Amplify's executive team includes proven leaders from the fields of education, technology, design, business and media.
Chief Executive Officer
Larry drives the vision for Amplify, a company he co-founded in 2001. Larry led the invention of mobile formative assessment software, large-scale data systems and next-generation digital curriculum. Larry was a Rhodes scholar and a White House fellow working on educational technology at NASA. He is on the board of the Academy of American Poets and a member of the Board of Overseers for the Annenberg Institute on School Reform at Brown University.
Jim leads overall sales and growth strategies for Amplify. Jim joined the company in 2005 to oversee the sales organization and was responsible for driving sales and revenue growth in state departments of education and large city school districts. Previously, Jim held various sales executive positions with leading K-12 educational technology companies. He began his career at DataGuide Systems, which developed the first PC-based, norm-referenced, test-scoring software and was acquired by McGraw-Hill.
Chief Administrative Officer
Patrick oversees Amplify’s G&A operation. Throughout the various stages of the Amplify’s growth, he has held several leadership positions ranging from leading the customer success model, to building large-scale data systems, to managing financial and business operations. Previously Patrick was a senior vice president with Aon Consulting, where he held various management positions in its call center performance measurement, employment process outsourcing and human capital services business units. Patrick also managed service delivery operations in New York City for General Electric. He served in the U.S. Army, where he attained the rank of captain.
Laurence oversees Amplify’s Early Literacy business, serving more than 2 million students in the U.S. He previously served as chief product officer of Amplify, where he oversaw the engineering, design and production of software solutions. He also founded and ran Quidnunc, a business and technology consulting firm with clients such as Apple, Sprint, the BBC and Goldman Sachs. Laurence served on the board of directors of the Computing Software and Services Association.
Inna is responsible for all legal and compliance matters affecting Amplify, including commercial and strategic transactions, corporate governance, intellectual property, mergers and acquisitions, employment, government procurement and compliance. She also leads the development and support of the company’s data privacy and security policies. Prior to joining Amplify, Inna was a corporate associate at Ropes & Gray, representing clients in technology-driven commercial deals and M&A transactions.
Kajal Patel Below
Partner Success, Early Literacy
Kajal oversees partner success for Amplify’s Early Literacy business, with a focus on strategic account management and professional development services. Kajal has spent the last decade partnering with state and district leadership to deliver customized program management and leading complex projects to improve our solutions. Prior to joining Amplify, she was a senior consultant with Capgemini (formerly Ernst and Young), where she managed multiple process improvement and professional development implementations.
Chief of Staff
Alexandra oversees day-to-day operations at Amplify, coordinating the implementation of the company’s strategy and vision. Prior to Amplify, Alexandra was at The Bridgespan Group, where she provided strategic advisory services to social sector leaders on a range of issues including education, child welfare, and government effectiveness. She started her career as a high school biology teacher in Louisiana. Alexandra graduated from Harvard College and holds a Masters of Public Policy from UC Berkeley’s Goldman School of Public Policy.
Chastity is responsible for attracting and retaining Amplify’s talent, evaluating compensation and benefits, the design and implementation of training and development, employee relations, and successfully administering workforce planning, including long-term forecasting of human capital needs. Prior to joining Amplify, Chastity worked at Barclays Capital, where she helped to grow and develop recruitment teams.
Allison oversees marketing for Amplify’s Early Literacy business, including curriculum, assessment and intervention products. Previously, Allison spent 20 years at Scholastic where she was vice president and general manager focused on marketing and sales of classroom solutions, and vice president of marketing for a $90 million professional learning business. Allison also worked for Nickelodeon in its online group, and her earliest work experience was at Towers Perrin, a management consulting firm.
Technology, Digital Curriculum
Aaron leads technology strategy and delivery for Amplify’s digital curricula. Aaron previously led the creation of Amplify’s adaptive learning technology, including data analytics, algorithm development and product strategy. Prior to joining Amplify, he taught middle and high school science, and was a researcher in childhood cognitive development and computer science at institutions including Columbia University and Microsoft Research.
Susan oversees the PreK-5 Core Knowledge Language Arts (CKLA) program. Susan worked closely with Amplify customers to understand elementary English language arts implementation challenges and needs. Prior to joining Amplify, she served as the senior director of curriculum and assessment for a large charter organization spanning multiple states. She has more than 25 years of experience working in traditional public, international private and charter school contexts. Susan has been a teacher, principal and curriculum director.
Catherine oversees Amplify’s core digital curriculum in English language arts as well as supplemental instructional products in math and in English language arts. Catherine worked previously as a consultant to Amplify’s digital games business. Prior to joining Amplify, Catherine held a number of senior management positions at Bertelsmann and Pearson.
Richard is responsible for financial planning, strategy and reporting, accounting, treasury and facilities management. Prior to joining Amplify in 2002, Richard was a director at the private equity firm Metromedia. He also worked as a finance manager at various domestic and international subsidiaries of the telecommunications company GTE. Richard has an MBA from the Tuck School of Business and a Masters of International Relations from the Fletcher School of Law and Diplomacy.
Technology, Early Literacy
Nathan leads the technology team for Early Literacy at Amplify, overseeing engineering, operations development and test engineering for the reading assessment, intervention and curriculum products. Before joining Amplify he led teams at a variety of startups and online media companies including Chartbeat, A&E Television, AOL and Nickelodeon.
Executive Vice President
David represents Amplify in advocacy, thought leader and key client relationships. David previously managed the product development group at Wireless Generation, where he led the software teams that developed early reading assessment products. Prior to joining Amplify, David was a product and project manager at Scholastic, and worked as a technology director in schools in New York City and Paris.
Research and Analytics
John leads groups responsible for product-oriented, qualitative and quantitative research and analysis, including all psychometrics and the development of natural language processing algorithms for evaluating student writing. John previously staffed and ran the development teams that built Wireless Generation’s data synchronization technology, back-end infrastructure and handheld applications. He holds a Ph.D. in linguistics (with a concentration in computation and learning) from the CUNY Graduate Center and a bachelor’s degree from Yale.
Corporate and Business Development
Caroline oversees corporate development. In addition, she works to identify and create content, distribution and technology partnerships that further Amplify’s expansion and distribution strategies. Caroline joined Amplify in 2015 with broad experience in launching and building businesses in digital and traditional media and education technology, among them SharedBook (now part of XanEdu) and the cable network CNBC.
Adam is COO for Amplify’s Early Literacy business, where he oversees all aspects of operations and program implementation. Before joining Amplify, Adam served as senior advisor and led innovation at Harlem Children’s Zone. He was a founding member of Booz & Company’s North American education practice, serving clients across the public and private sectors. A Presidential Leadership Scholar, Adam graduated from Harvard College and Harvard Business School.
Steven leads the product development and launch of the K-8 Amplify Science program. Steven has more than 18 years of experience managing the development of software products for businesses and consumers. Prior to joining Amplify, Steven was a practice lead at Vitech Systems Group, and worked as a product and project manager in the healthcare, high-tech and automotive industries.