacy Policy and applicable law.

b. Mathigon and Amplify Classroom:

i. School Use:

  1. Educators: If you are an Educator, you can create a Mathigon or an Amplify Classroom account using any existing email or through an existing third-party account (e.g. Google, Microsoft). Go to https://mathigon.org/signup#teacher  to sign up for Mathigon. Go to classroom.amplify.com to sign up for Amplify Classroom.
  2. Students can also sign up using a unique class code provided by an Educator. Educators are responsible for gaining appropriate authorization or permission from their School to use the Products with students, including Child Users, before providing their unique class code or linking the Products to a third-party service like Google Classroom. For such use in the school context, we do not request additional consent from parents in accordance with the “school official” exception under FERPA and relevant COPPA guidance. For more information, visit our Privacy Policy, which describes how we collect, use, and disclose personal information and data through the provision of our Products in schools. 

ii. Outside of School Use: If you are an individual user using the Products at home or otherwise outside of the school context, you are prohibited from collecting or providing any personal information from students or minors. You are permitted to access the platform for instructional purposes, but you may not enroll or roster minors, create accounts for minors, or input any personal information of minors into the Product.

19. Updates to this policy

We may change this Acceptable Use Policy in the future. For example, we may update it to address changes in our product offerings, or to address changes in the law or best practices. If we make changes that materially impact your legal rights or use of our products, we will provide prominent notification to you (e.g. via the Site or by email).  Otherwise, we will post any updates to the policy with an updated “Last Revised Date” and all changes will become effective immediately. Please check the Last Revised Date to confirm if the policy has been revised.

Last Modified: February 2, 2026

Real results, rooted in the Science of Reading: Amplify success stories

The Science of Reading is all about the evidence we have of how our brains learn to read. We also have evidence that it works—not just from science, but from real Amplify educators using it to transform their classrooms every day.

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District spotlights

Oak Harbor, Washington

Kindergarten reading proficiency improved by 19% and Grade 1 by 31% in three years.

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Aldine Independent School District, Texas

Amplify’s early literacy suite boosts reading proficiency from 30% to 50%.

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Allen Parish School District, Louisiana

After just one year of using Amplify CKLA, student reading proficiency rose from 58% to 80%.

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West Jefferson Hills School District, Pennsylvania

Students reached the 98th percentile among their peers nationwide after implementing Amplify.

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Portrait of a woman with long dark hair, smiling warmly, wearing a black top. She is posed against a neutral, softly blurred background, embodying the confidence and wisdom often seen in educators passionate about early literacy and the science of reading curriculum.
“When we were looking at the products… no other vendor provided the suite of products together. And that is what we were looking for… So from our perspective, [Amplify’s literacy suite] met our needs because it aligned and provided us the best suite of products. And hands down, we couldn’t find anybody else who touched that.”

—Nicole Peterson, PreK-8 Director

Sampson County Schools, North Carolina

Amplify + North Carolina: The power of a Science of Reading curriculum

Discover how Sampson County, North Carolina, schools use Amplify’s early literacy suite based on the Science of Reading to unlock the magic of reading for their students—and ensure results.

Sparking literacy success in Tennessee

Learn how Tennessee uses Amplify programs to change lives and create new futures for kids every single day.

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Customer voices

Saving time with Amplify

Michelle Arnett, New Glarus School District

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Amplify CKLA Skills strand

Martyna Stelter, Parkview School District

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Amplify CKLA as a comprehensive solution

Laura Eichner, New Glarus School District

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Amplify CKLA knowledge-building

Erica Chapman and Jena Lipnick, Onslow County Schools

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On-demand roundtable discussions

Learn how you can start making the shift to improved literacy instruction with the Science of Reading right now by hearing from educators across the country who used Amplify programs and saw incredible results.

Elementary ELA Educator Roundtable

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Supplemental Reading Educator Roundtable

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Assessment & Intervention Educator Roundtable

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Middle School ELA Educator Roundtable

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Amplify Science of Reading Star Award Winners Panel—K–8 Literacy and Reading Supplemental Program

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The Importance of Dual Language Assessment & How to Deliver It

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Amplify CKLA Knowledge Building—K–5 Core Knowledge Language Arts Curriculum

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Boost Reading Customer Panel—K–5 Personalized Reading Curriculum and Program

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Amplify CKLA Customer Panel—K–5 Core Knowledge Language Arts Curriculum

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mCLASS Customer Panel—K–6 Literacy Systems and Support

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Website Privacy Policy

Last Modified:  February 2026

Update: February 2, 2026: This Privacy Policy has been updated to address additional rights for individuals in the European Union/UK.

Below is the Website Privacy Policy for the amplify.com site (“Privacy Policy”). For purposes of clarity and as further outlined below, this Privacy Policy does not apply to student data. You can visit this page to read about the principles and policy governing student data collected and maintained on behalf of our school customers.

We advise you to read this Privacy Policy in its entirety, including the jurisdiction-specific provisions in the appendix. Our Notice at Collection for California Residents is available in the Notice for our California Customers.

Who We Are / What This Privacy Policy Covers

Amplify Education, Inc. (“Amplify”) recognizes the importance of protecting the privacy and security of your personal information. This Privacy Policy describes our practices in connection with information that we may collect through your use of this website (the “Site”).

This Privacy Policy does not apply to Amplify’s handling of:

  • student data or other information collected from users of Amplify’s products that support classroom instruction and learning, which are governed by our Customer Privacy Policy.
  • staff or applicant data that we process in accordance with our staff or applicant privacy notice, respectively.

If you have any question as to what legal agreement or privacy policy controls the collection and use of your information, please contact us using information below in the Contact Us section.

This Privacy Policy is incorporated into and is subject to our Website Terms of Use, which governs your use of the Site.

Our Role: We are the controller of all personal information (as defined below) that we receive through our Site and can be reached by email at privacy@amplify.com or by mail at Amplify Education, Inc., 55 Washington St.#800, Brooklyn, NY, 11201.

1. What personal information do we collect?

When you visit and / or interact with our Site, we may collect the following information about you that, alone or in combination, could be used to identify you or your device (“personal information”):

  • Contact Information, such as name, district / school name, professional affiliation, title / role, email address, shipping address, address and phone number.
  • Account Information, such as customer user login and password. 
  • Demographic Information, such as age and gender.
  • Information You Submit, such as information voluntarily provided on message boards, feedback sections, and other public areas of the Site.
  • Site Activity Information, which is collected when you access and interact with the Site, we and our Service Providers (as defined below) may collect certain information about those visits. For example, we or our Service Providers may receive and record information about your computer and browser, including your IP address, browser type, and other software or hardware information. If you access the Site from a mobile or other device, we may collect a unique device identifier assigned to that device, or other characteristics of the device hardware, operating system and configurations for that device. On certain pages of the Site, we may use third party tools to help us look at mouse movements, clicks, keystrokes, data or text entered, and the pages you visit.
  • Location Information, such as state, country and / or zip code, which we use to help us customize your experience, as well as to help us facilitate your privacy rights.
  • Audio, electronic, visual, or similar information: such as customer service interactions, call recordings, chat transcripts, files you attach, and email, text, or other correspondence.

If you make a purchase through our online store, you may provide payment and other information directly to our third party e-commerce platform to complete your purchase.

We ask that you not send us, and you not disclose, any government identifiers (such as social security numbers) or information related to racial or ethnic origin, health, or criminal background on or through the Site or otherwise.

2. Where/How do we collect personal information?

Amplify may collect personal information directly from you at various points, including the following:

  • Product Information and Newsletters. When you submit a request to obtain information about our products, services or other informational material or subscribe to one of our newsletters, you may be asked to submit information such as name, professional affiliation, email address, company name, address and phone and details on your query or interests in our products and services. This information is collected to help us process your request.
  • Customer Support. When you submit a form to contact our customer service, you may be asked to submit information such as name, e-mail, district, customer user login and password and details on your query. In addition, some features of our Site, such as our customer live chat functionality or other customer service systems may allow you to voluntarily provide personal information to us. This information is collected to help us process your request. Please only provide what is needed to facilitate the support request.
  • Product Orders. If you use e-commerce areas of our Site to order our products, we request information from you on our order form. To purchase products through the Site, you must provide contact information (such as name and shipping address) and financial information (such as credit card number). This information is used for billing purposes and to fill your orders. We will also use this information to contact you to confirm your order or to inform you of any issues or delays.
  • Registration. You may be asked to submit information to use certain parts of the Site (such as posting comments on certain areas of the Site), register for an event or webinar, or view restricted content that may be available on the Site. For instance, you may be asked to provide your name, email address and event or webinar-related preferences to help us process your registration or content request.
  • Public Areas and Discussion Forums. Any information you share in public areas, such as message boards or feedback sections, becomes public. Please be careful about what you disclose and do not post any personal information that you expect to keep private.
  • Contests and Sweepstakes. When we run a contest or sweepstakes relating to the Site or Amplify, it will be accompanied by a set of rules. The rules for each contest/sweepstakes will specify how the information gathered from you for your entry will be used and disclosed.

As you visit or use our Site, we may collect Site activity information through cookies and similar technologies.

  • Cookies, Pixels, and Other Tracking Technologies. Cookies and other tracking technologies (such as pixels, beacons, and Adobe Flash technology) are small data files that are placed on your computer or mobile device when you visit a website. They allow the website or mobile app to remember your actions and preferences over a period of time. We use the following types of cookies:
    • Strictly necessary cookies – These are cookies that are required for the operation of our Site. They include, for example, cookies that enable you to log into secure areas of our Site. These cookies are not generally stored beyond the browser session and are less likely to include personal information. This category of cookies cannot be disabled.
    • Functionality Cookies – We use these cookies so that we recognize you on our Site and remember your previously selected preferences. These cookies are stored on your device between browsing sessions but expire after a pre-defined period. These cookies enable our Site to “recognize” you when you use our Site, including your preferences such as your preferred language , time, and location. A mix of first party (placed by us) and third-party cookies (placed by third parties) are used.
    • Analytics Cookies – These cookies help us and our Service Providers compile statistics and analytics about users of the Site, including Site Activity Information. For example, we use Google Analytics to help us understand how users interact with the Platform. Google Analytics uses cookies to track your interactions with the Site, then collects that information and reports it to us. This information helps us improve the Site so that we can better serve you. To learn more about Google Analytics, visit https://support.google.com/analytics/answer/6004245?hl=en. If you wish, you can opt-out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on, available on https://tools.google.com/dlpage/gaoptout.
    • Advertising Cookies – We use these cookies to collect information about your visit to our Site, the content you viewed, the links you followed and information about your browser, device, and your IP address. We sometimes share some limited aspects of this data with third parties for advertising purposes. We may also share Site Activity Information collected through cookies with our advertising partners. This means that when you visit another website, you may be shown advertising based on your browsing patterns on our Site.

For information on how to opt-out of these technologies, please see What Choices Do You Have? below.

  • Social Plugins. Certain areas of our Site permit you to utilize social media functionality, such as the Facebook “Like” or Google “+1” buttons (“Social Plugins”). To use a Social Plugin, you must authorize the third-party provider of that Social Plugin, e.g. Facebook or Google, to access, collect, and/or disclose your information related to your use of that Social Plugin, subject to that company’s privacy policies, which may differ from this Privacy Policy. In addition, such providers may be able to collect information about you, including your activity on the Site, and they may notify your connections on their social networking platform about your use of the Site. Such services may also employ unique identifiers that allow your activity to be monitored across multiple websites for purposes of delivering more targeted advertising to you.

Amplify also receives information from other sources.

  • Information from Other Sources. We may supplement any information we collect via this Site with information from publicly or commercially available sources.

3. How do we use personal information?

We may use any personal information and other information we collect from and about you for the following purposes and as described elsewhere in this Privacy Policy:

  • To provide and manage the Site. We use the personal information we collect from and about you to provide the Site and features to you, including to measure and improve its services and features, to personalize your experience by delivering relevant content, to deliver marketing messages, to allow you to comment on content, to provide you with customer support, and to respond to inquiries. We may also use and disclose aggregate or anonymous data about your use of and activity on the Site to assist us in this regard and for any other purpose.
  • To contact you. Amplify may periodically send promotional materials (e.g., newsletters) or notifications related to the Site and to Amplify’s business to the contact information you provided to us at registration.
  • To improve our products and services. We may use your personal information for our business purposes, such as data analysis, audits, developing new products and services, enhancing the Site, improving our services, identifying usage trends, and determining the effectiveness of our promotional campaigns.
  • For marketing and advertising. We may use your personal information to help us market our products to you or your school district.

4. To whom do we disclose personal information?

We may disclose any personal information and other information we collect from and about you for the following purposes and as described elsewhere in this Privacy Policy:

  • To share with our affiliated education companies. Amplify may share your personal information with Amplify’s affiliated education companies for the purposes described in this Privacy Policy.
  • To allow service providers to assist us. We may engage third party service providers, agents and partners (“Service Providers”) to perform functions on our behalf, such as analytics, credit card processing, shipping or stocking orders and providing customer service. We may disclose your personal information to such Service Providers to enable them to assist us in these efforts.
  • To allow our marketing and advertising partners to assist us. We may engage marketing and advertising partners to help us market and advertise our products and services, including via digital ads sent in connection with your visit to the Site. We may disclose Site Activity information, as well as contact information and other aggregate insights to such partners to enable them to assist us in these efforts.
  • To protect the rights of Amplify and our users. There may be instances when Amplify may disclose your personal information, in situations where Amplify has a good faith belief that such disclosure is necessary or appropriate in order to: (i) protect, enforce, or defend the legal rights, privacy, safety, operations, or property of Amplify, our parents, subsidiaries or affiliates or our or their employees, agents and contractors (including enforcement of our agreements, including our terms of use); (ii) protect the rights, safety, privacy, security or property of users of the Site or others; (iii) protect against fraud or for risk management purposes; (iv) comply with the law or legal process, including laws outside your country of residence; (v) respond to requests from public and government authorities, including those outside your country of residence; or (vi) allow us to pursue available remedies or limit the damages that we may sustain.
  • To complete a merger or sale of assets. If Amplify sells all or part of its business or makes a sale or transfer of its assets or is otherwise involved in a merger, transfer or other disposition of all or part of its business, assets or stock (including in connection with any bankruptcy or similar proceedings), Amplify may transfer your personal information to the party or parties involved in the transaction.

5. What rights and choices do you have?

Opt-out of Marketing Communications. If you want to stop receiving promotional materials from Amplify, you can follow the unsubscribe instructions at the bottom of each email. There are certain service notification emails that you may not opt-out of, such as notifications of changes to the Site or policies. If you have additional questions, please contact us using information below in the Contact Us section.

Opt-of Cookies and Similar Tracking Technologies. There are a few ways to opt out or delete cookies.

  • On Your Browser. Most browsers are initially set to accept cookies, but your browser may permit you to change your settings to notify you of a cookie being set or updated, or to block cookies altogether. Please consult the “Help” section of your browser for more information. Please note that by blocking any or all cookies you may not have access to certain features, content or personalization that may be available through the Site. Please also note that you must opt out separately on each device (including each web browser on each device) that you use to access our Site if you wish to opt out, and if you clear your cookies or if you use a different browser or device, you will need to renew your opt-out preferences.
  • Interest-Based Advertising. Some advertisers and marketing companies participate in the self-regulatory programs of the Digital Advertising Alliance (“DAA”) and European Interactive Digital Advertising Alliance (“eDAA”) in connection with online interest-based advertising. DAA and eDAA provide consumers with the ability to opt out of receiving interest-based advertising from their program participants at the following links:

What Rights Do You Have?

6. Security

Amplify uses commercially reasonable administrative, technical, personnel and physical measures to safeguard personal information in its possession against loss, theft and unauthorized use, disclosure or modification.

7. Data retention / Deletion

We will retain your personal information for the period necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or allowed by law. Even after we have deleted your personal information from our systems, copies of some information from your account may remain viewable in some circumstances – where, for example, you have shared information with social media platforms and other unaffiliated services. We may also retain backup information related to your account on our servers for some time after cancellation for fraud detection or to comply with applicable law or our internal security policies. Because of the nature of caching technology, your account may not be instantly inaccessible to others, and there may be a delay in the removal of the content from elsewhere on the Internet and from search engines.

8. Data Storage and Transfers

We are a United States Company, and our servers are hosted, managed, and controlled by us in the United States. If you are outside of the United States, we use industry standards to protect your data when it leaves your country of residence and your data will always be protected in accordance with this Privacy Policy, Applicable Laws and our Agreement regardless of the storage location.

Additionally, where we transfer your personal information to service providers outside of the United Kingdom (UK), European Economic Area (EEA), or other region that offers similar protections, we use specific appropriate safeguards to contractually obligate such service providers to protect personal information in accordance with Amplify’s commitment to privacy and security and applicable data protection laws.

If you have questions or wish to obtain more information about the international transfer of your personal information or the implemented safeguards, please contact us using the contact information below.

9. External third-party services

The Site may be linked to sites operated by unaffiliated companies, and may carry advertisements or offer content, functionality, games, newsletters, contests or sweepstakes, or applications developed and maintained by unaffiliated companies. Amplify is not responsible for the privacy practices of unaffiliated companies, and once you leave the Site via a link or enable an unaffiliated service, you are subject to the applicable privacy policy of the unaffiliated service.

10. Updates to this policy

Amplify may modify this Privacy Policy. Please look at the Last Revised Date at the top of this Privacy Policy to see when this Privacy Policy was last revised. Any changes to this Privacy Policy will become effective when we post the revised Privacy Policy on the Site. If you do not wish to be bound by the terms of the revised Privacy Policy, you must discontinue your use of the Site.

11. Contact us

If you have questions about this Privacy Policy, please contact us at:

Email: privacy@amplify.com
Mail: Amplify Education, Inc.
55 Washington St.#800
Brooklyn, NY, 11201
Phone: (800) 823-1969
Attn: General Counsel

Appendix – Supplemental Disclosures

1. Notice for our California Customers

We retain your personal information for as long as you are an active user of our Site or continue to have an account with us, and in accordance with our legal obligations (which may require us to hold information to provide financial and other reporting and to defend against potential claims). If you are a California resident, please see below for information about your rights pursuant to California law.

Personal Information We Collect
How We Use Personal Information
Contact Information
  • To provide you with customer support and respond to inquiries.
  • To contact you with promotional emails (e.g. newsletters) or notifications related to the Site
  • To help us verify the identity of our user
  • As otherwise required or permitted by law, or as we may notify you at the time of collection
Account Information
  • To provide and manage the Site
  • To improve our products and services
  • As otherwise required or permitted by law, or as we may notify you at the time of collection
Payment Information
  • To complete your payment of purchases made through the Site
  • For internal operations (e.g. to improve and update our products)
  • For security and fraud prevention
  • As otherwise required or permitted by law, or as we may notify you at the time of collection
Information You Submit
  • To provide the Site and features to you, including to allow you to comment
  • To improve our products and services
  • As otherwise required or permitted by law, or as we may notify you at the time of collection.
Site Activity Information
  • We sell or share information about your Site activity with third parties for targeted advertisements on and off of Amplify. We also use this information to:
    • To provide and manage the Site
    • To improve our products and services
    • For internal operations (e.g. to improve and update our products)
    • For security, safety, and due diligence purposes
    • As otherwise required or permitted by law, or as we may notify you at the time of collection
Location Information
  • We use location information , such as state, country and / or zip code, which we use to help us customize your experience, as well as to help us facilitate your privacy rights.
Inferences
  • We may make inferences about your interests and personal preferences (such as the content you like to consume). We also use this information to:
    • To personalize your experience on the Site
    • For internal operations (e.g. to improve and update our products)
    • As otherwise required or permitted by law, or as we may notify you at the time of collection

Some of the information described above may be considered “sensitive” under the laws of certain jurisdictions (including payment information and account login credentials (“Sensitive Information”). Whether information is Sensitive Information will depend on the laws of your jurisdiction. We only use Sensitive Information, such as payment information and account credentials for necessary or reasonably expected purposes – specifically, to provide you with our Services (i.e., fulfill purchases and to allow account logins).

Shine the Light

California’s Shine the Light law (Civil Code § 1798.83) permits California residents to request certain information regarding our disclosure of certain categories of personal information to third parties for their own direct marketing purposes in the preceding calendar year. We do not share personal information, as defined by California’s Shine the Light law, with third parties for their own direct marketing purposes.

Notice of Financial Incentive 

 As part of our services, there may be opportunities for you to complete surveys and questionnaires. As an incentive for completing the survey or questionnaire, you can voluntarily provide your personal information, which in turn enters you into a raffle drawing or enables us to provide you with other benefits, discounts, offers, or deals that may constitute a financial incentive under California law (“Financial Incentive”). The categories of personal information required for us to provide the Financial Incentives include: contact information and any other information that you choose to provide when you complete the survey.

Participation is voluntary and you can opt out at any time before your survey is complete.

The value of the personal information we collect in connection with our Financial Incentives is equivalent to the value of the benefit offered.

2. Additional U.S. State Privacy Law Rights

Residents of certain U.S. states have the following rights, regarding your personal information (each of which are subject to various exceptions and limitations):

  • Access. You have the right to request, up to two times every 12 months, that we disclose to you the categories of personal information collected about you, the categories of sources from which the personal information is collected, the categories of personal information sold or shared, the business or commercial purpose for collecting, selling, or sharing the personal information, the categories of third parties with whom personal information was shared, and the specific pieces of personal information collected about you.
  • Correct. You have the right to request that we correct inaccurate personal information collected from you. 
  • Deletion. You can request that we delete your personal information that we maintain about you.
  • Opt-out (Do Not Sell or Share My Personal Information). Under several U.S. state privacy laws, consumers have the right to opt-out of the “sale” of their personal information (defined very broadly to include situations where we provide personal information to partners who provide advertising services to us) and the “sharing” of personal information in connection with the display of targeted advertising across third party websites. While we do not sell your personal information, we do share it in connection with our advertising efforts. Please also note that we do not knowingly sell or share the Personal Information of minors under 16 years of age.

We also honor the Global Privacy Control, a browser-based opt-out signal. We do not respond to other browser-based signals that do not meet applicable state law requirements, which may include older Do Not Track signals.

  • No Discrimination. You have the right not to be discriminated against for exercising these rights.
  • Appeals. You have a right to appeal decisions concerning your ability to exercise your consumer rights. 
  • Submission of Requests. You may exercise the above rights by emailing us at privacy@amplify.com. Note that we may deny certain requests, or fulfill a request only in part, based on our legal rights and obligations. For example, we may retain personal information as permitted by law, such as for tax or other record keeping purposes, to maintain an active account, and to process transactions and facilitate customer requests.
  • Authorized Agent. You may designate an authorized agent to make a request on your behalf. When submitting the request, please ensure the authorized agent identifies himself/herself/itself as an authorized agent and can show written permission from you to represent you. We may contact you directly to confirm that you have authorized the agent to act on your behalf or confirm your identity.
  • Verification. Whether you submit a request directly on your own behalf, or through an authorized agent, we will take reasonable steps to verify your identity prior to responding to your requests. The verification steps will vary depending on the sensitivity of the personal information and whether you have an account with us.
3. Notice for European Economic Area and United Kingdom Customers

As detailed at the beginning of our Privacy Policy (under the section titled “Our Role”), Amplify acts as a controller with respect to personal information collected as you interact with our Site.

Lawful Basis for Processing

We rely on the following lawful bases for our processing activities:

  • Consent;
    • We obtain your consent to collect and process device and usage data via cookies on our Site to understand how individuals use our Site and to help us measure the effectiveness of our advertising and marketing campaigns.
  • Pursuant to a contract with the user of our Site;
    • We process all categories of personal information that we collect to provide and manage our Site, including payment processing, where this is required in order for us to perform our obligations under our contract with you.
  • To comply with our legal obligations;
    • We process all categories of personal information that we collect to ensure the safety and security of our Site where we are complying with security requirements under data protection and cyber and information security law.
    • We process all categories of personal information that we collect to comply with our legal obligations which includes, for example, to access, retain or share certain personal information where we receive a valid request from a government body, law enforcement body, judicial body regulator or similar, to deal with legal claims and prospective legal claims, and to ensure we are complying with applicable laws.
  • When we have a legitimate interest in doing so, which is not outweighed by the risks to the individual. We rely on our legitimate interest to process all categories of personal information:
    • to provide, manage, and improve the Site where such activities are not strictly required under our contract, including personalizing your experience on the Site.
    • to ensure the safety and security of our Site where this is important but not required under the data protection law or cyber and information security laws.
    • to respond to queries or otherwise communicate with you in relation to our Site and the operation of our business where this is not strictly required under a contract with you.
    • internal research and certain marketing purposes (e.g. to periodically send newsletters and other promotional materials), which will not be based on Student Data or directed to K–12 students.

Your Data Subject Rights

If you are located in the EEA/UK, you have the following rights, subject to certain exceptions:

  • Right of access: You have the right to ask us for confirmation on whether we are processing your personal information and access to that personal information.
  • Right to correction: You have the right to have your personal information corrected.
  • Right to erasure: You have the right to ask us to delete your personal information.
  • Right to withdraw consent: You have the right to withdraw consent that you have provided.
  • Right to lodge a complaint with a supervisory authority: You have the right to lodge a complaint with a supervisory authority.
  • Right to restriction of processing: You have the right to request the limiting of our processing under limited circumstances.
  • Right to data portability: You have the right to receive the personal information that you have provided to us, in a structured, commonly used, and machine-readable format, and you have the right to transmit that information to another controller, including to have it transmitted directly, where technically feasible.
  • Right to object: You have the right to object to our processing of your personal information

To exercise any of these rights, contact us as set forth in the section entitled “Contact Us” above and specify which European privacy right you intend to exercise. We may require additional information from you to allow us to confirm your identity. Please note that we store information as necessary to fulfill the purposes for which it was collected, and may continue to retain and use the information even after a data subject request for purposes of our legitimate interests, including to comply with our legal obligations, resolve disputes, prevent fraud, and enforce our agreements.

Complaints

If you have any issues with our compliance, you have the right to lodge a complaint with an EEA or UK supervisory authority. We would, however, appreciate the opportunity to address your concerns before you approach a data protection regulator, and would welcome you directing an inquiry first to us. To do so, please contact us by email at privacy@amplify.com or by mail at Amplify Education, Inc., 55 Washington St.#800, Brooklyn, NY, 11201.

2025

September 18, 2025

Edutopia: “Using Virtual Manipulatives in Math Class”

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August 19, 2025

Education Week: “Here’s Why It’s Important for Teachers to Have a Say in Curriculum”

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August 18, 2025

Investors Hangout: “Amplify Classroom Revolutionizes K-12 Teaching Experience”

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August 5, 2025

WhaTech: “K-12 Online Education Market Set for Strong Expansion, Reaching $349.77 Billion by 2029”

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August 4, 2025

Education Week: “Districts Using ‘High-Quality’ Reading Curricula Still Supplement With Other Materials. Why?”

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July 9, 2025

K-12 Dive: “Youngest students see big reading gains post-COVID on DIBELS assessment”

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June 25, 2025

The 74: “How Districts in Georgia, Maryland and D.C. Are Raising Reading Proficiency”

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May 28, 2025

Open PR: “K-12 Online Education Market Forecast 2025-2034: Comprehensive Analysis And Growth Opportunities”

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May 27, 2025

District Administration: “Early literacy: How to implement programs that start strong”

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May 20, 2025

EdSource: “California schools prepare to introduce universal reading screening”

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April 23, 2025

The 74: “Eric Adams Expands Reading, Math Curriculum Mandates to All NYC Middle Schools”

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April 21, 2025

Daily News: “NYC expanding reading, math curriculum overhaul to more schools”

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March 19, 2025

Education Next: “School Reinvention in Practice”

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February 28, 2025

K-12 Dive, “Test yourself on this week’s K-12 news”

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February 26, 2025

K-12 Dive: “Only 56% of K-2 students are ready to read”

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January 24, 2025

Chalkbeat Philadelphia: “Two AI-powered charter schools could soon open in Pennsylvania”

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January 16, 2025

Tech & Learning: “What is Polypad and How Can Teachers Use It?”

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2024

December 18, 2024

EdSource: “State takes another step toward mandatory testing for reading difficulties in 2025”

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December 6, 2024

Chalkbeat Philadelphia: “Philadelphia is now spending over $100 million on its curriculum overhaul. Here’s a breakdown.”

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November 27, 2024

Lincoln Journal Star: “Lincoln Public Schools drops a classification rating on statewide assessment”

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November 6, 2024

EdNC: “New K-3 literacy data shows growth in skills for North Carolina students”

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October 1, 2024

The 74: “As NY District Implements Science of Reading, Parents Push for New Focus on Math”

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September 18, 2024

Tech & Learning: “Tech & Learning Announces Winners of Best for Back to School 2024”

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August 22, 2024

Chalkbeat Philadelphia: “Philadelphia school board renews charters, funds tutoring and a new science curriculum”

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August 2, 2024

EdNC: “‘Dedication of our teachers’ praised in an update on the state’s science of reading journey”

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July 31, 2024

The 74: “Classroom Case Study: To Maximize the Impact of Curriculum Mandates, Follow the Science of Reading”

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July 23, 2024

Chalkbeat: “Should teachers customize their lessons or just stick to the ‘script’?”

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July 7, 2024

The Economist: “Will artificial intelligence transform school?”

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June 24, 2024

Chalkbeat: “Math instruction overhaul: NYC unveils new curriculum mandate for middle and high schools”

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June 6, 2024

EdNC: “Perspective | Teachers are the heroes of the literacy story in North Carolina”

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May 24, 2024

The Dallas Morning News: “How Don Quixote changed a Dallas public school classroom”

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May 2, 2024

Akron.com: “Tutoring program at Summit Academy Akron Elementary School attracts national interest”

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April 25, 2024

Edutopia: “Using Tech Tools to Energize Young Students’ Math Learning”

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April 4, 2024

EdNC: “State Board hears update on district ESSER spending, literacy data, and Restart schools”

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March 22, 2024

Thomas B Fordham Institute: “Five takeaways from Ohio’s baseline survey of elementary reading curricula”

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March 15, 2024

The 74: “New Data: Despite K-2 Reading Gains, Students Face a ‘Much Harder Journey’ Ahead”

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March 5, 2024

The 74: “Case Study: How One Texas School District Is Repurposing Staff Development Time to Embrace the Science of Reading”

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February 21, 2024

Times Record News: “UPDATED: Texas Education Commissioner Mike Morath likes what he sees at local school”

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February 19, 2024

Chalkbeat: “Chicago Public Schools recover from pandemic declines more than other districts, study shows”

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February 7, 2024

The 74: “Building Oral Language Skills and Equity Through High-Quality Reading Curriculum”

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2023

December 19, 2023

The 74: “Best Education Articles of 2023: Our 23 Most Important Stories About Students, Schools & Learning Recovery ”

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December 8, 2023

Education Week: “Aligned Science Curriculum, Better Scores? Research Finds a Connection”

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December 6, 2023

WRAL News: “Reading readiness rises in NC’s K-3 classrooms, new data shows”

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November 27, 2023

The Dallas Morning News: “Dallas’ new lessons aim to keep kids on track, but some worry about limiting teachers”

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November 2, 2023

Fort Worth Report: “Black students in Fort Worth ISD still struggle to read at grade level”

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October 31, 2023

Chicago Tribune: “Lake Forest-area schools take stock of state grades; ‘While we celebrate our successes, we acknowledge that the journey … is ongoing’”

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October 19, 2023

Chalkbeat: “NYC eyes middle and high school literacy overhaul. It’s asking families to weigh in.”

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October 16, 2023

The 74: “As Virginia Rolls Out Ambitious Statewide High-Dosage Tutoring Effort This Week, 3 Keys to Success”

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October 6, 2023

Language Magazine: “Embracing Bilingual Assessment”

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September 18, 2023

Tech & Learning: “Best for Back to School 2023”

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September 18, 2023

Chalkbeat: “Chicago Public Schools hired hundreds of tutors with federal COVID money. Can they keep them?”

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September 7, 2023

EdNC: “Perspective | Union County Public Schools empowers educators, elevates readers”

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August 14, 2023

Chicago Parent: “Common Core Math: How to Help Your Kids”

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August 6, 2023

The News & Observer: “NC sees big increase in reading skills among K-3 students. Is the state back on track?”

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August 4, 2023

The 74: “Slow Literacy Gains, Long COVID in Kids: 7 Insights into Pandemic Recovery and Aftermath in U.S. Schools”

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August 3, 2023

EdNC: “State Board of Education: New reading data, parental leave, and a call to support public schools”

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July 28, 2023

Houston Public Media: “New literacy curriculum is among the many changes coming to HISD”

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July 17, 2023

Houston Chronicle: “Mike Miles says HISD schools will teach the ‘science of reading.’ Here’s what that means.”

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July 11, 2023

The 74: “‘Education’s Long COVID’: New Data Shows Recovery Stalled for Most Students”

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July 6, 2023

Houston Chronicle: “HISD superintendent gives voluntary schools one last chance to back out of New Education System”

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June 29, 2023

The Report Card: “Larry Berger on Curriculum”

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June 2, 2023

EdWeek Market Brief:”K-12 Dealmaking: Substitute Teaching Startup Secures $38M; Amplify Raises Undisclosed Series C”

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May 25, 2023

The 74: “Expanding Access to Tutors: Nonprofit Grants $6 Million to 32 Learning Organizations Across 20 States to Help More Students”

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April 21, 2023

The 74: “The ‘Transformation is Real’ as Science of Reading Takes Hold in N.C. Schools”

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April 18, 2023

The 74: “Louisiana District Ravaged by Hurricane & COVID is Bouncing Back with Science”

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April 5, 2023

WFAE: “NC midyear reading data shows gains, but third-grade goals remain elusive”

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April 5, 2023

EdNC: “K-3 students show growth in literacy skills, mid-year DPI data show”

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March 24, 2023

The 74: “COVID & School Recovery: Critics Warn Washington Bill Would Reduce Classroom Learning Time By 4 Hours a Week”

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March 24, 2023

Edutopia: “Using Collective Leadership to Make a Major Shift in Your District”

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March 15, 2023

K-12 Dive: “California at center of latest push for science-based reading approaches”

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March 7, 2023

District Administration: “ESSER pressure: How one district intends to spend wisely as deadline looms”

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March 3, 2023

The 74: “‘The Other Long COVID’ Affecting Kids: Missed Opportunities”

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March 2, 2023

3 WTKR: “More students on track to learn to read in 2022-2023 school year since start of pandemic, researchers say”

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March 2, 2023

ABC 7: “Reading skills rebounding for young students following pandemic disruptions”

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March 1, 2023

K-12 Dive: “By The Numbers: DIBELS testing shows improved reading progress over last two years”

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February 27, 2023

The 74: “Exclusive: Despite K-2 Reading Gains, Results Flat for 3rd Grade ‘COVID Kids’”

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February 27, 2023

Education Week: “Students’ Early Literacy Skills Are Rebounding. See What the Data Show”

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February 7, 2023

The 74: “Using High-Quality Curriculum Doesn’t Mean You Can’t Still Have Fun Learning”

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January 13, 2023

NPR: “Can a middle school class help scientists create a cooler place to play?”

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January 6, 2023

News & Record: “After a numbing low, NC students now heading in ‘right direction’ in reading, math”

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January 5, 2023

CBS17.com: “K-3 students in NC make significant strides on literacy exams, DPI says”

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2022

December 20, 2022

District Administration: “Literacy Under the Lights: 10 ways to bring the community back together”

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December 14, 2022

The 74: “14 Charts This Year That Helped Us Better Understand Covid’s Impact On Students Teachers and Schools”

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December 14, 2022

The 74: “Learning Loss Is Worse than NAEP Showed. Middle School Math Must Be the Priority”

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November 21, 2022

Voicebot.ai: “SoapBox Labs Brings Child-Centered Voice AI to Dyslexia Detection Assessment”

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October 24, 2022

Education Week: “Two Decades of Progress, Nearly Gone: National Math, Reading Scores Hit Historic Lows”

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October 20, 2022

The 74: “Exclusive Literacy Data: Small Gains Since Last Fall, But No Reading Rebound”

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August 30, 2022

The 74: “Test English Learners in the Languages They Speak at School and at Home”

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WTKR TV NC: “News 3 investigates childhood literacy rates, raising money to give books to local kids for new school year”

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August 28, 2022

EdNC: “Elementary students made growth last year in skills that lead to reading proficiency, new data show”

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August 18, 2022

SHRM Blog: “The Great Resignation Skipped Us. Here’s why.”

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August 16, 2022

Forbes: “Curious About Knowledge-Building Curricula? Check Out This Website”

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July 20, 2022

District Administration: “Out-of-school STEM learning is much more powerful when it’s inclusive”

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July 19, 2022

Chalkbeat: “The state of learning loss: 7 takeaways from the latest data”

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June 28, 2022

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May 24, 2022

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April 24, 2022

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April 18, 2022

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April 15, 2022

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March 23, 2022

The Baltimore Sun: “National test scores show student gains from in-person learning in all but a critical group: new and pre-readers | COMMENTARY”

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March 15, 2022

NPR: “Two years ago schools shut down around the world. These are the biggest impacts”

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March 11, 2022

The Hub – Dallas ISD: “Students at Greiner and Anson Jones Elementary find success in reading and writing with a new program”

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March 10, 2022

WISH TV Indianapolis: “Study shows student performance plummeted during pandemic”

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March 9, 2022

New York Post: “Young students have suffered ‘alarming’ drops in reading skills during pandemic”

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March 9, 2022

The Daily Caller: “Childhood Literacy Plummeted Following Pandemic Shutdowns, Studies Show”

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March 8, 2022

The New York Times: “It’s ‘Alarming’: Children Are Severely Behind in Reading”

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March 7, 2022

Education Next: “The Education Exchange: Pandemic Hurt Younger Students’ Learning Worse, Amplify Data Suggest”

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February 28, 2022

The 74: “Our 12 Best Education Articles in February: Reflections on 700 Days of COVID Chaos, Setting a Bar for Unmasking in Schools, Burying Schools in Record Requests & More”

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February 24, 2022

The Daily Advertiser: “Reading scores improve slightly, but pre-COVID reading levels are ‘the wrong goal’”

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February 24, 2022

Wall Street Journal: “The School Shutdowns and Lost Literacy”

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February 23, 2022

K-12 Dive: “DIBELS data illustrates pandemic reading setbacks”

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February 22, 2022

ABC 7 Buffalo: “Children falling behind in reading”

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The Carolina Journal: “Report: Elementary students lag in literacy due to pandemic”

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2021

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T.H.E Journal: “More Students of Color at Risk in Reading After Pandemic”

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Axios: “How online education and tutoring could fight COVID learning loss”

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USA Today: “Students are struggling to read behind masks and screens during COVID-19, but ‘expectations are no different’”

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The 74: “Schools and COVID, a Year Later: 12 Months After Classrooms Closed, 12 Key Things We’ve Learned About How the Pandemic Disrupted Student Learning”

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2020

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Education Week: “Students’ Reading Losses Could Strain Schools’ Capacity to Help Them Catch Up”

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Education Post: “How to Help Beginning Readers During the Pandemic”

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Customer Privacy Policy

Last Modified: January 23, 2026 | Update History

Most recent update: This Privacy Policy has been updated to address additional rights for individuals in the European Union/UK.

We advise you to read this Privacy Policy in its entirety, including the jurisdiction-specific provisions in the appendix. Click here to review Our U.S. Notice At Collection.

Customer Privacy Policy: K–12 Schools

Who We Are

Amplify Education, Inc. (“Amplify”) is leading the way in next-generation curriculum and assessment. Amplify’s programs provide teachers with powerful tools that help them understand and respond to the needs of each student and use data in a way that is safe, secure, and effective.

Our Products and Services

Amplify’s products support classroom instruction and learning and include Amplify CKLA, Amplify ELA, Amplify Caminos, Amplify Science, Amplify Desmos Math, Boost Reading, Boost Math, mCLASS, Mathigon, associated professional development and tutoring services, and services at classroom.amplify.com (for creating and assigning activities) and student.amplify.com (for use of the activities or curricula as directed by an instructor), and any other product or service that links to this Privacy Policy (together, the “Products”).

Our Approach to Student Data Privacy 

In the course of providing the Products to Schools and their Authorized School Users, Amplify collects, receives, generates, or has access to Student Data (defined below). We consider Student Data to be confidential and we collect and use Student Data solely for educational purposes in connection with providing our Products to, or on behalf of the School as described in this Privacy Policy and our Agreements (defined below). We work to maintain the security and confidentiality of Student Data that we collect or store, and we enable Schools to control the use, access, sharing, and retention of Student Data.

Our Products are geared towards K–12 students (“Students”), and the educators, agents and staff members who use the Products as authorized by their School (“Educators”). Information that directly relates to an identifiable Student (“Student Data”) is owned and controlled by the School, and Amplify receives Student Data as a “school official” under Section 99.31 of the Family Educational Rights and Privacy Act of 1974 (“FERPA”) for the purpose of providing the Products hereunder. In addition, we rely on the School acknowledging that it is acting as the parent’s agent and consenting on the parent’s behalf to process personal information of Students under the age of 13 (“Child Users”) in accordance with the Children’s Online Privacy Protection Act (“COPPA”).

Our collection and use of Student Data is governed by our Agreements with Schools, including this Privacy Policy (“Privacy Policy”), and applicable laws which may include FERPA, COPPA, the Protection of Pupil Rights Amendment (“PPRA”), as well as other applicable federal, state, and local privacy laws and regulations (“Applicable Laws”). As noted above, with respect to FERPA, Amplify receives Student Data as a “school official” under Section 99.31 of FERPA for the purpose of providing its Products, and such Student Data is owned and controlled by the School.

Schools may provide authorization in two ways:

  1. by the School agreeing to our Customer Terms and Conditions located at amplify.com/customer-terms or another written agreement between Amplify and the School, as applicable; or
  2. by an Educator agreeing to the Acceptable Use Policy located at amplify.com/acceptable-use-policy/ (“AUP”) on behalf of the School as outlined in the AUP.

In each case, we collect Student Data and provide these Products solely for the use and benefit of the School and for no other commercial purpose. We require all Schools to review this Privacy Policy, available at amplify.com/customer-privacy, and to make a copy of the Privacy Policy available to the parents or guardians of Child Users.

We also provide limited opportunities for individual users to sign up for an account for use of our Products at-home or otherwise outside of the authorization of a School (“Home Users”). See the Appendix–Supplemental Disclosures for additional information that applies to our Home Users.

What This Privacy Policy Covers 

This Customer Privacy Policy (“Privacy Policy”) describes how Amplify collects, uses, and discloses personal information through the provision of Products.

For purposes of this Privacy Policy, “you” and “your” means Authorized Users (defined below).

This Privacy Policy does not apply to Amplify’s handling of:

  • information collected from users of Amplify’s company website, which is governed by our Website Privacy Policy.
  • job applicant data that we process in accordance with our applicant privacy notice.

There may be different contractual terms or privacy policies in place with some Schools. Such other terms or policies supersede this Privacy Policy for information collected or released under those terms. If you have any questions as to which legal agreement or privacy policy controls the collection and use of your personal information, please contact us using the information provided below. Unless expressly superseded, this Privacy Policy is incorporated into and is subject to the Agreement that governs your use of the Products.

Our Role

Amplify as a processor/service provider: Our School customers are the controllers of Student Data (as well as certain other Educator personal information to the extent required by law or Amplify’s agreement with the School) (together “School Data”).

Amplify acts as a processor/service provider for our School customers with respect to School Data, which means when we use School Data, we do so solely on the instruction of the School. School Data is subject to the School’s privacy policies; therefore, you will need to contact the School directly if you have any questions or would like to exercise your rights with respect to School Data.

Amplify as a controller: We are the controller of all other personal information we collect from non-Student Authorized Users (“Amplify Data”) and can be reached by email at privacy@amplify.com or by mail at Amplify Education, Inc., 55 Washington St.#800, Brooklyn, NY, 11201.

Policy

1. Definitions

Capitalized terms not defined in this section or elsewhere in this Privacy Policy will have the meaning set forth by Applicable Laws.

Agreement” means the underlying contractual agreement between Amplify and the School.

Authorized Users” means all users of our Products, including Authorized School Users, parents and legal guardians, and Home Users.

Authorized School Users” means Students and Educators.

Local Education Authority” means a local education agency or authority, school district, school network, independent school, or other regional education system.

Non-Student Data” means information that is linked or linkable to Authorized Users who are not Students.

School” means the Local Education Authority or State Agency.

State Agency” means the educational agency primarily responsible for the supervision of public elementary and secondary schools in any of the 50 states, the Commonwealth of Puerto Rico, the District of Columbia, or other territories and possessions of the United States, as well as a national or regional ministry or department of education in other countries, as applicable.

2. What personal information do we collect?

When you access or use our Products, you may choose to provide us with personal information, including Student Data. This information may be provided to us directly (e.g. when an account is created or through communications with us) or through your interactions with our Products.

Student Data. Below is a list of the categories of Student Data that may be collected by Amplify or its Products, either directly or through the Authorized School User’s use of the various features and configurations of the Products:

  • Identifier and Enrollment Data, such as name, email, school / state ID number, username and password, grade level, homeroom, courses, teacher names.
    • Why? Most of Amplify’s Products require some basic information about who is in a classroom and who teaches the class—Student or teacher Identifier and Enrollment data. This information is provided to Amplify by the School, either directly from the School’s student information system or via a third party with whom the School contracts to provide that information.
  • Demographic Data, such as date of birth, socioeconomic status, race, national origin, and preferred or primary language.
    • Why? To support school instructional and reporting requirements, Amplify’s Products allow Schools to view reports and analyze data using Demographic Data. Generally, Demographic Data is provided on a voluntary basis by the School. For example, a School may wish to analyze Student literacy assessment results based on English Language Learner status to better tailor classroom instruction, and in that case, the School may provide Demographic Data to enable that reporting.
  • School Records, such as grades, attendance, assessment results, and whether an Individualized Education Plan (IEP or local equivalent) is in place.
    • Why? Some of our Products support grading assignments and administering formative, diagnostic, and curriculum-based assessments. Teachers use that information to support Students’ progress in the program or help with instructional decisions. We do not collect specific details from an IEP, nor do we collect protected health information or other sensitive information.
  • Schoolwork and Student Generated Content, which includes any information contained in Student assignments and assessments, including information in response to instructional activities and participation in collaborative or interactive features of our Products, such as Student responses to academic questions and Student-written essays, as well as images, video, and audio recordings.
    • Why? As part of the digital learning experience, some of our Products may enable Students to write text and create and upload images, video, and audio recordings. For example, in Amplify ELA, students may write essays or submit short-form responses in our platform as part of a lesson on literature. As another example, in Boost Reading, student interactions with reading skills games are recorded to keep track of the student’s progress to level up in the program and to provide visibility to teachers on how students are mastering the skills.
  • Teacher Comments and Feedback, such as scores, written comments, or other feedback that Educators may provide about Student responses or student course performance.
    • Why? To enable teachers to track the performance and provide feedback to their students.
  • Non-Student Data. We may collect the following types of personal information from all other Authorized Users:
    • Contact Information, such as name and email address, as well as grade level taught, school name and school location, whether you are an Educator or Home User that creates an account or uses our Products or communicates with us.
    • Account Information, such as user login and password, for account creation and access purposes.
    • Survey Responses, which you provide in response to surveys or questionnaires.
  • Device and Usage Data. Depending on the Product, we may collect certain information about the device used to connect to our Product, such as device type and model, browser configurations, and persistent identifiers, such as IP addresses and unique device identifiers. We may collect device diagnostic information, such as battery level, usage logs, and error logs, as well as usage, viewing, and technical information (e.g., email open rates), such as the number of requests a device makes, to ensure proper system capacity for all Authorized Users. We may collect IP addresses and use that information to approximate device location to support operation of the Product. To the extent that we collect this information, this data is solely used to support operation of the Product and is not linked to Student Data. For purposes of clarity, Amplify does not use Student Data for marketing or advertising purposes (see section 6 of this Privacy Policy for more information about our commitments regarding Student Data).
    • Why? We use this information to remember returning users and facilitate ease of login, to customize the function and appearance of the Products, and to improve the learning experience. This information also helps us track product usage for various purposes, including website optimization, to ensure proper system capacity, troubleshoot and fix errors, provide technical assistance and customer support, provide and monitor the effectiveness of our Products, monitor and address security concerns, and compile analytics for product improvement and other internal purposes.
    • How? Cookies and Similar Technologies. We collect device and usage data through “cookies,” Web beacons, HTML5 local storage, and other similar technologies, which are used in some of our Products solely to support operation of the Products as described above. While we may use third party cookies and similar technologies for advertising and marketing purposes on our website (in accordance with our Website Privacy Policy), we do not permit such tracking technologies to be present on Student-facing portions of the Products. In particular, we only use the following types of cookies in our Products:
      • Strictly necessary cookies – These are cookies that are required for the operation of our websites and applications that host our Products. They include, for example, cookies that enable you to log into secure areas of our Products. These cookies are not generally stored beyond the browser session and are less likely to include personal information. This category of cookies cannot be disabled.
      • Functionality Cookies – We use these cookies so that we recognize you on the websites and apps that host our Products and remember your previously selected preferences. These cookies are stored on your device between browsing sessions but expire after a pre-defined period. These cookies enable us to “recognize” you when you use our Products, including your preferences such as your preferred language, time, and location. A mix of first party (placed by us) and third-party cookies (placed by third parties) are used.
      • Performance Cookies – These cookies help us and service providers acting on our behalf compile statistics and analytics about users of our Products that are accessed via websites and apps, including Device and Usage Information.
    • Learn how to opt out of cookies and similar technologies by reading the “What Rights and Choices Do You Have?” section of this Privacy Policy below.

3. How do we use personal information?

Student Data. Amplify uses Student Data for educational purposes, to provide the Products, and to ensure secure and effective operation of our Products, including:

  • to provide and improve our educational Products;
  • to support School and Authorized School Users’ activities;
  • to ensure secure and effective operation of our Products;
  • for purposes requested or authorized by the School or Authorized School User or as otherwise permitted by Applicable Laws;
  • for customer support purposes, to respond to the inquiries and fulfill the requests of the School and their Authorized School Users;
  • to enforce Product access and security controls; and
  • to conduct system audits and improve protections against the misuse of our Products, or to detect and prevent fraud and other harmful activities.
  • to enable the adaptive and personalized learning features of the Products.

Non-Student Data. Amplify may use Non-Student Data for the purposes for which Student Data is used as set forth above. In addition, Amplify may use Non-Student Data to provide customized content, advertising and marketing in limited circumstances (e.g. to periodically send newsletters and other promotional materials) directed to Educators and Home Users. For sake of clarity, we do not use Student Data for marketing purposes and we do not direct marketing to Students. Amplify may also use Non-Student Data for internal research and analytics, including generating insights on the use of our Products by Educators in certain Schools so that we can better serve those communities. We will also use Non-Student Data as otherwise required or permitted by law, or as we may notify you at the time of collection. Learn how to opt out of these communications by reading the “What Rights and Choices Do You Have?” section of this Privacy Policy below.

Amplify may use aggregate or de-identified data as described in the Aggregate/De-identified Data section below.

4. To whom do we disclose personal information?

Student Data. We disclose Student Data to third parties only as needed to provide the Products under the Agreement, as directed or permitted by the School or Authorized School User, and as required by law. Such disclosures may include but are not limited to the following:

  • to other Authorized School Users of the School entitled to access such data in connection with the Products;
  • to our service providers, subprocessors, or vendors who have a legitimate need to access such data in order to assist us in providing or supporting our Products, such as platform, infrastructure, and application software. We contractually bind such parties to protect Student Data in a manner consistent with those practices set forth in this Privacy Policy and in accordance with Applicable Laws. A list of Amplify subprocessors is available at https://www.amplify.com/subprocessors;
  • to comply with the law, respond to requests in legal or government enforcement proceedings (such as complying with a subpoena), protect our rights in a legal dispute, or seek assistance of law enforcement in the event of a threat to our rights, security, or property or that of our affiliates, customers, Authorized Users, or others;
  • in the event Amplify or all or part of its assets are acquired or transferred to another party, including in connection with any bankruptcy or similar proceedings, provided that successor entity will be required to comply with the privacy protections in this Privacy Policy with respect to information collected under this Privacy Policy, or we will provide the School with notice and an opportunity to opt out of the transfer of such data prior to the transfer; and
  • except as restricted by Applicable Laws or contracts with the School, we may also share Student Data with Amplify’s affiliated education companies, provided that such disclosure is solely for the purposes of providing Products and at all times is subject to this Policy.

Non-Student Data. Amplify discloses Non-Student Data for the purposes for which Student Data is used as set forth above. Amplify may also disclose Non-Student Data as otherwise required or permitted, or as disclosed at the time of collection. Please note that we do not share mobile information or opt-in consent with third parties / affiliates for their own marketing or promotional purposes.

5. Aggregate/De-identified data

Amplify may use de-identified or aggregate data for purposes allowed under FERPA and other Applicable Laws, to research, develop, and improve educational sites, services, and applications and to demonstrate the effectiveness of the Amplify Products. Amplify will not attempt to re-identify de-identified data. We may use aggregate information (which is information that has been collected in summary form such that the data cannot be associated with any individual) for analytics and reports. For example, our promotional materials may note the total number of students served by our programs in the prior year, but that information cannot be used to identify any one student. We may also share de-identified or aggregate data with research partners to help us analyze the information for product improvement and development purposes.

Records and information are de-identified when all personal information has been removed or obscured, such that the remaining information does not reasonably identify a specific individual. We de-identify Student Data in compliance with Applicable Laws and in accordance with the guidelines of NIST SP 800-122. Amplify has implemented internal procedures and controls to protect against the re-identification of de-identified Student Data. Amplify does not disclose de-identified data to its research partners unless that party has agreed in writing not to attempt to re-identify such data.

6. Data prohibitions, Advertising, Advertising limitations

Amplify will not:

  • sell Student Data to third parties;
  • use or disclose Student Data to inform, influence, or enable targeted advertising to a Student based on Student Data or information or data inferred over time from the Student’s usage of the Products;
  • use Student Data to develop a profile of a Student for any purpose other than providing the Products to a School or Authorized School User, or as authorized by a parent or legal guardian;
  • use Student Data for any commercial purpose other than to provide the Products to the School or Authorized School User, or as permitted by Applicable Laws.

7. External third-party services

This Privacy Policy applies solely to Amplify’s Products and practices. Schools and other Authorized Users may choose to connect or use our Products in conjunction with third-party services and Products. Additionally, our sites and Products may contain links to third-party websites or services . This Privacy Policy does not address, and Amplify is not responsible for, the privacy, information, or other practices of such third parties. Schools should carefully consider which third-party applications to include among the Products and services they provide to Students and vet the privacy and data security standards of those providers.

Authorized Users may be able to log in to our Products using third-party sign-in services such as Clever, ClassLink or Google. These services authenticate your identity and provide you with the option to share certain personal information with us, including your name and email address, to pre-populate our account sign-up form. If you choose to enable a third party to share your third-party account credentials with Amplify, we may obtain personal information via that mechanism. You may configure your accounts on these third-party platform services to control what information they share.

8. Security

Amplify maintains a comprehensive information security program and uses industry standard administrative, technical, operational, and physical measures to safeguard Student Data in its possession against loss, theft and unauthorized use, disclosure, or modification. Amplify performs periodic risk assessments of its information security program and prioritizes the remediation of identified security vulnerabilities. Please see https://amplify.com/security for a detailed description of Amplify’s security program.

In the event Amplify discovers or is notified that Student Data within our possession or control was disclosed to, or acquired by, an unauthorized party, we will investigate the incident, take steps to mitigate the potential impact, and notify the School in accordance with Applicable Laws.

Non-Student Data

Outside of Student Data, Amplify uses commercially reasonable administrative, technical, personnel, and physical measures to safeguard personal information in its possession against loss, theft, and unauthorized use, disclosure or modification.

9. Data Storage and Transfers

We are a United States Company, and our servers are hosted, managed, and controlled by us in the United States. If you are outside of the United States, we use industry standards to protect your data when it leaves your country of residence and your data will always be protected in accordance with this Privacy Policy, Applicable Laws and our Agreement regardless of the storage location.

Additionally, where we transfer your personal information to service providers outside of the United Kingdom (UK), European Economic Area (EEA), or other region that offers similar protections, we use specific appropriate safeguards to contractually obligate such service providers to protect personal information in accordance with Amplify’s commitment to privacy and security and applicable data protection laws.

If you have questions or wish to obtain more information about the international transfer of your personal information or the implemented safeguards, please contact us using the contact information below.

10. Data Retention / Deletion

Student Data

Upon request, we provide the School the opportunity to review and delete the personal information collected from Students. We will retain Student Data for the period necessary to fulfill the purposes outlined in this Privacy Policy and our Agreement with the School. We do not knowingly retain Student Data beyond the time period required to support the School or Authorized School User’s educational purpose, unless authorized by the School or Authorized School User. Upon request, Amplify will return, delete, or destroy Student Data stored by Amplify in accordance with applicable law and customer requirements. We may not be able to delete all data in all circumstances, such as information retained in technical support records, customer service records, back-ups, and similar business records. All such information will be protected in accordance with this Privacy Policy and our Agreement until it has been permanently deleted. Unless otherwise notified by the School, we will delete or de-identify Student Data after termination of our Agreement with the School.

Non-Student Data

Outside of Student Data, we keep personal information as long as it is necessary or relevant for the practices described in this Privacy Policy or as otherwise required by our Agreement with the School, if applicable. We determine the appropriate retention period for personal information on the basis of the amount, nature and sensitivity of the personal information being processed, the potential risk of harm from unauthorized use or disclosure of the personal information, whether we can achieve the purposes of the processing through other means, and on the basis of applicable legal requirements (such as applicable statutes of limitations).

11. What rights and choices do you have?

What Choices Do You Have?

Marketing/Advertising

As noted above, we do not use Student Data for marketing purposes and we do not direct marketing to Students. Amplify does not use third party cookies and similar technologies for advertising and marketing purposes on Student-facing portions of the Products. The choices below apply to Non-Student Authorized Users.

Opt-out of Marketing Communications. If you want to stop receiving promotional materials from Amplify, you can follow the unsubscribe instructions at the bottom of each email or email us at privacy@amplify.com. Amplify does not send marketing communications to Students.

Opt-out of Cookies and Similar Tracking Technologies. With respect to cookies, you may be able to reject cookies through your browser or device controls. Note that you have to opt-out of cookies on each browser or device that you use. If you replace, change, or upgrade your browser or device, or delete your cookies, you may need to use these opt-out tools again. Please be aware that disabling cookies may negatively impact your experience as some features may not work properly. To learn more about browser cookies, including how to manage or delete them, check the “Help,” “Tools,” or similar section of your browser.

What Rights Do You Have?

Individuals in the U.S.

  • What Rights Do You Have With Respect to Student Data?
    • Review and Correction. FERPA requires schools to provide parents with access to their children’s education records, and parents may request that the school correct records that they believe to be inaccurate or misleading.
    • If you are a parent or guardian and would like to review, correct, or update your child’s data stored in our Products, contact your School. Amplify will work with your School to enable your access to and, if applicable, correction of your child’s education records.
    • If you have any questions about whom to contact or other questions about your child’s data, you may contact us using the information provided below.
    • Other Privacy Rights? Please see section 3 of our supplemental disclosures: “Additional U.S. State Privacy Law Rights” for more information about your U.S. privacy rights

Individuals in the EU/UK

Please see section 4 of our supplemental disclosures: “Notice for European Economic Area and United Kingdom Customers” for more information about your EU/UK privacy rights.

12. COPPA

We do not knowingly collect personal information from a Child User unless and until a School or Educator, with the permission of the School, has authorized us to collect such information to provide the Products. Amplify relies on the School acknowledging that it is acting as the parent’s agent and consenting on the parent’s behalf to process personal information of Child Users in accordance with all applicable provisions of COPPA. To the extent COPPA applies to the information we collect, we process such information for educational purposes only, and no other commercial purpose, at the direction of the School and on the basis of the School’s authorization. If you are a parent or guardian and have questions about your child’s use of the Products and any personal information collected, please direct these questions to your child’s school.

Please refer to the Appendix–Supplemental Disclosures if you are a Home User.

13. Updates to this Privacy Policy

We may change this Privacy Policy in the future. For example, we may update it to comply with new laws or regulations, to conform to industry best practices, or to reflect changes in our product offerings. When these changes do not reflect material changes in our practices with respect to use and/or disclosure of Authorized Users’ personal information, including Student Data, such changes to the Privacy Policy will become effective when we post the revised Privacy Policy on our website. In the event there are material changes in our practices that would result in Authorized Users’ personal information being used in a materially different manner than was disclosed when the information was collected, with respect to Student Data, we will notify the School, and with respect to other information, we will notify you via email and provide an opportunity to opt out before such changes take effect.

14. Contact us

If you have questions about this Privacy Policy, please contact us at:

Email: privacy@amplify.com
Mail: Amplify Education, Inc.
55 Washington St.#800
Brooklyn, NY, 11201
Phone: (800) 823-1969
Attn: General Counsel

To report a security vulnerability, visit https://amplify.com/report-a-vulnerability/.

Appendix – Supplemental Disclosures

1. Mathigon and Amplify Classroom accounts

While our Products are geared towards Schools we do provide a limited opportunity for Home Users to use the Products at home—outside of the school context. We do not allow persons under the age of 13 (or those under the age of consent in any applicable jurisdiction) to register for an account with us outside the school context.

If you are a Home User, you are prohibited from collecting or providing any personal information from students or minors. You are permitted to access the platform for instructional purposes, but you may not enroll or roster minors, create accounts for minors, or input any personal information of minors into the Product.

Please note that most parts of Mathigon can be used without creating an account or providing any personal information that directly identifies you.

What Rights Do You Have? If you are a Child User who is 13 or older with a legacy Mathigon account (or the parent or guardian of a Child User with a legacy Mathigon account), you may request that we provide for your review, delete from our records, or cease collecting any Child User personal information. To the extent that you are unable to exercise these rights through self-service features within your account with us, please contact us by sending an email to: help@amplify.com and we will provide assistance.

2. U.S. Notice at Collection

Personal Information We Collect How We Use Personal Information

Student Data, which includes:

  • Roster Information
  • Demographic Data, such as race and national origin
  • School Records
  • Account Information
  • Schoolwork and Student Generated Content
  • Teacher Comments and Feedback
  • Device and Usage Data
  • To provide and improve our educational Products;
  • To support Schools’ and Authorized School Users’ activities;
  • To ensure secure and effective operation of our Products;
  • For purposes requested or authorized by the School or Authorized School Users, or as otherwise permitted by Applicable Laws;
  • For adaptive or personalized learning features of the Products; provided that Student Data is not disclosed;
  • For customer support purposes, to respond to the inquiries and fulfill the requests of the School and their Authorized School Users;
  • To enforce product access and security controls; and
  • To conduct system audits and improve protections against the misuse of our Products, or to detect and prevent fraud and other harmful activities.

Authorized Users, which includes:

  • Contact Information
  • Account Information
  • Survey Responses
  • Device and Usage Data
  • For the purposes for which Student Data is used as set forth above;
  • For marketing purposes in limited circumstances (e.g. to periodically send newsletters and other promotional materials), which will not be based on Student Data or directed to K–12 students;
  • For internal research and analytics; and
  • As otherwise required or permitted, or as we may notify you at the time of collection.

Some of the information described above may be considered “sensitive” under the laws of certain jurisdictions (i.e., account credentials and race/national origin) (“Sensitive Information”). We use Sensitive Information for necessary or reasonably expected purposes – specifically, to provide you with our Services (i.e., account credentials are used to allow account logins and race/national origin are used for the School’s reporting purposes when voluntarily provided by the School).

We do not sell or share your personal information, as described in California law.

We retain your personal information for as long as reasonably necessary for the purposes disclosed in the chart above. Additional information about our retention of Student Data and personal information from other Authorized Users can be found in Section 10 of this Privacy Policy.

Please see the Additional U.S. State Privacy Law Rights section of this appendix for information about your privacy rights pursuant to applicable U.S. law.

Notice of Financial Incentive

From time to time, to support our services, we offer opportunities to complete surveys and questionnaires. As an incentive for completing the survey or questionnaire, you can voluntarily provide personal information as an entry into a raffle drawing or to obtain other benefits, discounts, offers, or deals that may constitute a financial incentive under California law (“Financial Incentive”). The categories of personal information required for us to provide the Financial Incentives include: contact information and any other information that you choose to provide when you complete the survey.

Participation is voluntary and you can opt out at any time before the survey is complete. We do not allow students to participate in our surveys.

The value of the personal information we collect in connection with our Financial Incentives is equivalent to the value of the benefit offered.

3. Additional U.S. State Privacy Law Rights

Note for Requests Relating to Student Data: Because Amplify provides the Products to Schools as a “School Official,” we collect, retain, use, and disclose Student Data only for or on behalf of the School for educational purposes, including the purpose of providing the Products specified in our Agreement with the School and for no other commercial purpose. Accordingly, we act as a “service provider” for the School with respect to School Data. We work with the School to support and assist them in addressing privacy requests relating to School Data. Please reach out to your School directly if you wish to exercise any privacy rights that may be available to you.

For all other requests: With respect to Amplify Data, individuals residing in certain U.S. states have the following rights, regarding your personal information (each of which is subject to various exceptions and limitations):

  • Access. You have the right to request, up to two times every 12 months, that we disclose to you the categories of personal information collected about you; the categories of sources from which the personal information is collected; the categories of personal information sold or shared; the business or commercial purpose for collecting, selling, or sharing the personal information; the categories of third parties with whom personal information was shared; and the specific pieces of personal information collected about you.
  • Correction. You have the right to request that we correct inaccurate personal information collected from you.
  • Deletion. You have the right to request that we delete the personal information that we maintain about you. Even after the deletion of your account, some personal information may remain on our servers, such as in technical support logs, server caches, data backups, or email conversations. These will be automatically deleted after a reasonable amount of time, unless we are legally required to retain information for longer, or unless there is a legitimate business reason (e.g. security and fraud prevention or financial record-keeping). We are not required to delete any information which has been aggregated or de-identified in accordance with Section 5.
  • No Discrimination. You have the right not to be discriminated against for exercising these rights.
  • Appeals. You have a right to appeal decisions concerning your ability to exercise your consumer rights.

See Submitting Requests section below for details on submitting a request to exercise these rights.

4. Notice for European Economic Area (EEA) and United Kingdom (UK) Customers

As detailed at the beginning of our Privacy Policy (under the section titled “Our Role”), Amplify operates primarily as a processor that collects personal information on behalf of the School, and we act as a controller in limited circumstances where we offer Products outside the school context.

If you represent a School in the EEA or the UK, please note that we process personal information in accordance with this Privacy Policy, our Acceptable Use Policy, and our standard Data Protection Agreement, which sets out our responsibilities when it comes to our processing activities. Schools must send an email to privacy@amplify.com to enter into that DPA.

Lawful Basis for Processing

We rely on the following lawful bases for our processing activities:

  • Consent;
    • We obtain your consent to use cookies to collect and process device and usage data to understand how individuals use our Products.
  • Pursuant to a contract for use of our Products;
    • We process School Data to provide our Products (e.g., to create, authenticate and manage your account, to verify your identity, to manage our Products) pursuant to the Agreement between us and the School, as required in order for us to perform our obligations.
  • To comply with our legal obligations;
    • We process all categories of personal information that we collect to ensure the safety and security of our Products where we are complying with security requirements under data protection and cyber and information security law.
    • We process all categories of personal information that we collect to comply with our legal obligations which includes, for example, to access, retain or share certain personal information where we receive a valid request from a government body, law enforcement body, judicial body regulator or similar, to deal with legal claims and prospective legal claims, and to ensure we are complying with applicable laws.
  • When we have a legitimate interest in doing so, which is not outweighed by the risks to the individual.
    • We process all categories of personal information that we collect to support the provision, effective management, and improvement of our Products where such activities are not strictly required under our contract. This is in our legitimate interests to ensure that we are providing the best possible service.
    • We process all categories of personal information that we collect to ensure the safety and security of our services where this is important but not required under the data protection law or cyber and information security laws. This is in our legitimate interests to ensure the security of our services and systems, to prevent threats, abuse or fraudulent or unlawful activity, to promote safety and security and to ensure our Products are used in accordance with our terms and conditions.
    • We process the contact information of Non-Student Authorized Users to manage our relationship, including to respond to queries or otherwise communicate with you in relation to our Products and the operation of our business where this is not strictly required under a contract with you. This is in our legitimate interests to communicate with and resolve queries from users of our Products and to ensure that we are providing the best possible service.

We process the contact information and survey data of Non-Student Authorized Users for internal research and marketing purposes in limited circumstances (e.g. to periodically send newsletters and other promotional materials), which will not be based on Student Data or directed to Students. This is in our legitimate interests to understand our customers and prospective customers, understand how our products and services are perceived in the market, to promote our products, and to grow and develop our business.

Your Data Subject Rights

Note for Requests Relating to School Data: Amplify acts as processor to its School customers with respect to all School Data. We work with our School customers to support and assist them in addressing privacy requests relating to School Data. Please reach out to your School directly if you wish to exercise any privacy rights that may be available to you.

For all other Requests With respect to Amplify Data, you have the following rights if you are in the EEA or UK, subject to certain exceptions:

  • Right of access: You have the right to ask us for confirmation on whether we are processing your personal information and access to that personal information.
  • Right to correction: You have the right to have your personal information corrected.
  • Right to erasure: You have the right to ask us to delete your personal information.
  • Right to withdraw consent: You have the right to withdraw consent that you have provided.
  • Right to lodge a complaint with a supervisory authority: You have the right to lodge a complaint with a supervisory authority.
  • Right to restriction of processing: You have the right to request the limiting of our processing under limited circumstances.
  • Right to data portability: You have the right to receive the personal information that you have provided to us, in a structured, commonly used, and machine-readable format, and you have the right to transmit that information to another controller, including to have it transmitted directly, where technically feasible.
  • Right to object: You have the right to object to our processing of your personal information

See Submitting Requests section below for details on submitting a request to exercise these rights.

5. Submitting Requests

To exercise any of the rights described in sections 2 and 3 of this appendix, email us at privacy@amplify.com and specify which privacy right you intend to exercise. We may require additional information from you to allow us to confirm your identity. The verification steps will vary depending on the sensitivity of the personal information and whether you have an account with us. Please note that your rights may not apply in all cases. For example, we may need to retain your personal information to comply with our legal obligations, resolve disputes, prevent fraud and enforce our agreements. We will inform you if we are not able to fully respond to your requests. You may designate an authorized agent to make a request on your behalf. When submitting the request, please ensure the authorized agent identifies himself/herself/itself as an authorized agent and can show written permission from you to represent you. We may contact you directly to confirm that you have authorized the agent to act on your behalf or confirm your identity.

Complaints

If you have any issues, you have the right to lodge a complaint with an EEA or UK supervisory authority. We would, however, appreciate the opportunity to address your concerns before you approach a data protection regulator and would welcome you directing an inquiry first to us. To do so, please contact us by email at privacy@amplify.com or by mail at Amplify Education, Inc., 55 Washington St.#800, Brooklyn, NY, 11201.

6. Google APIs

Amplify uses Google’s Application Programming Interface (API) Services to enable Authorized Users to log in to Amplify, import classes and rosters from Google Classroom, create assignments in Google Classroom, and copy, edit, and publish Amplify content using Google Slides. Amplify will use and transfer information received from Google’s API in accordance with Google API Service User Data Policy, including the Limited Use requirements.

Update History:

Update: 6/13/2025: This Policy has been updated to align with product updates and to provide additional context for authorized educational use of Amplify’s Products.

Update 6/27/2024: The Policy has been updated to include an explanation regarding Google APIs in the Appendix — Supplemental Disclosures section.

Update 6/30/2023: This Privacy Policy has been updated to address new state law data privacy requirements.

Two books titled "The Knowledge Gap" and "The Writing Revolution" by Natalie Wexler, beside a portrait of a woman with short, curly hair and a blue top.

Leadership and literacy brunch with Natalie Wexler

with Amplify and Riverside USD 

Thursday, February 27, 2020

9:30–11:30 a.m. PST

Location:
Benjamin Franklin Elementary School – Library
19661 Orange Terrace Parkway
Riverside, CA 92508

Registration deadline: Space is limited at this free event! RSVP by February 20 to secure your spot. 

Who should attend: Supervisors, ELA and reading directors, curriculum coordinators, and principals. 

About the event

Join us for a free brunch, author talk, and book signing with education writer and author Natalie Wexler on February 27 from 9:30–12 a.m.

During our time together, Natalie will discuss the latest research around reading, writing, and engagement in elementary school, along with the key findings of her book The Knowledge Gap: The Hidden Cause of America’s Broken Education System—and How to Fix It (2019).

As our guest, you’ll:

  • Meet and hear from education writer and author Natalie Wexler.
  • Mingle with other district leaders from Riverside USD and surrounding areas.
  • Enjoy a delicious brunch with colleagues.
  • Leave with a signed copy of Natalie Wexler’s book The Knowledge Gap: The Hidden Cause of America’s Broken Education System—and How to Fix It (2019).

Agenda:

9:30 a.m.: Arrive, check in, and visit our brunch buffet.
10–11 a.m.: Hear from Natalie Wexler
11–11:15 a.m.: Q&A with Natlie Wexler
11:15–11:30 a.m.: Book signing

Banquet room set up for an event with round tables, black chairs, floral centerpieces, and place settings, next to large windows and doors overlooking an outdoor patio.
A woman with short curly blonde hair is smiling next to the cover of the book "The Knowledge Gap" against a background with blue, yellow, and orange curved stripes.

Natalie Wexler

Natalie Wexler is an education writer and the author of The Knowledge Gap: The Hidden Cause of America’s Broken Education System—and How to Fix It (2019). She is also the co-author, with Judith C. Hochman, of The Writing Revolution: A Guide to Advancing Thinking Through Writing in All Subjects and Grades (2017) and a senior contributor to Forbes. Her articles and essays have appeared in The New York Times, The Washington Post, The Atlantic, and other publications. Before turning to education, Wexler worked as a freelance writer and essayist on a variety of topics, and as a lawyer and legal historian. She lives in Washington, D.C.

Submit this form to register for the event!

Two books titled "The Knowledge Gap" and "The Writing Revolution" by Natalie Wexler, beside a portrait of a woman with short, curly hair and a blue top.

Leadership and literacy brunch with Natalie Wexler

with Amplify and Riverside USD 

Thursday, February 27, 2020

9:30–11:30 a.m. PST

Location:
Benjamin Franklin Elementary School – Library
19661 Orange Terrace Parkway
Riverside, CA 92508

Registration deadline: Space is limited at this free event! RSVP by February 20 to secure your spot. 

Who should attend: Supervisors, ELA and reading directors, curriculum coordinators, and principals. 

About the event

Join us for a free brunch, author talk, and book signing with education writer and author Natalie Wexler on February 27 from 9:30–12 a.m.

During our time together, Natalie will discuss the latest research around reading, writing, and engagement in elementary school, along with the key findings of her book The Knowledge Gap: The Hidden Cause of America’s Broken Education System—and How to Fix It (2019).

As our guest, you’ll:

  • Meet and hear from education writer and author Natalie Wexler.
  • Mingle with other district leaders from Riverside USD and surrounding areas.
  • Enjoy a delicious brunch with colleagues.
  • Leave with a signed copy of Natalie Wexler’s book The Knowledge Gap: The Hidden Cause of America’s Broken Education System—and How to Fix It (2019).

Agenda:

9:30 a.m.: Arrive, check in, and visit our brunch buffet.
10–11 a.m.: Hear from Natalie Wexler
11–11:15 a.m.: Q&A with Natlie Wexler
11:15–11:30 a.m.: Book signing

Natalie Wexler

Natalie Wexler is an education writer and the author of The Knowledge Gap: The Hidden Cause of America’s Broken Education System—and How to Fix It (2019). She is also the co-author, with Judith C. Hochman, of The Writing Revolution: A Guide to Advancing Thinking Through Writing in All Subjects and Grades (2017) and a senior contributor to Forbes. Her articles and essays have appeared in The New York Times, The Washington Post, The Atlantic, and other publications. Before turning to education, Wexler worked as a freelance writer and essayist on a variety of topics, and as a lawyer and legal historian. She lives in Washington, D.C.

Submit this form to register for the event!

Winter Wrap-Up 02: Mathematizing Children’s Literature

Promotional graphic for Math Teacher Lounge podcast, episode 2, featuring Allison Hintz and Antony Smith, discussing how mathematizing children's literature can build math fluency.

While we’re hard at work producing the exciting fifth season of Math Teacher Lounge: The Podcast, we’re continuing to share some of our favorite conversations from our first four seasons. This time around, we’re revisiting our popular episode that connected literacy and math!

In this episode, we sit down with Allison Hintz and Antony Smith, authors of Mathematizing Children’s Literature, to talk about what would happen if we were to approach children’s literature, and life, through a math lens–and how we can apply those same techniques to classroom teaching!

Explore more from Math Teacher Lounge by visiting our main page

Download Transcript

Bethany Lockhart Johnson (00:02):

Hi, I’m Bethany Lockhart Johnson.

Dan Meyer (00:04):

Hi, I’m Dan Meyer.

Bethany Lockhart Johnson (00:05):

And we are so excited for another episode of Math Teacher Lounge. And as you know, podcast format; you’re listening now. I think one beautiful thing about the podcast format is that it gives us a little bit more time to have these rich conversations. And I promise I won’t do it, but I could talk to our guests for hours, hours! Authors Allison Hintz and Tony Smith have just released Mathematizing Children’s Literature: Sparking Connections, Joy, and Wonder Through Read-Alouds and Discussion. And today we get to talk to the authors. Allison, Tony, welcome. Welcome to the lounge.

Allison Hintz (00:53):

Thank you. We’re so grateful to be here.

Bethany Lockhart Johnson (00:55):

We’re so excited to have you here. And I wanna say that my very first—was it my first math conference? Maybe it was my first math conference—up in Seattle, the CGI conference, and I’m all like, you know, wide-eyed and just like, “Can this be a place for me, this math community?” Re-envisioning my relationship with math and thinking about myself as a math teacher, what? And I went to your session on mathematizing children’s literature, and I was just so fired up. I was so wowed by your ideas, your energy, and your passion for students’ thinking. And I feel like as I read this book, I felt like I was hanging out with you. Like you were just so encouraging all the way through. Of educators, of other folks working with young people, and really guiding us how to listen with joy and with an open curious mind.

Dan Meyer (02:03):

Yeah. I would love to hear a bit about the genesis of this book for you folks. Like, I’m coming at this from a secondary educator lens. I’ve got small kids, so that’s also part of my interest here. But I love any book, any idea that seeks to merge what seems like two disparate worlds. Like it’s often the case that we feel like, well, there’s approaches for ELA and approaches for math, and they’re kind of separate disciplines. And these poor elementary teachers have to learn all of them and be experts at all of them. And here you both come along and say, “Hey, what if they are the same kind of technique?” Can you just speak to how this came about?

Allison Hintz (02:38):

Definitely. Tony, do you wanna take a try? Do you want me to start us off?

Antony Smith (02:42):

I can start. We oftentimes present and talk together and so we kinda switch back and forth. So that’s just how we are. So probably about eight or nine years ago, Allison and I, our offices were next to each other on our small campus. We’re both professors and we just happened to have a few children’s books that we looked at together and we were just thumbing through the pages. We really liked children’s literature. And we noticed that I would stop at certain points wondering about character motive or plot or sequence of events or language use. And Allison would stop at very different points in the book and notice number and concepts or something about mathematics. And that’s when we started to wonder, what would it be like if we were sharing a children’s book with a group of children and we put our ideas together? Where would we stop? What would we talk about? What would we ask children about in terms of their thinking and what they notice?

Allison Hintz (03:42):

And so we started playing with these questions that we had and started approaching stories with multiple lenses to see what kinds of things would children notice and what kinds of things might they say. And we were also on our own journey in trying to understand how to plan for and facilitate lively discussions and classrooms that surface really complex mathematics. And it felt like stories were a place where that might be a fruitful context for hearing children’s thinking. We’ve worked with a lot of teachers and students in our region. We live in the Seattle area and we’ve applied for some funding over time that’s really helped us be in a lot of community-based organizations and educational contexts and libraries and pediatricians’ offices and classrooms, various classrooms, and see what’s interesting about this and what might teachers and children do with stories that would surface complex mathematics to think about together.

Antony Smith (04:41):

Over time, we came to the realization that if we wanted to hear children’s ideas, we had to stop bombarding them with questions. <laugh> Yeah. And at first it made it worse that we were asking them math and literacy questions at the same time. And so we realized that what we needed to do was to back off and to ask children what they noticed and wondered.

Bethany Lockhart Johnson (05:01):

Can you say more about that and how that kind of evolved into mathematizing children’s literature?

Antony Smith (05:07):

We did work with a number of very thoughtful, talented classroom teachers and children’s librarians in public library systems who were just so masterful at asking open-ended prompts and questions, rather than kind of like the de facto reading quiz, that a read-aloud can become, which I’ve always disliked as a literacy educator. And we realized in our observing these read-alouds or interactive read-alouds or shared reading experiences that given the opportunity in the space and an adult who was actually listening, that children came up with all of the ideas we would have asked them about and more. So we didn’t have to be bombarding them with questions. They were already much more thoughtful than what would’ve been sufficient to answer our questions.

Allison Hintz (05:58):

And much like mathematics, it was really an iterative process. You know, we had some clunky read-aloud discussions where we were trying to accomplish so much and toggling multiple chart papers and different colored pens and all sorts of “how do we capture these ideas” and “do we separate ’em? do we keep ’em together?” And so it’s really been over time that with partners, we’ve learned these ways of having multiple reads of the same story that allow us to hear what children notice and wonder, and then to delve more deeply into their questions and their ideas through multiple reads where we might spotlight literary ideas that they notice; we might spotlight mathematical ideas that they notice. We might make purposeful integrations between those. But we found it to be most productive—and Kristin Gray really help us think about this—to have an open Notice and Wonder, get everything out much like an open-strategy share. We welcome here, record all the ideas, and it goes all over everywhere. You know, it can be a really not math-y noticing! And those are amazing! So there’s a lot of, um, yes, there is a ladybug on this page! The grandma is wearing green triangle earrings! Oh, your grandma wears green earrings! I mean, it all comes out.

Bethany Lockhart Johnson (07:27):

Wait, have you been in my classroom? ‘Cause that’s exactly— <laugh>

Allison Hintz (07:29):

<laugh> And then, you know, we think of it a lot like if math teachers might use the 5 Practices for selecting and sequencing, or if you might move from an open-strategy share to a targeted share, how can we get out all the questions that children are asking and then step back from them, take some time to really think about what they’re telling us they’re curious about, and plan some purposeful, intentional subsequent discussions that can delve more deeply into their ideas.

Dan Meyer (08:02):

I’d love to go into that a little bit more if that’s all right. Um, I’m gonna speak from someone who doesn’t have an elementary background and I’m gonna voice some worries that I had, some anxiety. One anxiety I have like in a classroom or a curriculum is when there’s no room for student ideas. Right? When it’s like, oh, there’s just room for the curriculum author or the teacher here. That is a sadness. But I when I see an instructional environment like you’re describing here, where there is openness to all kinds of different student ideas, of different levels of formality, from different kinds of cultural fonts of knowledge or wherever, I also get a little bit nervous because that, like, increases the risk that a student might come to understand that “my ideas are not good enough,” whereas in the class with no room for their ideas from their home or their language or their hobbies, like, they’re not gonna internalize the message that, “that wasn’t good enough.” And so I’m really curious as you move from the open Notice and Wonder where kids share all of themselves with you, and then you move to a targeted focus on some sort of disciplinary objective, how do you navigate that tension and help students feel like their contributions are valuable, even though we aren’t taking them up per se?

Allison Hintz (09:18):

That’s such an important question. I mean, I think we’ve grappled with this broadly in math education. I think any time we’re thinking about which ideas we choose to take up to pursue to consider, we have a responsibility to think carefully about whose ideas are being taken up and heard and considered. And so one of the tensions I hear you naming, I think, Dan, is when we engage in lively discussion where children’s thinking’s at the center, how do we make sure to upend and interrupt kinda status norms that run the risk of being deepened? Um, and I think by paying attention to whose ideas are taken up as much as which ideas are taken up, and what’s the mathematics we wanna explore is one tension. Um, another tension I might hear you naming is, you know, the complications that teachers face with time and pressure and coverage, and which mathematics ends up getting worked on. And, um, you know, it’s something we’ve really had to struggle with in mathematics education, where we move to more discussion-oriented classrooms that are really centered in sense-making to know that it takes a lot of time to do this thoughtful, thoughtful work. Um, does that begin to get at some of the tensions you’re raising? Is there, is there more you’re thinking about?

Dan Meyer (10:53):

I think it’s really helpful that you kind of broadened the scope of the question beyond your book to “this is an issue that we are, you know, really challenged by and focused on broadly in math education.” And, um, I appreciate you bringing the element in of whose idea—not just which idea is taken up, but whose idea is taken up—is an opportunity where, let’s say, multiple people raise an idea that is towards an objective the teacher has, they have the opportunity to disrupt certain kinds of status, like ideas about status, in that moment. From your perspective, like, are there techniques to say, I don’t know, parking-lot certain kinds of questions and say like, “Hey, like these are awesome”? I don’t know. I just know that I see kids at like ninth grade. They are very reticent, often. They’ve internalized totally this sense of like, “I’m not gonna just, like, share about the pants the grandma’s wearing, you know; that will not be received well.” And so I’m just kinda wondering how that happens and like, what are the ways we can disrupt that? That process?

Antony Smith (11:54):

So thinking about that, Dan, from the teacher’s perspective, in those kinds of scenarios where you wanna honor each child’s contribution, a couple of things that come to mind: One is that by, you know, initially by modeling what I as a teacher, something that I notice or wonder about, helps kind of set the expectation for what kind of response would be encouraged. And it’s broad, but it gives an example. And then also we really try to record or to chart all of the ideas that are shared so that we can revisit and honor those together. And then either later or on another day, if we choose one or two of those to explore in some way within a more focused read, then another thing that we do is have the idea investigation afterward that continues that thought, but goes back to being as open-ended as possible, so that those students or children who maybe didn’t have their idea as the one that was focused on by the group could go back to that or explore some other idea of their own, so that the idea investigation isn’t a lockstep extension activity, which is why we don’t call it that. So they could again bring in their own perspective. But I have to say from the teacher’s point of view, there is that moment of potential panic <laugh> because there is that power transfer when you’re asking children to help steer where this is going. And if you really mean it, you have to let them steer a little bit. And that can be terrifying. And, um, I always think of one teacher, Ashley, we worked with who read an adorable book, Stack the Cats, by Susie Ghahremani. And in that book, there’s a point where there are eight cats and they’re kind of trying to be a tower of cats and they fall and they’re sort of in the air on that page. And she asked her first graders—she stopped, and she asked, “How, do you think, how will the cats land?” And for about a minute and a half, the entire <laugh> class, was silent. They had their little papers; they had chart paper; they had clipboards; they had everything they needed. But that unusual phenomenon of a group of six- and seven-year-olds actually just sitting and thinking and not being peppered with activities was really stressful, but amazing. And then, after about the 90 seconds, they started out into their exploration of how the eight cats might land. They just needed a minute to think. And it’s so rare that we’re able to let children have that.

Allison Hintz (14:40):

In that same moment, Ashley, who’s a learning partner to us, she turned to us kind of quietly, like, “Should I pose a different question?” And <laugh>, we’re like, “No, let’s stick with it. Let’s see what happens.” So I think it creates this space too, this thinking culture, right? And this culture of “what does that mean to really pose a rich task?That’s open-ended, where there’s multiple access points?” Those eight cats could land in so many different ways. And there was broad access, there was a wide range of all the cats landing, and one’s on their feet, ’cause cats always land on their feet <laugh>, and there was every combination. And so, um, I think what’s really interesting—and to me, this brings back to your wonder, Dan—is, you know, “What’s the risk in openness?” And there’s always risk in openness. Um, it’s scary as a teacher, right? If I’m not the authority of knowledge and I don’t have control over where we’re gonna go, it might get into places that I didn’t anticipate. Or I don’t really feel as solid in the math as I want to. Or I don’t know what it sounds like to stick with silence and wait time, to know if my students are really in productive struggle or if that question was a flop. And so, um, I think this is some practice space for young mathematicians and teachers of mathematics, and just teachers, to explore with that openness and kind of the risk of the openness required for complex thinking to emerge.

Bethany Lockhart Johnson (16:12):

You know, it feels like the way you’re both describing this, it really is a culture shift, right? I kept feeling like I was given permission to be a beginner as I read this book. Like I was really…I loved how you said, I believe it was you, Allison, when you were in the class, you had a couple index card that you kept on your clipboard and that as you walked around, you were like, “Hey, if I don’t know what to ask, I ask one of these questions.” You know? And just this idea that, that, like Dan was saying, there is that loss of control, but that’s also a way to create this culture where students ideas are valued and we are allowing students to really generate the questions, which I thought was such an important idea to explore.

Allison Hintz (17:00):

We started this work long ago, super-excited about math-y books. And we saw a lot of potential in them and we still do. But the limitation we saw is that math-y books, they, they put forth a certain mathematics to be curious about. In some ways they tell you what mathematics to think about. So we started asking ourselves what would happen if we considered any story a chance to engage as mathematical sense-makers. And we started playing with non-math-y books and we got to a place where we could consider every story an opportunity to engage in mathematical thinking. And so we started noticing things over times, oh, these books tend to be really math-y. We call those text-dependent. We’d have to pay attention to the mathematics to understand the story. Whereas this pile of stories, these, they’re not overtly math-y. You could really enjoy the story and not pay attention to mathematics and have an amazing conversation. But what would happen if we thought of about this story as mathematical sense-makers and how might it deepen our understanding of the story? And then this other teetering pile of books, these are books where, you know, children didn’t tend to engage as overtly as mathematicians in it, but there’s opportunities in this story to go back to something—to a moment, to an illustration, to a comment—and think as mathematicians. And those were more about illustration exploring. And so, as we notice these different kinds of books, we really broaden what we thought about. And I think one of the things we really wanna think about in community through this book is what happens if we approach any story, every story, as mathematical sense-makers, because stories are alive in children’s lives, in homes and communities and in schools. And it’s a broad opportunity that we wanna take up. I was thinking, as I stay in this strait for just a moment about book selection, before we move into that process, um, Bethany in a previous MTL, you talked about representation.

Bethany Lockhart Johnson (19:12):

Mm, yeah.

Allison Hintz (19:14):

And do you remember when you shared the image of hair braiding?

Bethany Lockhart Johnson (19:19):

Yes. Vividly, yes. <laugh>.

Allison Hintz (19:22):

Yeah. And can you say just what that meant to you? What that….

Bethany Lockhart Johnson (19:27):

Yeah. Well, it was from a conference; Sunil Singh had used it and was talking about the artistry in mathematics and beauty in hair braiding. And, um, particularly, he was showing this particular image of this Black woman with her hair braided in profile and looking at the angles and the symmetry. And I shared that, you know, I spent so many hours in the beauty shop with my aunties and my mom and my grandma and continue to, to this day, that it just, it struck me immediately as familiar. And it struck me immediately as seeing an image that was reflective of my lived reality, projected as valuable and worthwhile for consideration in the world of mathematics. Which is not what I felt as a student of mathematics as a young adult or child. So it was this beautiful moment of, for me, the power of when we see images and we allow opportunities for re-envisioning what may be a common practice for that student, or may be something that they see every day.

Allison Hintz (20:44):

And in that same way, that image that was put up, we wanna think really carefully about representation in the stories that we select. And when we think of stories as mirrors or windows, we really wanna be mindful in story selection of whose stories are told and whose stories are heard. And when you said that you would sit down to listen to a story and you felt at ease or that you saw an image and you saw yourself that can be and should be something we really think carefully about when we select the stories that we select.

Dan Meyer (21:21):

It’s a wider path for representation of different kinds of people in literature, because people’s stories seem so much more present and towards the surface of their lives, versus, say, the abstractions and numbers and shapes in mathematics. It feels like more of a struggle to find ways to show people, hey, like you’re here, this, this place belongs to you. So in all these reasons, I think it’s really great you folks are using literature, which has this history of humanities, literally humanities, as a vehicle for mathematics. That seems pretty special here.

Antony Smith (21:56):

We both go to libraries and bookstores and look through books as often as we can, but also our partner, a children’s librarian, Mie-Mie Wu, helped us go through—when we would meet, she would bring three or four hundred books at a time.

Bethany Lockhart Johnson (22:13):

When you described her wheeling in the cart, oh, I wish I been in that room! <Laugh>

Antony Smith (22:18):

And the cart was, you know, probably three or four times bigger than she was sometimes. And we would go through hundreds of books and look at them and listen to her thoughts as a skilled librarian sharing with families, diverse families, and what catches the attention of a three-year-old sitting with her grandfather. And that was really a valuable, helpful experience. And it’s a partnership that continues. So in Last Stop on Market Street—and this is in the book; we talk about this, this children’s book quite a bit—in this story, CJ with his Nana, his grandmother, are riding the bus to the last stop on Market Street in San Francisco, to go, as we will find out, to help serve in a soup kitchen to help the community. And the teacher, Susan Hadreas, had the children record their ideas. She charted them in an open Notice and Wonder read. And one of the ideas that a young boy noticed was that CJ on the bus…a man with a guitar starts playing the guitar on the bus and CJ closes his eyes and it says CJ’s chest grew full. And he was lost in the sound and the sound gave him the feeling of magic. So this boy said, “I wonder, what does that feel like if you’re feeling the magic? What’s that?” And that was one of many ideas in the open Notice and Wonder, and Allison will talk about the math lens read, but first Susan went back and read with them. She had that idea, she circled it on the chart paper, and another day that week, she said, let’s go back and visit this story we really liked. And remember, we wondered what feeling the magic was like. Let’s go back through and let’s keep track of all the feelings and emotions that CJ had across the journey to the soup kitchen in this book. And so they did another read of the story; they were very familiar with it, of course, but they noticed new things and they also, every few pages, stopped and she helped chart all of the emotions that CJ experienced from envy to excitement to sadness. There’s a huge range in this book. And it was fascinating.

Allison Hintz (24:36):

I think one of the things that the children noticed was that CJ’s feelings were shaped by community. And that he shaped and shaped…he was shaped by and helped shape his community. And so the ways that he felt across the story were impacted by the other characters that he comes across. The guitar man on the bus. The bus driver who can pull a coin out from behind someone’s ear. The lady with the butterflies in the jar. Nana helping him to see the rainbow. And the students started, you know, being curious about that. How do we shape and how are we shaped by community? What communities are we a part of? This class is one community. I’m in many communities across my life. And they started to quantify the number of people in the story. So Mrs. Hedreas went back for a math lens read, and she said, let’s just keep track of and pay attention to how many people are in CJ’s life in this day. Because I can hear you starting to think about quantity. This class at the same time in other areas of the day had been working on counting collections, how to keep track, so they got out their tools. Some people pulled out ten frames, some people pulled out clipboards. They had a wide range of things they could use to help them keep track. They developed their own strategy, keep track however you want. She did a quicker read through it, flipping the pages, and then they get into these debates: <laugh> “We already counted that person!” “But they took their hat off and put it down to collect money!

Antony Smith (26:10):

“What about the dog?”

Allison Hintz (26:11):

“That’s the same person!” “Yeah, there’s a dog pound in his community!” <laugh> “Do animals count in our community?”

Bethany Lockhart Johnson (26:17):

I love it!

Allison Hintz (26:17):

“Yes, they count!” Uh, and so we went through and quantified and there was really this understanding as you saw these people throughout the story that communities can be of different sizes, but community has impact. And you have responsibility in your community to show up and to lean in and to know that bringing your full, authentic, vulnerable self, you shape people and they shape you. And what communities are people a part of. And it turned into this really interesting discussion about quantity and helped us think more about quantity and community. I think a really important moment for us and for that class was the transition from being people who almost did mathematics to a story, like counted things on a page, um, count acorns on a page in an autumn book, to being mathematicians who thought within the story.

Antony Smith (27:17):

And then two idea investigations that came from that —not at the same time, of course, but with the same group of children—one was they identified an emotion of their own and wrote and drew about that. And also, who helped them address or get out of or acknowledge that emotion. And then the other idea investigation was that all of the children drew or kind of mapped out a community that they were part of. Whether it was their neighborhood or their classroom or their soccer team or whatever it was. And so then those investigations strengthened the connections of those concepts to the lives of those children.

Bethany Lockhart Johnson (28:05):

Well, I, actually wanted to ask you about idea investigations. Because I feel like that was such an important invitation in your book. And the way I understood the idea investigation is you’re really paying attention to what’s coming up in your other reads. Right? And then these are opportunities to extend the thinking, or like you said, to extend a particular aspect: What’s your community? Can we map your community? Or what’s a particular emotion? And it was in such contrast to what I think I have probably done in my classroom more than once, which was like, “Oh, we read this story about seals. So now my story problem is gonna be about seals, right? <laugh> Like in the story, you know, Jojo, the seal had five balls. <laugh> So if Jojo still had five balls and two of them bounced away…” You know, or whatever. Right? But that’s not what an idea investigation is. Right?

Allison Hintz (29:03):

Yeah. I think this is where we also had some stumbles and can totally relate to what you’re saying as previous classroom teachers as well. We have come to a place where we are pretty in favor of a super open-ended idea investigation that takes up the things that have surfaced in the multiple reads and making sure it’s a rich task with many, many ways children can engage with that. There’s many, many, many right answers or ways to engage. Less is more there. So we moved way away from, like, even a worksheet that might have an idea from it to blank paper and math tools and places to get into some productive struggle around some of the complex things that were raised.

Antony Smith (29:59):

A challenge with worksheets is that they put a frame around children’s ideas. So either there are only three lines to write on, or there’s only a small box to draw in. Whereas a blank page really opens up the possibility. Um, and so—is it Ann Jonas who wrote Splash!? sorry, I don’t have it in front of me—the book Splash!, about animals that end up in and out of the pond, including a cat that is not happy about ending up in the pond, an idea investigation after that for very young children was, with the list of the different creatures displayed at the front of the room: On blank paper, hey, draw your own pond and decide how many of which and each type of animal you want in your pond and then write about it. Just on blank paper. And so that allowed some children to draw, like, three giant goldfish. But other children drew 17 frogs and three cats. And, and just, it lets children follow—

Bethany Lockhart Johnson (31:02):

It was theirs, right? It was theirs.

Antony Smith (31:04):

Their idea. <laugh> And that comes partly from, I think, as Allison mentioned, we both were classroom teachers before moving into academia. And I remember giving children worksheets, particularly math worksheets, where they weren’t necessarily bad, but right at the bottom, it says like, explain your strategy. And it gives two lines.

Bethany Lockhart Johnson (31:23):

Right! <laugh>

Antony Smith (31:25):

The only thing a seven-year-old can write there is “I thought.” Or “I solved it.” <laugh> And that’s not where we need to go.

Dan Meyer (31:34):

Yeah. If I could just ask the indulgence of the primary crowd here, like, I’m trying to make sense of all this. And I just wanna like, offer my perspective. My summary statement of what’s going on here. I’m trying to—I love how you both came here—

Bethany Lockhart Johnson (31:45):

<laughs> How ya doin’, Dan? How ya doin’?

Dan Meyer (31:47):

<laughs> I’m, ah, A, I’m loving this a lot. Um, B, I came in here loving how you folks are broadening the work of primary education to kind of find commonalities between these sometimes seemingly disparate kinds of teaching in ELA and math. Love that, I wanna say. But I think you folks are describing, with all these teachers you observed and your own work, is the work of attaching meaning to what students might not realize yet has meaning. Or they might think it only has one kind of meaning. But you, the teacher, with their knowledge, realizes that there are many more dimensions of meaning that can be attached to those thoughts. And I’m hearing that from you folks, when you describe A, what math is and the power of a teacher to name a thing as mathematical. Like, “Oh, you didn’t think math was that, but math is noticing; math is wondering; math is asking questions,” for one. But also this work you’re describing of how, like, first the task has to invite lots of student thoughts and then to say like, “Oh, I see that there’s a similarity to these two.” And to raise those up for a conversation or to ask a question like to extend one person’s, one student’s question a little bit more. But it’s always…I’m just hearing you folks attaching more meaning than the student might have originally thought. I appreciate the conversation. That’s really interesting.

Bethany Lockhart Johnson (33:03):

Well, and now that the book is out, I think it’s gonna keep evolving, right? Now that it’s gonna be in the hands of teachers and librarians and educators and caregivers, it’s exciting to see kind of where it goes next. Which actually brings us to our MTL challenge. Dan Meyer, do you wanna share?

Dan Meyer (33:22):

Math Teacher Lounge, we have a challenge for the folks who listen and we’d love for them to hop into the Facebook group Math Teacher Lounge, or hit us up on Twitter at @MTLShow and just, like, kind of exercise beyond listening, exercise the ideas you folks are talking about, some kind of a challenge that can help us dive deeper into your ideas. So what would you folks suggest for our crowd, for our listeners?

Allison Hintz (33:42):

I would love to invite people to playfully experiment with a favorite story, with a story that’s new to you. I would love to invite listeners to sit with a story maybe on your own, and just ask yourself as a mathematician: What do you notice and wonder in this story? Don’t feel any pressure. Maybe sit with a child or some children and listen to what they notice and wonder. Like, really listen! Don’t ask questions! But hear their questions and place children at the center and consider multiple reads. Consider continuing to pursue their questions. And we have a planning template that might support people in kind of sketching out some ideas if you’re open to playing with that too.

Bethany Lockhart Johnson (34:34):

And we will post—

Dan Meyer (34:36):

That’s awesome.

Bethany Lockhart Johnson (34:36):

—a link for that planning template in our Facebook group and on Twitter as well. So thank you so much for that resource, because I think it’ll definitely help. It could help you, like you said, it could help you kind of organize your thoughts or help you think about this work in a new way. So thank you for that resource and thank you for the amazing resource that is Mathematizing Children’s Literature. I am so excited to continue to engage with you both and with listeners as they dive into this book. If folks want to engage with you more, where can they find you? How can they reach you?

Allison Hintz (35:12):

Well, we’re on Twitter.

Bethany Lockhart Johnson (35:14):

Great.

Dan Meyer (35:15):

What’s your home address? <laugh>

Bethany Lockhart Johnson (35:24):

Wait, let me try that again. <laugh> ‘Cause it does sound like I’m like, <fake ominous voice> “Where can they find you?”

Allison Hintz (35:29):

4-2-5…. <laughs>

Antony Smith (35:32):

At the bookstore!

Bethany Lockhart Johnson (35:34):

Y’all, if folks want to continue this conversation or share these ideas or the math challenge, how can they tag you? How can they, they reach you on the World Wide Web, besides the Math Teacher Lounge Facebook group?

Antony Smith (35:50):

Yeah. Well, we are both on Twitter, and we’ve been trying to promote the hashtag #MathematizingChildrensLiterature. It’s very long, but once you type it once, your phone or computer…

Bethany Lockhart Johnson (36:01):

Easy. Yeah, those click, right? Is that what it is now?

Antony Smith (36:03):

<laugh> The other is that we do for our project, we have an Instagram account that is @MathematizeChildren’sLiterature.

Allison Hintz (36:11):

We care really deeply about hearing from people. You know, we think our ideas are constantly evolving and that there’s such exciting room to grow. And we just felt compelled to share what we were learning now so that together we could learn and build vibrant experiences for young children and teachers and families through stories. So we want to hear from people! We wanna learn about stories that are important in your lives and what children say, and grow these ideas together.

Bethany Lockhart Johnson (36:42):

And credit to Dan, you told me you went and ordered a bunch of the books they have on the suggested read list.

Dan Meyer (36:48):

Oh my gosh.

Bethany Lockhart Johnson (36:49):

You read ’em to your son.

Dan Meyer (36:50):

I got such a side-eye from my significant others around here for what I dropped on Amazon in one night! <laugh> Uh, all these books I didn’t have. Some of them I did. We are not fully illiterate around here! We do love the written word at the Meyer household! But there were a bunch that that I grabbed. I’m morseling them out day by day.

Bethany Lockhart Johnson (37:09):

Wait, at bedtime I read my one-year-old One Is a Snail, Ten Is a Crab. <laugh> And let me tell you, he had vigorous pointing and “Da? Da da da da?”

Allison Hintz (37:22):

<laugh> Aww, da da!

Bethany Lockhart Johnson (37:22):

So hey, we’re on the road. <laugh> <music> Deeply grateful, not only for your work and your beautiful book and your work, but also for the invitation to dive into the world of children’s literature in a way that many of us have not before. And it’s fun! Thank you, Tony. And thank you, Allison. And thanks for hanging out in the lounge.

Allison Hintz (37:48):

Thanks for having the lounge!

Antony Smith (37:49):

It’s been fun!

Allison Hintz (37:52):

Thank you both.

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What Allison Hintz says about math

“We started asking ourselves, “what would happen if we considered any story a chance to engage as mathematical sensemakers”.”

– Allison Hintz

Author and Associate Professor, University of Washington Bothell

Meet the guest

Allison B. Hintz: Dr. Hintz’s research and teaching are in the area of mathematics education. Her focus on mathematics came about during her years as a fifth grade teacher – it was alongside her students that she developed her own positive identity as a mathematician! Today she studies teaching and learning, specifically facilitating engaging discussion. Her research and teaching happen in partnership with educators and children in formal and informal settings and focuses on beliefs and practices that support all children in lively mathematics learning. She is a co-author, with Elham Kazemi, of Intentional Talk: How to Structure and Lead Productive Mathematical Discussions.

Twitter: @allisonhintz124

Antony T. Smith: Antony T. Smith is an associate professor of literacy education at the University of Washington, Bothell. He works alongside teachers to create engaging literacy-mathematics learning experiences through exploring and discussing children’s literature. He is committed to the concepts of motivation, engagement, challenge, and creativity in literacy teaching and learning.

 Twitter: @smithant  Instagram: mathematizechildrensliterature

Two people appear in separate circular frames; the woman is smiling and wearing headphones, while the man stands in front of bookshelves, perhaps discussing Mathematizing Children’s Literature.
Podcast cover for "Math Teacher Lounge" with Bethany Lockhart Johnson and Dan Meyer; bold text on orange and teal semicircle background.

About Math Teacher Lounge: The podcast

Math Teacher Lounge is a biweekly podcast created specifically for K–12 math educators. In each episode co-hosts Bethany Lockhart Johnson (@lockhartedu) and Dan Meyer (@ddmeyer) chat with guests, taking a deep dive into the math and educational topics you care about.

Join the Math Teacher Lounge Facebook group to continue the conversation, view exclusive content, interact with fellow educators, participate in giveaways, and more!

S1-08: The importance of risk-taking in the science classroom, a conversation with Valeria Rodriguez

AS_Podcast-S1E08-Valeria-Rodriguez_Cover

In this episode, our host Eric Cross sits down with Miami-based educator Valeria Rodriguez. Valeria shares her journey of serving in the Peace Corps, working a corporate job, and eventually finding her passion as a middle-school science teacher. Listen in as Valeria explains how sketchnoting, a form of note-taking that utilizes illustrations, encourages student choice and creativity in her classroom. Eric and Valeria also discuss the importance of risk-taking within the science classroom, and how their own mistakes can be crucial in modeling resilience for students. Lastly, Valeria shares experiences she had with several teachers who inspired her throughout her career. Explore more from Science Connections by visiting our main page.

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Valeria Rodriguez (00:00):

There’s so many things that drawing to me makes an essential connection to. It tells me no matter what, I can continue placing lines on my paper and creating the image I want. Some people will say they messed up the drawing. You know what? They gave it character.

Eric Cross (00:19):

Welcome to Science Connections. I’m your host, Eric Cross. My guest today is Valeria Rodriguez. Valeria is a science educator, instructional technologist, and illustrator, who is currently part of a steam team where she teaches third through fifth graders in Miami, Florida. Valeria has presented and led workshops at education conferences like NSTA, ISTI, and SXSWEdu. In this episode, we discuss how she uses real-world projects to make lessons more meaningful, and why teaching students how to sketchnote increases their conceptual understanding in science. I hope you enjoy this pun-filled conversation with Valeria Rodriguez.

New Speaker (00:58):

Now you’re in Miami and you have a biology background. We’re like kindred spirits. Like we do the same thing. I teach biology here in San Diego at a middle school called Albert Einstein Academy. So I’m in a seventh grade classroom teaching life science.

Valeria Rodriguez (01:11):

That’s so cool. That’s how I started.

Eric Cross (01:13):

Is it?

Valeria Rodriguez (01:13):

Mm-Hmm <affirmative> I started teaching middle school science for seven years, doing life science in my biology background.

Eric Cross (01:20):

How’d you get started? Like where did you kind of begin?

Valeria Rodriguez (01:22):

Well, I went to UF for undergrad as a runner, and I thought I was gonna go to the Olympics, but you know, running in college is hard. And you quickly like realize a path as a full-time athlete is really hard. And one of the days that I was having one of those, like “come Jesus moments” of what am I gonna do with my life, I walked by a sign that said life is calling. And I’m like, okay, <laugh>

Eric Cross (01:52):

You literally had a sign.

Valeria Rodriguez (01:53):

There was a sign. So I was like, I’m reading the sign. I’m following the arrows. And it was for the Peace Corps. And so I went to this meeting and everything that I’ve ever done student government, athletics school education, my backgroundmy family’s from Columbia–everything in that meeting came together and they’re like, we need all these skills. And I’m like, I have those. Those are my skills. And they’re like every Peace Corps volunteer teaches. And so I went in as an agriculture volunteer to Panama because of my major and my background in biology. And while I was in the Peace Corps doing the work, I was teaching at the local school. And I realized that the most sustainable way to create any change is through education. When I came back, I was like, well, what do you do if your first job in the world is in the Peace Corps? Like my background was, you know, managing a machete in a field and teaching second through eighth grade in one classroom, on a chalkboard, you know, in English and in Spanish, while teaching the teacher and the students. So I found that going into teaching allowed me to put some of those skills, that wide array of skills that I had collected until that moment, into practice. And it allowed me to do the arts, do the running, do the science, do the connecting with the community in one place here in the states.

Eric Cross (03:34):

I don’t know if I’m just romanticizing, but you were in Panama and you were doing this amazing teaching. I don’t know. Do you compare it to teaching now in the classroom? Is there anything that ever like makes you wish that you were kind of in that environment again? Or are you kind of, do you like the more kind of technology side of things?

Valeria Rodriguez (03:48):

I tell my students all the time that I miss it, because when I was in Panama, I was in Licencia. They looked at me like this, all knowing being. If they couldn’t come to class because the kids literally had to work, they would bring me their assignment, like run it to me and then run back to their parents. Like, “I had to turn it in, but I have to go to work.” And I’m like, oh my gosh. And like here, sometimes I feel like, you know, I have to negotiate and convince my students to want to give me their work. And maybe it’s because we take a lot of things for granted. I mean, I didn’t have running water in my community. Here, you know, we have everything. I miss how we appreciated — like, my parents would send suitcases of materials for me to hand out to my students, like color and stuff, notebooks, things like that — and the kids would like, hold that notebook, like pristine and here sometimes my students aren’t as careful with materials. And I’m like, why are you breaking the crayon box? <Laugh>

Eric Cross (04:54):

I’m thinking about that. Just even just bringing pens and crayons and how that’s valued. And then a culture that’s built around esteeming teachers, and you’re this essential member of the community — and you feel that. It’s palpable.

Valeria Rodriguez (05:08):

Yeah. And here, sometimes I ask students like, what do you wanna be when you grow up? And you get all sorts of answers, but in my community, it’s gonna sound funny, but they were like, we wanna be a teacher. Like, that means that we would know a lot of stuff and they would put their hair up in a bun, ‘cause I always have it in a bun, and they would write stuff when they were playing and they would act me out <laugh> and I’m like, do I, do I do that? <Laugh> I genuinely got a very rich experience in the time that I was there. And what I learned the most was how to try to not do as much, it’s like a lesson that I’m still trying to learn because like I’m here with the U.S. Mentality of go, go, go.

Valeria Rodriguez (05:58):

And they’re like, but we already did, you know, two things like now we stop. And I’m like, but, but why? And they’re like, you can do that tomorrow. And I’m like, but no, like we’re gonna run out of time. For me. It was a lot of struggle of like slow down. And as a teacher, I feel like I’m always like on the treadmill at a thousand speed. And sometimes I have to tell myself like slow down, be in this moment, like a parent texted me today that her daughter was walking with her dad and said, daddy, let’s talk about the layers of the soil. And I was like, I need to stop right now and acknowledge that this happened. She’s in third grade and she’s asking her dad, you know, she could ask him about anything, and she’s asking him about soil. That’s essential for everything. And we don’t even think about soil here. Like my community had tons of erosion and every year there were less and less crops being able to be produced. We’re not talking about that here. And yet, my student asked her dad here in Miami, <laugh> about soil. And that conversation happened because of our class.

Eric Cross (07:03):

And you allowed yourself to be present and experience and feel that that communication came to you.

Valeria Rodriguez (07:09):

Yeah. We put so much stuff out there and we don’t know where it lands. If it lands on dirt or soil, <laugh>

Eric Cross (07:16):

There you go. I like it. Yeah. Bringing it back. But you’re, I think you’re what you’re saying. Resonates with a lot of educators that’ll be listening to this is that there’s so much that you do. And there’s even times when we do get the feedback, there might be a letter or a card or something, but like, to your point, like we look to the next thing instead of stopping, being present and allowing yourself to absorb it. I think I need to put that up on my, like on my wall, like this, just be present. Now you came back and then you went into the classroom here and you started off teaching science.

Valeria Rodriguez (07:46):

I didn’t go straight into the classroom. I knew that I wanted to continue teaching. But I wasn’t back here in Miami. When I moved back, I moved to Austin. And I ended up getting married and there, I started teaching Spanish as a second language like corporate classes. And I was kind of like tiptoeing around, like, do you dive into education? ‘Cause The idea of a teacher here is very different than the teacher idea that I had while in the peace Corps. So he, a lot of people were like, you can do so many things. Why would you teach? And I was like insulted <laugh>. I was like, wait, what do you mean? Like even to this day, I’ve started a blog post, maybe 20 times with that statement because people all the time are like, you’re so talented. Why do you teach? And it drives me crazy because it makes me feel like they’re looking down on my choice <laugh> but I came to terms with it that it’s just like a societal thing. Cause of that quote, like those who can’t do teach. And I was like, let me let this go.

Eric Cross (09:01):

I find though that educators who come in as a second career, come in with a, a, a variety of skill sets that I, I think you can only get when you’re outside of academia. I mean, you can, you can develop them, you know, going kind of K12 education college and then into the classroom. But those soft skills, the business skills, a lot of those things you really develop. And it’s funny ‘cause your, your story almost sounds like some of the people that I know that work in big tech firms, they have this eclectic story and then now they’re, you know, working for Google or Facebook or something, but that actually was a as set to them because they are able to see the world through multiple perspectives. And I’m hearing kind of a distinguish between art of teaching and the science of teaching. Like you had the, maybe the art connecting ideas, these things, and then the science, like the quote unquote like formal teaching. Okay. That had to get built on later. Like am I hearing that right?

Valeria Rodriguez (09:55):

Yeah. The that’s what rocks I’m teaching the rock cycle right now. So I’m, I’m under a lot of heat and pressure <laugh>

Eric Cross (10:02):

We got the funds, we got the funds rolling. All right. All right. So bringing in the, so the, the art side or the science side we have, and then we just have this amazing illustrator. Now you mentioned your website and we’re gonna post it somewhere, but just so we have it here to, and you say, what is your website where all your majors and sketch notes can be found,

Valeria Rodriguez (10:21):

Www dot Valia, sketches.com.

Eric Cross (10:23):

Okay. So folks that are listening, if you wanna check out the art, there’s some awesome stuff on there, as well as Twitter and Instagram. And we’ll make sure we have it handles in the, the bio of the podcast and the notes. Your art’s amazing. I looked, I checked it. I saw inauguration. I saw astronauts. I saw all kinds of different things. How do you use that in the classroom

Valeria Rodriguez (10:45):

To draw connections? The ones? So what I do is I airplay my iPad onto the board. And sometimes as I’m talking, I’ll draw things, draw things I’m saying, or assignments I’ll sketch out different ideas, or maybe like the schedule I’ll have an icon of some sort that represents things. I use it for everything and anything, because just the way that I tell my students that science is everywhere. I, we don’t realize how programmed we are to use images to for, for information they’re in the street. Bathroom signs, we see the zoom little link, like the image, the icon of zoom. And we know that it’s a call the apps. You know, our phone doesn’t have the words for everything that we’re opening. We just have a list of images that represent information. So we’re programs for this. And all I’m doing is showing my students how we’re programmed for it because we’re so used to seeing images, to represent things that we’re taking it for granted again.

Valeria Rodriguez (12:03):

And sometimes my students will like, I’ll write something and I ask them, make your own visual vocabulary. So I give them the word of the definition for every unit, the younger ones, I give them the definition they have to plug in the word and an image, the older ones, I give them the word they have to plug in the definition and an image. But I don’t tell them what to draw because they need to create an image that will help them to remember the definition. Not me. I tell them, I wrote the list. I know the words, you’re the one that needs to think of something that’s going to help you to remember this. You need to draw a connection to this information. Like I use it and I mess up all the time. And I, I scratch things out because I feel that my students or the student that I’ve had in general are risk averse.

Valeria Rodriguez (12:57):

They don’t want to make mistakes. And drawing is one of those things that it taught me that it’s okay to make mistakes. Like people won’t buy commit to buying houses or they won’t commit to things because they’re gonna make a, I’m like, you can sell the house. You can move again. I mean, I’ve lived in a lot of cities. I’ve been married, divorce, gone out with people. It’s worked out it hasn’t you know, there’s, there’s so many things that drawing to me makes an essential connection to <affirmative> that it tells me no matter what I can continue placing lines on my paper and creating the image I want. And if a line doesn’t necessarily go in the direction, I want it to, I can continue shaping it so that the overall image is in the direction I want. And I can look past those line here and there that some people will say they messed up the drawing. You know what? They gave it character. I, I cycle and I have scars everywhere. They give me character and I keep writing. The overall image in my head is I’m a cyclist, not I’m banged up. <Laugh>

Eric Cross (14:14):

I feel like there’s so much to mind in what you just said. This was like a mini-Ted talk. And I couldn’t write fast enough because there were so many gems of the things that you said, but let me say something worse. And this is I’m gonna be surface with this because, and it’s your fault because you got me thinking in puns and you said, take it for granted. And I said, take it for granted because you’re talking about the rock cycle. So that’s what I heard way back. Anyways, you have your students creating what, but it’s low tech, which is really cool because a lot of times we think of creating content and it’s kind of high tech, but they’re creating something. And this is for us, like as biology folks, like you’re using kind of like this neuroscience that exists about students, creating an art to help them learn.

Eric Cross (14:55):

And this is something that I, I feel gets missed a lot in. When we talk about the quote unquote, the formal teacher training is the element of how creating an art can actually lead to improved learning in the classroom. It’s something you have to go to like a conference to kind of go and see or something, but it’s not as, it’s not as pervasive everywhere. And that thing about risk averse. I feel like I, you spoke to my own life. What I see ‘cause with my own seventh graders, I see the same fear or anxiety when I ask them to draw. As I do, when I ask them to give me a hypothesis about a phenomenon that I’m gonna teach and I say, it’s okay to be wrong, but I see them drift to the Chromebook and want to Google it. You know what you just said about just try it and you can always change and giving character, I feel like is just a great message for everybody to hear

Valeria Rodriguez (15:48):

Today. Students made fossil, right? ‘Cause They’re learning about rocks and we made using plaster, but then I put the green screen up and not only did they make it and they excavated them, but then we put it on the green screen. And they’re like all of a sudden at a dig site,

Eric Cross (16:04):

What I’m seeing right now for those of you who are listening is, is students who are on, is this on IMO?

Valeria Rodriguez (16:10):

This is on we video

Eric Cross (16:12):

Video and they’re holding up fossils that they made. But in the background, because there was a green screen, there’s an overlay of like a, a rock dig site. So the students legitimately look like they’re paleontologists or something somewhere.

Valeria Rodriguez (16:24):

Exactly. And so it’s, it’s not just creating lines, right? The sketching transfers to so much be because even the want, not wanting to make a mistake with their fossil. One of the kids today, when he took off the, the Plato, ‘cause we put the Plato at the base. Then we put in either a shell or some sort of artifact that they were going to fossilize. And then we put in the plaster when he took off the Plato, a piece broke off and everybody’s like, I can’t believe you broke your fossil. And I’m like, not the first. Okay. Do you know how many of these guys and girls have been out there? And all of a sudden they find a dinosaur bone and they’re walking and they fall. And this fossil that took billions of years is all of a sudden broken. I’m like this selfie, the original selfies, these animals died in commitment to their selfies.

Valeria Rodriguez (17:19):

And here you are dropping the bone. So they were all laughing, but it was to go away from the fact that, oh my God, you broke it. You made a mistake. You drew the wrong line. You asked the wrong question. Like no big deal. Keep digging, shout out to the teachers that try doing the projects that they have. They don’t feel completely comfortable with or you know, that they take risks doing. Because even though in theory, it’s like suggested and schools want that or communities want that when it comes down to it, people also expect us to do things at work. But part of our job is also taking risks. Like we did a tethered weather balloon launch the other day because we couldn’t get approval to release the weather balloon in the atmosphere since we’re near an airport. And it was too short of a time.

Valeria Rodriguez (18:14):

And I remember a parent said, oh, you’re not releasing the balloon. And I was like, well, this is a lot of work too. <Laugh> we, you know, we’re, we’re doing the tethered launch. This is a hard project. So the other day when I heard that comment, like I went back to my class and I was like, you know what? I took a risk to do this project. I could have played it safe with a handout of a weather balloon <laugh> or you know, a YouTube video. It’s it’s the, the fact that we’re continuing to push. And so I wanna like really thank the teachers that keep trying to do the hard things that aren’t like tried and tested because it’s scary. Yeah.

Eric Cross (18:57):

Yeah. There aren’t a lot of opportunities for them to have adults that they see in positions of authority or that they respect or admire model failure. And I don’t mean failure in the, like the negative pejorative sense, but like things just not working out and then seeing how you respond to it, ‘cause you’re modeling, taking a risk. But like with real stakes, it’s authentic. I had students swab the campus and we put it in auger dishes and Petri sealed it up and then let it grow room temperature, but we kept it you know, cool enough at 75 degrees. So it wouldn’t be able to survive any, anything pathogenic. And then students, you know, I took pictures of them and then showed them the results. So the students never interacted with it and some things grew and some things didn’t, it was mostly, you know, fungi and some bacteria, but I showed them like, how come mine didn’t grow? And I was like, well, you know, it could have been how we swabbed. It could have been some things don’t grow the temperature, we kept it at, but some of the experiments didn’t yield the cool results. And that was okay. But I front loaded the expectation so that if everything did go great, sweet, but managing expectation, I found really helps to mitigate the pressure.

Valeria Rodriguez (20:01):

Yeah. Well another project that we’ve participated in is growing beyond earth where we’re planting seeds that contribute to like a huge set of data for cultivars that are being considered for growth on the international space station. And my students are like, well, you know, we just have six little pots, like what is this? And I’m like, yeah, we have two little seeds in each of these pots. And we are one data set in like hundreds of data sets that they’re collecting. But we are contributing two research on the international space station. You don’t have to be the next bill gates or the next, you know, Steve jobs. Like everyone thinks they’re gonna be the next big thing. Like you can also be a seed. That’s part of a really big project and that is okay. Like everyone can’t be the next big thing

Eric Cross (20:48):

And the other. And the other thing, I think what Gladwell talks about this in outliers and there’s another book called bounce, but a lot of the people that we see is successful or famous, we don’t realize that their background and their exposure to things was one of the things that led them there, both jobs and gates had access, you know, gates had access at, at the university of Washington to like one of the first computers and then jobs at, at Hewlett Packard. The story go goes on and on, but we don’t see the lineage of some of these people and where they come from. We just see the end result. You just see LeBron James winning a championship or something. We just want the, the end result the, the glory, but not the sweat that it takes to get there. They don’t, we don’t really see that as much, which leads me to like the next thing I wanted to ask you is how do you, and I kind of saw it just now, but how do you engage your kids in the classroom?

Valeria Rodriguez (21:36):

Well, I think I’m funny. Some of them don’t do

Eric Cross (21:38):

They like the puns

Valeria Rodriguez (21:39):

<Laugh> some of them do. And some of them don’t get them. They get them later. And I see when they get it, I like to engage them by bringing in real people, real examples of things, real research when possible. Right. I can’t put them in a real dig site. So the green screen helps me do that. But one of my students yesterday, other day before was like, you have such cool friends because I’ll say, oh, one of my friends does blah, blah, blah. Or, or, oh, when we go to Kennedy space center, we’re gonna, you know, talk to one of my friends. Who’s doing research on, you know, chilies in space and they’re like, wow, your friends are so cool. And I took that moment to tell them, be mindful of the people that you collect as friends in your life, like make good choices, surround yourself with awesome people, people so that you can share ideas. Like you connect with friends who you inspire you to do more. I try to engage them by giving them examples of things that people around me are doing that connect to what we’re doing. Do

Eric Cross (22:43):

You, do you explicitly or intentionally teach soft skills or is it just something that you just kind of organically do natural or are you mindful about making sure that you’re doing that

Valeria Rodriguez (22:52):

A hundred percent? You have to be explicit about it with amplify? Actually, we, we did a poster for incorporating social, emotional skills and other soft skills into the classroom because sometimes we just like other things like writing and, and reading, you know, we silo all these things in education and the school counselor, can’t be the one to deal with everything. You know, you have to deal with things as they surface. And sometimes my kids ha are frustrated because I ask them to think I don’t have yes or no answers. I have, you know, we are gonna launch a high altitude weather balloon. We don’t know how high it’s gonna go. We don’t know what’s gonna happen. We don’t, we don’t know if we’re gonna find it when the <laugh>, when the balloon bursts and it lands in the ocean, are we gonna find it? Is the GPS tracker gonna work?

Valeria Rodriguez (23:47):

Are we gonna lose all that money? I don’t know, but we have to do all the steps and find out. But with kids, they don’t have the skills yet. And I can’t wait for the counselor to come in and talk about handle the frustration that they’re feeling over. Not knowing the correct question to ask, because by the time they go meet with her, the moments pass, I have to stop and say, Hey, like check in with, with what you’re doing. It’s okay to be frustrated. You can’t take it out on a classmate. You can’t take it out on me.

Eric Cross (24:14):

So you were, you, you were intentional about teaching these skills to your students and you had the relationship. So it makes sense that you were the one to bring it across ‘cause you see them more than anybody does. You know, we’ve, we’ve, we’ve imagined. Teaching is for a long time. It’s been okay, you’re the science content expert. You’re the English expert, but so much as teaching evolves, there are these skills or like EQ emotional intelligence that you kind of have to have kind of coming in. Because like those moments, like no having the presence of mind to stop and why a young person through identifying how they feel, why, where it came from. Those aren’t always covered in those aren’t really covered in your methods classes when you’re in college, getting your, your degree or something. Now when you’re you’re sketch noting and for teachers who are, or one, could you just maybe give like a brief explanation of sketch, noting for somebody who may not be familiar with it, like how I was sketch any different than just drawing a picture randomly or something.

Valeria Rodriguez (25:10):

Okay. So you’re creating visual summaries. You’re using text and images combined in different ways to take notes. And before you know how we had like these shorthand things that the squiggly meant an indent and something else meant something else. And we had these lists of things when they would edit our papers, that represented things. It’s kind of like that for your brain. So you’re making a list of maybe icons or small sketches that represent things for you. So as you’re taking notes, you hear things. And when people talk now and they, they say, you know, I’m on the fence about this. Like I literally see a fence. And when they’re talking, I write the note, it’s almost like a T toe with pointy tops and I put a stick figure on top of it. And so later when I look at it, I think, oh, that’s right. My friend is on the fence about that decision

Eric Cross (26:08):

For a new teacher or even a, a, a experienced teacher. That’s interested in sketch noting, where, where would you recommend? They start like the structurize? Like, do you give creative freedom? Are they doing this paper and pencil vocabulary words? Are they up? Like, what are some just kind of maybe three basic things to kind of get started for someone who was just curious about it.

Valeria Rodriguez (26:29):

So it has to be simple because if it requires a lot of energy to go in, then you’re gonna be more hesitant to do it. For example, I wouldn’t start summarizing a video because it’s moving really fast or a live presentation is really hard. So with students, I would start with here’s a paragraph, make a visual summary of it, or here’s a vocabulary list, make an image to represent each word. Then you would move into, well, you know, here’s a unit summarize the three main topics in unit. Then you can move onto like a little YouTube video. That’s like 10 minutes a Ted talk, make a visual summary of the Ted talk because they can pause it.

Eric Cross (27:11):

Mm. Okay.

Valeria Rodriguez (27:13):

The hardest thing is live presentations, ‘cause in conversations you can say, oh, can you say that again? Sketch, noting. You start seeing how people organize or don’t their thoughts when they speak. Because when you start writing things down and all the information is about one thing and then like two blue ORPS about something else. You’re like, wow, that was really unbalanced. So then when you start teaching, you tell them what you’re gonna tell them, you tell them and then you tell them what you told them. So they can check that they put the notes in the right places and you tell them what you’re gonna tell. So they can prep the pathway that they’re gonna set up their notes and I have to be explicit. And I have to say like, I’m gonna talk about the rock cycle. So if I were you, I would put, you know, these four boxes. Oh, but there’s three types of rocks. See? I’m like, yeah, but magma. So let’s put it in the cycle, you know? And, and then I’m like, if I were you, I would put an arrow from here to here because this is how, you know, after erosion and then, you know, heat and pressure. But then it connects like this. So the arrows are gonna help me to remember the directions

Eric Cross (28:13):

As we wind down. There’s there’s one question I wanna ask you there, you are bringing together this science, the, the art, the social, emotional learning, the relationships with your students outside content, like there’s so many different things that you bring in the classroom that is clearly gonna make you a memorable educator for your kids. It just, it’s just, I’m just listening to your learning environment. And it’s so rich who is one teacher that really expired you. So

Valeria Rodriguez (28:38):

There’s a few people that stand out overall. I had very encouraging teachers. I had that one teacher that didn’t like my drawing <laugh> she also stands out <laugh>

Eric Cross (28:49):

We have those too.

Valeria Rodriguez (28:49):

Yeah. So I have colleagues that stand out to me that inspire me every day to like keep trying. And then I had a teacher in high school who I actually work with her daughter now at the school that I work at. And I didn’t even know her mom would make us write almost the whole class. And it was world history. And I remember hearing her say when she was talking about the Roman empire that it fell because it reached more than it can grab. So it kept extending too far out. And I heard that, like I think about, yes, I can keep reaching for things in education and reaching for things in my classroom. But I have to come back to like, what can I hold? I don’t wanna reach further than what I can hold. And yes, I have to believe in myself. And I tell my students to believe in themselves,

Eric Cross (29:38):

I’m in this, I’m in this sketch noting mindset. Because when you said what Ms. Brown shared with you, I thought of a hand reaching out, but then things kind of slipping through it. And I another hand with like a fist right next to it. So even in our conversation here last hour, I I’m thinking in pictures now. And so I’m like, if I can do it, they can do it. Like if you know, ‘cause I am just not the person who spends a lot of time committing to draw. Because a lot of times when I was that student who tried to draw and we get frustrated and look around and now I feel like this is, I wanna try this again. I wanna share this with my students and encourage them. This is gonna be a lot of fun. I look forward to continuing to see the sketch notes that you do. And maybe I’ll, I’ll show you one of mine. Like eventually I don’t know if you can see that there that’s my stick figures. Those of you who are listening right now, I drew, I was drawing stick figures and taking notes while Blair was dropping all of this, these like gems and wisdom in here. So

Valeria Rodriguez (30:31):

Maybe we can do a challenge that once people hear this podcast, they can tag us somehow in the sketch note that they create I’m in. So we see what they a take from it. Because that’s the other thing about sketch noting, you think you’re emphasizing something and all of a sudden people are walking away with something else that resonated to them. And you’re like, wow. And here I was thinking that this was what we were talking about. And this is what really jumped out at them.

Eric Cross (30:57):

Your kids are lucky that you’re in front of them, not just because of how you teach, but how you access all of these different parts of their creativity and their thinking and apply, integrate all of these soft skills and social, emotional skills and just life skills and your experience connecting them to the outside world. They, and like you said, and how we started, you know, where you started in Panama, the students realized what you represent and what you meant to them. And I feel like your students, when they get older, they may not realize it in the time, but as they get older and reflect back, they’ll be telling stories about you. So yeah. Thanks for making time and thanks for being here.

Valeria Rodriguez (31:34):

Well thank you too, ‘cause I know you’re in the classroom and making time to do other things outside the classroom. Isn’t always easy, but it’s what keeps us going in different ways.

Eric Cross (31:49):

Thanks so much for joining me in Valer today. We wanna hear more about you. If you have any great lessons or ways to keep student engagement high, please email us@stemamplifycom.wpengine.com. That’s TM five.com. Make sure to click, subscribe wherever you listen to podcasts and join our brand new Facebook group science connections, the community for some extra content.

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What Valeria Rodriguez says about science

“I use [sketchnoting] and I mess up all the time…because I feel that my students don’t want to make mistakes, and drawing is one of those things that taught me that it’s okay to make mistakes.”

– Valeria Rodriguez

Educator, Instructional technologist, and Graphic facilitator

Meet the guest

Valeria is an educator, instructional technologist, graphic facilitator, and dreamer. She currently works as a Science teacher as part of a STEAM Team in Miami, Florida teaching third through fifth graders as a free-lance graphic facilitator. She loves to connect with passionate educators she meets around the country. Valeria has presented and led workshops at educational conferences like SXSWEdu, ISTE, NSTA, NSTA STEM Forum, SHIFTinEDU, FAST, FCIS, and SEEC. When she is not teaching or sketching, Valeria can be found adventuring with her family around the world, training for triathlons, and creating opportunities to empower kids in all kinds of communities. 

You can check Valeria’s work on her website and follow her on Twitter & Instagram.

Valeria-Rodriguez_Headshot-LP

About Science Connections

Welcome to Science Connections! Science is changing before our eyes, now more than ever. So…how do we help kids figure that out? We will bring on educators, scientists, and more to discuss the importance of high-quality science instruction. In this episode, hear from our host Eric Cross about his work engaging students as a K-8 science teacher. Listen here!

Two books titled "The Knowledge Gap" and "The Writing Revolution" by Natalie Wexler, beside a portrait of a woman with short, curly hair and a blue top.

Leadership and literacy brunch with Natalie Wexler

with Amplify and Riverside USD 

Thursday, February 27, 2020

9:30–11:30 a.m. PST

Location:
Benjamin Franklin Elementary School – Library
19661 Orange Terrace Parkway
Riverside, CA 92508

Registration deadline: Space is limited at this free event! RSVP by February 20 to secure your spot. 

Who should attend: Supervisors, ELA and reading directors, curriculum coordinators, and principals. 

About the event

Join us for a free brunch, author talk, and book signing with education writer and author Natalie Wexler on February 27 from 9:30–12 a.m.

During our time together, Natalie will discuss the latest research around reading, writing, and engagement in elementary school, along with the key findings of her book The Knowledge Gap: The Hidden Cause of America’s Broken Education System—and How to Fix It (2019).

As our guest, you’ll:

  • Meet and hear from education writer and author Natalie Wexler.
  • Mingle with other district leaders from Riverside USD and surrounding areas.
  • Enjoy a delicious brunch with colleagues.
  • Leave with a signed copy of Natalie Wexler’s book The Knowledge Gap: The Hidden Cause of America’s Broken Education System—and How to Fix It (2019).

Agenda:

9:30 a.m.: Arrive, check in, and visit our brunch buffet.
10–11 a.m.: Hear from Natalie Wexler
11–11:15 a.m.: Q&A with Natlie Wexler
11:15–11:30 a.m.: Book signing

Banquet room set up for an event with round tables, black chairs, floral centerpieces, and place settings, next to large windows and doors overlooking an outdoor patio.
A woman with short curly blonde hair is smiling next to the cover of the book "The Knowledge Gap" against a background with blue, yellow, and orange curved stripes.

Natalie Wexler

Natalie Wexler is an education writer and the author of The Knowledge Gap: The Hidden Cause of America’s Broken Education System—and How to Fix It (2019). She is also the co-author, with Judith C. Hochman, of The Writing Revolution: A Guide to Advancing Thinking Through Writing in All Subjects and Grades (2017) and a senior contributor to Forbes. Her articles and essays have appeared in The New York Times, The Washington Post, The Atlantic, and other publications. Before turning to education, Wexler worked as a freelance writer and essayist on a variety of topics, and as a lawyer and legal historian. She lives in Washington, D.C.

Submit this form to register for the event!

Two books titled "The Knowledge Gap" and "The Writing Revolution" by Natalie Wexler, beside a portrait of a woman with short, curly hair and a blue top.

Leadership and literacy brunch with Natalie Wexler

with Amplify and Riverside USD 

Thursday, February 27, 2020

9:30–11:30 a.m. PST

Location:
Benjamin Franklin Elementary School – Library
19661 Orange Terrace Parkway
Riverside, CA 92508

Registration deadline: Space is limited at this free event! RSVP by February 20 to secure your spot. 

Who should attend: Supervisors, ELA and reading directors, curriculum coordinators, and principals. 

About the event

Join us for a free brunch, author talk, and book signing with education writer and author Natalie Wexler on February 27 from 9:30–12 a.m.

During our time together, Natalie will discuss the latest research around reading, writing, and engagement in elementary school, along with the key findings of her book The Knowledge Gap: The Hidden Cause of America’s Broken Education System—and How to Fix It (2019).

As our guest, you’ll:

  • Meet and hear from education writer and author Natalie Wexler.
  • Mingle with other district leaders from Riverside USD and surrounding areas.
  • Enjoy a delicious brunch with colleagues.
  • Leave with a signed copy of Natalie Wexler’s book The Knowledge Gap: The Hidden Cause of America’s Broken Education System—and How to Fix It (2019).

Agenda:

9:30 a.m.: Arrive, check in, and visit our brunch buffet.
10–11 a.m.: Hear from Natalie Wexler
11–11:15 a.m.: Q&A with Natlie Wexler
11:15–11:30 a.m.: Book signing

Natalie Wexler

Natalie Wexler is an education writer and the author of The Knowledge Gap: The Hidden Cause of America’s Broken Education System—and How to Fix It (2019). She is also the co-author, with Judith C. Hochman, of The Writing Revolution: A Guide to Advancing Thinking Through Writing in All Subjects and Grades (2017) and a senior contributor to Forbes. Her articles and essays have appeared in The New York Times, The Washington Post, The Atlantic, and other publications. Before turning to education, Wexler worked as a freelance writer and essayist on a variety of topics, and as a lawyer and legal historian. She lives in Washington, D.C.

Submit this form to register for the event!

Georgia educators, achieve life-changing results with the Science of Reading—we’ll show you how.

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Mail: Amplify, 55 Washington St., Ste 900, Brooklyn, NY, 11201 Attn: General Counsel

Season 6, Episode 14

Special interlude #1: Why the Science of Reading isn’t just about reading

Back in October 2019, Natalie Wexler joined Susan Lambert as the very first guest on Science of Reading: The Podcast. Now—more than three years and three million downloads later—Science of Reading: The Podcast welcomes Natalie back on the show. She and Susan discuss what she’s seen in the 3+ years since releasing her groundbreaking book The Knowledge Gap, and delve into the importance of managing cognitive load, building long-term memory, writing, and the broader science of literacy. Lastly, Natalie shares what she hopes to see in the education headlines in the not-so-distant future.

Meet Our Guest(s):

Natalie Wexler

Natalie Wexler

Natalie Wexler is an education writer and the author of The Knowledge Gap: The Hidden Cause of America’s Broken Education System—And How to Fix It (Avery 2019). She is also the co-author, with Judith C. Hochman, of The Writing Revolution: A Guide to Advancing Thinking Through Writing in All Subjects and Grades (Jossey-Bass, 2017), and a senior contributor to the education channel on Forbes.com

Natalie’s articles and essays on education and other topics have appeared in The New York TimesThe Washington PostThe AtlanticThe Wall Street Journal, the MIT Technology ReviewThe American Scholar, and other publications. She has spoken on education before a wide variety of groups and appeared on a number of TV and radio shows, including Morning Joe and NPR’s On Point and 1A.

She holds a bachelor’s degree from Harvard University, a masters’ degree in history from the University of Sussex (UK), and a JD from the University of Pennsylvania. She has also worked as a reporter, a Supreme Court law clerk, a lawyer, and a legal historian.

Meet Our Host: Susan Lambert

Susan Lambert is the chief academic officer of elementary humanities at Amplify, and the host of Science of Reading: The Podcast. Her career, including classroom teacher, building administrator, and district-level leader, has been focused on creating high-quality learning environments using evidence-based practices. Susan is a mom of four, a grandma of four, a world traveler, and a collector of stories. Her professional quarantine accomplishments include the production of knowledge-based learning modules for kindergarten through grade-two students, available through Amplify’s free resources website and Wide Open Schools.

Susan-Lambert_Headshot

Quotes

“Here's the catch about writing: It's hugely important. It can help cement knowledge and long-term memory, and deepen knowledge.”

—Natalie Wexler

“Even if you as a teacher have doubts about the curriculum. It's really important to give it your best shot and approach it with enthusiasm.”

—Natalie Wexler